Pingar Debuts Chinese Search Platform at Shanghai Expo

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July 21, 2010
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Pingar Debuts Chinese Search Platform at Shanghai Expo

Major step for NZ firm gives access to the market of a billion people

SHANGHAI, July 21 -- Pingar, the New Zealand-tech company that has developed the next generation 'intelligent' search engine, today in Shanghai unveiled its Chinese-language version of the Pingar search platform.

Pingar's newest application is now available as a beta release for pilot testing with selected clients in Hong Kong and mainland China. The traditional and simplified Chinese versions of Pingar were developed in association with New Zealand universities and Hong Kong-based business partners.

Today's launch at the Shanghai Expo marks a significant milestone in Pingar's Hong Kong and mainland China market entry strategy.

Says Pingar's CEO and co-founder Peter Wren-Hilton, "Over the past year we've begun discussions with key clients for the Chinese Pingar application. We're delighted to have them join us here today. China provides Pingar with unique opportunities to bring innovative New Zealand technology to the market. With both the NZ - China Free Trade Agreement and the very active support of NZTE and MFAT in both Hong Kong and mainland China, the opportunities for Pingar here are enormous."

Pingar's Chinese operations are based out of the Hong Kong Science and Innovation Park, where Pingar has partnered with Compose Systems, a major developer of print publishing solutions, to build its Asian operations.

Tom Sit, Managing Director of Compose Systems says, "Working together, Pingar and Compose can target major publishers in the region and offer them something truly unique. We see that Pingar's unique aggregation platform gives our clients a competitive advantage in an information critical age and an age when monetising content is a hot topic."

In short, Pingar changes the face of mainstream enterprise and internet search. Pingar's solution goes inside data documents, finds the content the user is seeking and then places it into a dynamically generated PDF document, rather than just presenting a list of links like the traditional search model. As the company likes to say: "it takes the browsing out of browsing."

Pingar is visiting the Shanghai Expo with a delegation of Bay of Plenty business representatives and will this evening demonstrate the new application to a number of invited dignitaries, academics and publishing figures from NZ, Hong Kong and mainland China at a formal dinner inside the NZ pavilion.

Following today's launch, Pingar's executive team will visit Yantai in Shandong province in China to discuss joint research projects and further developments with the city's universities.

ENDS

All product and company names herein may be trademarks of their registered owners.

EDS NOTE: To view a video demonstration of the Chinese language version of Pingar (in Mandarin) please see: http://v.youku.com/v_show/id_XMTkwNDE1ODAw.html and http://www.tudou.com/programs/view/AjJB-1bP910/.

An English language video version is available at: http://www.youtube.com/watch?v=0rwbf56g66k.

  Further photos will be available from this evening's function.

  About Pingar

Established in 2006, Pingar has developed a semantic search platform that returns comprehensive search query results inside formatted PDF documents.

The company demonstrated its Microsoft SharePoint 2010 Enterprise Search solution at the 2009 Microsoft SharePoint Conference in Las Vegas, during October 2009. Based in Tauranga, New Zealand, Pingar currently has offices in the United Kingdom and Hong Kong.

Pingar's technology was developed in cooperation with the University of Waikato (WaikatoLink) and Auckland University of Technology and has received significant support from New Zealand Trade & Enterprise and the Foundation for Research Science & Technology. http://www.pingar.com

Source: Pingar
   

CONTACT:  Peter Wren-Hilton, CEO of Pingar, Mobile +64 21 791 120,
peter@pingar.com, or Julien Leys of JML Communications, +64 9 358 2828, or
Mobile +64 21 655 598, julien@jmlcommunications.co.nz

Web Site:  http://www.pingar.com/

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