YWaiter: Serving Up Tasty Treats and Taking a Bite Out of Crime

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September 16, 2010
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YWaiter: Serving Up Tasty Treats and Taking a Bite Out of Crime

Innovative Service Ensures an Inherently More Secure Financial Transaction without the Need for a Customer to Pull Out Their Credit Card

PHOENIX, Sept. 16. /PRNewswire/ -- It happens every day: Consumers handing their credit or debit card to a server, making restaurants a notorious spot for identity thieves to gather the personal information of others. This in not to imply that all restaurant personnel can't be trusted, but some identity thieves have caught on that the restaurant business can be a goldmine. In fact, a 2007 report from Visa® states that the most common place for credit card information to be stolen is at a restaurant - 40 percent of all credit card theft occurs at dining locations - more than any other type of merchant.

Phoenix-based technology firm Mobile Bytes, LLC is utilizing Smartphones to thwart thieves with the launch of their revolutionary mobile application YWaiter, an iPhone and Android app designed to save restaurant goers money and time when dining out. Using stored credit card information, YWaiter enables users to place orders from menus, even offering a tip calculator so the bill is conveniently paid ahead of time. The service ensures an inherently more secure financial transaction without the need for a customer to pull out their credit card.

"YWaiter means that the days of handing your credit card over to someone who may fraudulently use your credit card are over," relates YWaiter President/CEO Dan Calderone. "In Europe, food servers commonly perform payment transactions in front of you, right at your table. But here, they take your card away from you to an out-of-sight location to cash out your meal ticket where unscrupulous people can take advantage of you."

YWaiter allows hungry diners to interact with full service, fast casual, takeout and delivery oriented restaurants anywhere in the United States. Customers can order food and beverages from their favorite restaurants and bars on their time, directly from their Smartphone. Foodies can place an order; add drinks or desserts, and checkout securely using stored credit card information - all at their convenience.

And now, affordable branded Smartphone apps are readily available with the YWaiter White-Label Program. Through this innovative technology service, restaurant owners can offer their customers a complete Smartphone restaurant experience, a true branded custom app at a fraction of the cost, even for eating and drinking establishments with small marketing budgets that simply don't have the money--or resources--to launch their own app.

YWaiter is available at the iTunes App Store and the Android Market, and is free to download. For additional information on becoming a part of the YWaiter White-Label app program, visit http://www.ywaiter.com or call (602) 492-4837 [602-4WAITER].

Source: YWaiter
   

CONTACT:  YWaiter, +1-602-492-4837, (602-4WAITER)

Web Site:  http://www.ywaiter.com/

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