AXA Equitable Launches 'Retirement Reality Show'
Poster: SySAdmin
Posted on September 8, 2010 at 8:14:01 AM
AXA Equitable Launches 'Retirement Reality Show'
Company Goes on Location to Hear from Real People about Their Retirement Expectations and Experiences
NEW YORK, Sept. 8 -- AXA Equitable Life Insurance Company has launched the first in a series of "Retirement Reality Show" videos exploring the attitudes, behaviors and experiences of Americans as they prepare for and live through retirement.
The first in the series features real-life interviews, shot on location from Wall Street to the Jersey Shore, with workers and retirees struggling with the challenges and uncertainties of saving for retirement and living in retirement on a fixed income.
"Fear of outliving one's savings is the common theme in these frank discussions," said Chris Winans, senior vice president, External Affairs at AXA Equitable. "Our goal in sharing these stories is to move the dialogue from fear to action."
The unrehearsed stories these individuals tell about themselves underscore the gap between hope and reality - about savings, retirement age, retirement income needs, and lifestyle adjustments. A secondary recurring theme is what can happen without adequate financial preparation and guidance.
AXA Equitable's "Retirement Reality Show" video series complements the company's ongoing research and thought leadership programs on the issues surrounding retirement and serves as a platform for taking the public's pulse on financial risks and preparedness. The purpose of the series is to learn firsthand what real retirement savers and retirees are thinking and doing.
"Listening to real people is crucial to understanding how the market upheaval of the past few years has rattled their confidence in their ability to retire at all," Winans said. "It's one more way we can make sure our products answer today's financial protection needs."
To access the first episode in the "Retirement Reality Show" series - "Wall Street Hope Meets Boardwalk Reality," please visit The Source, AXA Equitable's multi-media Web site that provides information and thought leadership on a wide array of financial protection and retirement planning topics. The video can also be viewed on the AXA Equitable channel on YouTube.
Please note that the comments made in this video are not intended as investment or securities advice and do not constitute an offer or solicitation of any kind.
About AXA Equitable
In business since 1859, AXA Equitable Life Insurance Company (NY, NY) is a leading financial protection company and one of the nation's premier providers of life insurance and annuity products, as well as investment products and services through its affiliates, including AXA Advisors, LLC. The company's products and services are distributed to individuals and business owners through its retail distribution channel, AXA Advisors and to the financial services market through its wholesale distribution channel, AXA Distributors, LLC.
AXA Equitable, a subsidiary of AXA Financial Inc., is part of the global AXA Group, a worldwide leader in financial protection strategies and wealth management. "AXA Group" refers to AXA, a French holding company for an international group of insurance and financial services companies together with its direct and indirect consolidated subsidiaries. For more information, visit http://www.axa-equitable.com.
Source: AXA Equitable
CONTACT: Discretion Winter, +1-212-314-2968,
discretion.winter@axa-equitable.com, or Michael Arcaro, +1-212-314-2030,
michael.arcaro@axa-equitable.com
Web Site: http://www.axa-equitable.com/
Company Goes on Location to Hear from Real People about Their Retirement Expectations and Experiences
NEW YORK, Sept. 8 -- AXA Equitable Life Insurance Company has launched the first in a series of "Retirement Reality Show" videos exploring the attitudes, behaviors and experiences of Americans as they prepare for and live through retirement.
The first in the series features real-life interviews, shot on location from Wall Street to the Jersey Shore, with workers and retirees struggling with the challenges and uncertainties of saving for retirement and living in retirement on a fixed income.
"Fear of outliving one's savings is the common theme in these frank discussions," said Chris Winans, senior vice president, External Affairs at AXA Equitable. "Our goal in sharing these stories is to move the dialogue from fear to action."
The unrehearsed stories these individuals tell about themselves underscore the gap between hope and reality - about savings, retirement age, retirement income needs, and lifestyle adjustments. A secondary recurring theme is what can happen without adequate financial preparation and guidance.
AXA Equitable's "Retirement Reality Show" video series complements the company's ongoing research and thought leadership programs on the issues surrounding retirement and serves as a platform for taking the public's pulse on financial risks and preparedness. The purpose of the series is to learn firsthand what real retirement savers and retirees are thinking and doing.
"Listening to real people is crucial to understanding how the market upheaval of the past few years has rattled their confidence in their ability to retire at all," Winans said. "It's one more way we can make sure our products answer today's financial protection needs."
To access the first episode in the "Retirement Reality Show" series - "Wall Street Hope Meets Boardwalk Reality," please visit The Source, AXA Equitable's multi-media Web site that provides information and thought leadership on a wide array of financial protection and retirement planning topics. The video can also be viewed on the AXA Equitable channel on YouTube.
Please note that the comments made in this video are not intended as investment or securities advice and do not constitute an offer or solicitation of any kind.
About AXA Equitable
In business since 1859, AXA Equitable Life Insurance Company (NY, NY) is a leading financial protection company and one of the nation's premier providers of life insurance and annuity products, as well as investment products and services through its affiliates, including AXA Advisors, LLC. The company's products and services are distributed to individuals and business owners through its retail distribution channel, AXA Advisors and to the financial services market through its wholesale distribution channel, AXA Distributors, LLC.
AXA Equitable, a subsidiary of AXA Financial Inc., is part of the global AXA Group, a worldwide leader in financial protection strategies and wealth management. "AXA Group" refers to AXA, a French holding company for an international group of insurance and financial services companies together with its direct and indirect consolidated subsidiaries. For more information, visit http://www.axa-equitable.com.
Source: AXA Equitable
CONTACT: Discretion Winter, +1-212-314-2968,
discretion.winter@axa-equitable.com, or Michael Arcaro, +1-212-314-2030,
michael.arcaro@axa-equitable.com
Web Site: http://www.axa-equitable.com/