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July 22, 2010
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Godengo Takes Magazines to the iPhone®

Free 'Palm Springs Life' App Launches; Many More Regional Titles to Hit App Store Soon

EMERYVILLE, Calif., July 23 -- Godengo, a provider of multimedia digital platforms for the magazine publishing industry, today announced the debut of its first iPhone app on the Apple iTunes App Store.  Subscribers and the more than 100 million users of iPhones and iPod Touches can now freely access all Palm Springs Life content published during the past five years.  The app is also available in an iPad version, to be fully optimized in a subsequent release to take advantage of that device's capabilities.

Other Godengo customers whose magazines will be accessible on their own iPhone apps in coming weeks include these titles:  Chicago, Detroit, St. Louis, Diablo, Marin, Toronto, Honolulu, Maui, New Orleans, San Diego, Sacramento, Oakland, Missouri, Rhode Island, Connecticut, and Tulsa.

"This is a great move forward for us," said Milton W. Jones, publisher of Palm Springs Life and president of Desert Publications Inc., whose properties also include the recently acquired San Diego Magazine. "Our readers can now engage with us anywhere, and any user of an Apple mobile device can access our extensive content database to see what's happening in this world-class travel destination. Our app also increases access to our advertisers' directories by tourists and others who have interest in our region."

Godengo CEO Peter Stilson added: "We've been a leader in bringing midsized and regional publishers to the web and helping them monetize their content.  Now we're taking them to the world's fastest growing mobile platform.  Thousands of magazine publishers can now access powerful new channels of engagement and advertising on an equal footing with much larger companies."

About Godengo Inc.

Godengo provides print and web publishers a robust online presence and digital advertising network, enabling them to more effectively compete online and on mobile/digital platforms. Godengo's Rivista(TM) content management system (CMS) lets publishers transform to multimedia content providers, multiplying traffic volume and increasing profits. Typically, publications using Rivista(TM) double or triple their web traffic in the first six months. The Godengo(TM) Online Ad Network harnesses an affluent, upscale consumer audience that reads the premier city, regional, and lifestyle publications, providing regional advertisers national reach and national advertisers focused reach into local markets. Publishers are invited to visit http://www.godengo.com, or call 800-609-8994.

About Palm Springs Life

For 50 years, Palm Springs Life has celebrated the California desert resort lifestyle by serving one of the nation's most affluent audiences of residents and visitors with sophisticated coverage of fashion, fine dining, architecture, interior design, art and culture, the environment, and philanthropy and society. It is a member of the City and Regional Magazine Association (CRMA).  For more information, please visit http://www.palmspringslife.com.

  Contact:
  Peter Stilson, CEO
  Godengo Inc.
  800-609-8994, ext 713
  pstilson@godengo.com

Source: Godengo Inc.
   

CONTACT:  Peter Stilson, CEO of Godengo Inc., 1-800-609-8994, ext. 713,
pstilson@godengo.com

Web Site:  http://www.godengo.com/
http://www.palmspringslife.com/

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