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Digital Media Centre and RRsat Launch Global Broadcast Alliance

Poster: SySAdmin
Posted on September 8, 2010 at 3:35:01 AM
Digital Media Centre and RRsat Launch Global Broadcast Alliance

AMSTERDAM and RE'EM, Israel, September 8, 2010--     Digital Media Centre (DMC), one of Europe's most advanced digital media
facilities, and RRsat (NASDAQ: RRST), a global communications network, have
announced a new partnership focused on offering complete global playout and
content delivery solutions.

    DMC and RRsat have combined capabilities and hooked up their networks,
through a dedicated fibre connection, to offer a cost effective, global
playout and delivery service with a range of advanced solutions. The alliance
will combine DMC's world class capabilities in multi-lingual, multi-territory
playout solutions with RRsat's outstanding global content management and
distribution services.

    The partnership has been launched to satisfy the growing demand from
media companies and channel owners for a cost-efficient centralised approach
to reaching large audiences. The alliance meets the need for localised
content working with a single service partner for comprehensive end to end
delivery worldwide, including disaster recovery and backup services.

    DMC, launched in 2000, provides advanced playout, content management,
multi-territory and multi-lingual solutions. DMC currently delivers over 60
HD and SD channels including History Channel, National Geographic, MGM, E!
and Fox. With a history of innovation, DMC first launched a HD channel and
full digital delivery in 2006 and made its first 3D broadcast in 2010.

    RRsat, a NASDAQ publicly traded company (RRST) based in Israel, provides
playout, production and connectivity services for globally transmitted
channels. The RRsat Global Network offers extensive distribution coverage
currently provided to more than 550 channels including Fox News and Sports,
MGM, BabyTV, FashionTV and Nickelodeon using over 50 satellite platforms in
more than 150 countries through its teleport, satellite and fibre capacity to
regions including North America, Europe, Africa and Asia.

    Robin Kroes, Vice President, Commercial, Operations and Corporate
Development at DMC, said: "As the media industry becomes fully digitized,
broadcasting without geographical boundaries is now a reality. DMC has always
been a leader in the European market, offering its clients cost competitive,
multi-territory, multi-language playout solutions. We are tremendously
excited to now be working side by side with RRSAT in a new, global broadcast
service to take our offering to a global scale. We believe that the bundling
of our capabilities with RRsat's leading fibre and satellite networks will
deliver a convenient, high quality, cost efficient service that clients will
find very appealing."

    Lior Rival, Vice President, Sales and Marketing at RRsat, commented: "Our
strategy has been to build an extensive content management and distribution
network of fibre and satellites to offer clients a global, one-stop service.
We are delighted to partner with DMC, a recognized leader in playout, based
in mainland Europe, to continue to offer first class, global solutions
together, with a complementary focus and philosophy."

    About The DMC

    The Digital Media Centre (DMC) is one of Europe's leading
providers of channel playout services, TV distribution and content delivery
for new media applications. The Amsterdam-based advanced digital-media
facility specialises in multi-lingual and multi-platform broadcasting in
standard and high definition.

    The DMC currently transmits more than 60 channels across
continental Europe, the UK Middle East, Asia and South Africa including
National Geographic Television, E! Entertainment, MGM, History Channel,
Extreme Sports Channel, Zone Reality, Playboy and others.

    The DMC is owned by Chellomedia, the European content division
of Liberty Global, Inc. and a leading international media company, and
distributor of channels, content, and video services.

    For more information please visit
http://www.digitalmediacentre.com

    For more information contact Braben on +44(0)20-7025-8021 or
DMC@braben.co.uk

    About RRsat Global Communications Network Ltd.

    RRsat Global Communications Network Ltd. (NASDAQ: RRST) provides global,
comprehensive, content management and distribution services to the rapidly
expanding television and radio broadcasting industries. Through its
proprietary "RRsat Global Network," composed of satellite and terrestrial
fiber optic transmission capacity and the public Internet, RRsat is able to
offer high-quality and flexible global distribution services for content
providers. RRsat's comprehensive content management services include
producing and playing out TV content as well as providing satellite
newsgathering services (SNG). RRsat concurrently provide these services to
more than 550 television and radio channels, covering more than 150
countries. Visit the company's website http://www.RRsat.com for more information.

    For more information please visit http://www.rrsat.com

    For more information contact eclat on +441276-486000 or
RRsat@eclat.co.uk

    Safe Harbor Statement for RRsat Global Communications Network Ltd.
This press release contains forward looking statements within the meaning of
Section 27A of the Securities Act of 1933, as amended, and Section 21E of the
Securities Exchange Act of 1934, as amended, including statements regarding
(i) the growth of our business and the television and radio broadcasting
industries, including the growth of the market for religious content and
programming, (ii) our expectation to expand our client base and sell
additional services to our existing client base, (iii) our ability to
successfully integrate the teleports we acquired, (iv) our ability to develop
and commercialize the RRinternetTV service, (v) our expectation to extend the
average length of our contracts in the future, (vi) our ability to develop,
expand and commercialize our HD Platform, (vii) our ability to report future
successes and (viii) our intention to distribute dividends in the future and
the size of any dividends declared. These forward-looking statements involve
known and unknown risks and uncertainties and are based on current
expectations, assumptions, estimates and projections about the companies and
the industry as of the date of this press release. The company undertakes no
obligation to update forward-looking statements to reflect subsequent
occurring events or circumstances, or to changes in its expectations, except
as may be required by law. Forward-looking statements are subject to risks
and uncertainties that may cause actual results to differ materially from
those contemplated by the forward-looking statements, including the risks
indicated in our filings with the Securities and Exchange Commission (SEC).
For more details, please refer to our SEC filings and the amendments thereto,
including our Annual Report on Form 20-F for the year ended December 31, 2009
and our Current Reports on Form 6-K.

   
    Company Contact Information:   External Investor Relations Contacts:
    David Aber, CFO                Ehud Helft/ Porat Saar
    Tel: +972-8-861-0000           CCG Investor Relations Israel
    Email: investors@RRsat.com     Tel: +646-233-2161
                                   Email: rrsat@ccgisrael.com

Source: RRsat Global Communications Network Ltd and The Digital Media Centre (DMC)

Company Contact Information: David Aber, CFO, Tel: +972-8-861-0000, Email: investors@RRsat.com; External Investor Relations Contacts: Ehud Helft/ Porat Saar, CCG Investor Relations Israel, Tel: +646-233-2161, Email: rrsat@ccgisrael.com
 
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