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September 1, 2010
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WillowTree Apps Develops University of Virginia iPhone App; Ranked No. 1 'New and Noteworthy' Education App on Apple iTunesĀ® Store

CHARLOTTESVILLE, Va., Sept. 1 -- WillowTree Apps, Inc., announced today that its newly released University of Virginia iPhone app was ranked as the No. 1 "New and Noteworthy" app in the education section of the Apple iTunes store. The official "Virginia App" is available for free download at http://itunes.apple.com/us/app/university-of-virginia/id388271262?mt=8.

"This is an exciting addition in our connection with all of our various constituents and places us among the leaders in higher education," said Robert D. Sweeney, U.Va. vice president for development and public affairs. "Almost as important is the wonderful collaboration that will allow us to do even more down the road."

The Virginia app provides one-touch access to comprehensive information services and offers unique features to higher-education mobile applications, including two ground-breaking components in mobile education apps:

  1. Athletics: Provides users with ESPN ScoreCenter-like push notification
     functionality for scores, as well as schedules, news updates, and
     photos of their favorite U.Va. teams.
  2. Maps and Augmented Reality: Enables users to search for buildings on
     the grounds, pinpoint their geographic locations with GPS, and identify
     points of interest.

Other app features include: course listings and schedules; robust alumni, admissions, and health system information; student, faculty, and staff directories; alerts and student support services; university club information and fight song downloads.

"Being listed as Apple's No. 1 'New and Noteworthy' education app is a tremendous achievement for our mobile apps development team because the Virginia App is a model for other institutions of higher education," said Tobias Dengel, CEO of WillowTree Apps. "We are grateful to the University of Virginia and are proud to be the developer of the 'Good Old App.'"

About WillowTree Apps, Inc. - We make mobile beautiful.(TM)

WillowTree Apps, Inc. is a privately held provider of mobile applications design and development services on iPhone, iPAD, Android, and BlackBerry platforms, including education apps. WillowTree has designed and developed apps for leading corporations and universities including The Game Show Network, Crutchfield Electronics, BabyCenter.com and the University of Virginia. Apps developed by WillowTree have been featured in Apple's newspaper and television advertising. For more information visit http://www.willowtreeapps.com/, e-mail info@willowtreeapps.com, or call (888) 329-9875.

  Contact:          Tobias Dengel
                    (888) 329-9875
                    tobias.dengel@willowtreeapps.com

Source: WillowTree Apps, Inc.
   

CONTACT:  Tobias Dengel, +1-888-329-9875,
tobias.dengel@willowtreeapps.com

Web Site:  http://www.willowtreeapps.com/

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