MLB.TV Delivers New Features, Lower Prices as Pennant Races Intensify
NEW YORK, Aug. 2 -- As the 2010 Major League Baseball regular season enters the pennant race push, MLB.com is debuting a pair of new interactive features to its MLB.TV media player, natural sound audio selection and batter-by-batter highlight navigation, while lowering the prices for new subscribers.
Within the award-winning MLB.TV media player, subscribers can utilize the current clickable linescore functionality to jump to any half inning of a live or on-demand game. This latest enhancement to the MLB.TV player allows users to navigate directly to any key at-bat in an easy- to-use scrollable batter-by-batter interface. In addition, subscribers now can choose to overlay alternate audio feeds over the live video, including only the ballpark's natural sounds with the "Park" option.
Over the final two months of the regular season, MLB.TV Premium subscribers can watch live HD broadcasts of every game, subject to blackout restrictions, with access to home and away broadcast feeds, DVR functionality to pause or rewind live action and multi-game viewing options (quad view, p-i-p and split screen) as well as the standard set of MLB.TV features for a one-time fee of $44.95. MLB.TV, which is now $39.95, delivers up-to-the-minute statistical information, Twitter integration, in-game highlights, fantasy player tracker, full game archives, and portability to access their accounts through a variety of interactive media platforms, including Apple's iPhone, iPod touch and iPad, Sony PS3, Roku and Boxee.
Source: MLB.com
CONTACT: Matthew Gould, +1-212-485-8959, cell +1-908-892-3143,
matthew.gould@mlb.com