Mood Media Corporation Brings Bejeweled and other PopCap Games Casual Titles to Interactive Displays at Retail
Poster: SySAdmin
Posted on November 15, 2010 at 5:07:01 AM
Mood Media Corporation Brings Bejeweled and other PopCap Games Casual Titles to Interactive Displays at Retail
Bejeweled, Zuma and Bookworm to be sold through Somerset Interactive
Displays
TORONTO, Nov. 15 /PRNewswire/ - Mood Media Corporation (TSX:MM / LSE AIM:MM)
announces today that its retail point of sale division, Somerset
Entertainment, has added PopCap Games' multi-million selling casual
games Bejeweled, Zuma and Bookworm to its increasingly popular casual
games retail program.
Under the agreement with PopCap, the games will be sold through
interactive displays, which allow customers to sample the game before
purchasing. The overall strategy involves providing multiple
entertainment titles and continuing to bring innovation to the shopping
experience.
"Mood Media has the largest retail footprint of interactive displays
totaling over 23,000 locations at select national retailers and we are
excited to be partnered with one of the most successful casual games
brands of all time," says Lorne Abony, Chief Executive Officer and
Chairman for the company. "Our agreement with PopCap enables us to
provide shoppers direct access to purchase the most prominent casual
game of all-time, Bejeweled, as well as other popular titles at many
leading retailers throughout North America. The popularity of casual
games within retail continues to accelerate as these games broaden
their footprint via social networking and mobile applications giving
the premium versions on our displays instant consumer recognition."
"As a company who is used to having titles consistently in the top 10 of
the casual games channel, this agreement with Mood Media excites us
because it gives us direct access to our core 35-55 year old female
audience as they shop in retail stores such as Costco, Bed Bath &
Beyond, Jo-Ann Fabrics and several others," said Glenn Drover, Senior
Director of Retail Sales at PopCap.
About Somerset Entertainment, a subsidiary of Mood Media Corporation
Somerset Entertainment, is Mood Media Corporation's retail
point-of-purchase business and is a leading provider of multi-media
entertainment products such as compilation CD's, casual PC games and
interactive visual displays.
Somerset currently produces 18 separate music lines representing a
variety of genres including relaxation, children's and hit compilation
and has also recently launched its casual game retail program. All
Somerset products are targeted at predominantly the female shopper and
are sold in retail stores with high shopper traffic. Today, Somerset
has an extensive network of over 23,900 interactive displays and sells
its services across 20 countries.
Mood Media Corporation was formed in June 2010, following the
acquisition of Mood Media Group SA by Fluid Music Canada, Inc. through
its subsidiaries Mood Media, Somerset Entertainment and Trusonic Inc.,
Mood Media Corporation is driving growth of in-store media solutions
across multiple markets.
About Mood Media Corporation
About Mood Media Corporation Mood Media (TSX:MM / LSE AIM:MM) is a
leading in-store media specialist that uses a mix of music, visual and
scent media to help its clients communicate with consumers with a view
to driving incremental sales at the point-of-purchase. Operating
through its two principal divisions, In-Store Media and Retail
Point-of-Purchase, Mood Media works with more than 800 retail chains in
more than 30 countries throughout North America, Europe, Asia and
Australia.
The Directors believe that Mood Media's services can have a direct
impact on consumer purchasing decisions, which makes in-store media an
effective marketing tool. The Directors believe that in-store media
services can enhance branding in real-time and influence shopper
decisions by improving the shopping experience for consumers. The
in-store media business generates revenue via sales of its
multi-sensory services to businesses; the retail point-of-purchase
sells specialty compilations through its retail clients.
Mood Media has also compiled an extensive rights-included music library
with over 1.8 million tracks. Mood Media operates an international
in-store media and music retail business with an extensive geographic
footprint and a broad client base including several multinational blue
chip organizations.
For further information about Mood Media, please visit http://www.moodmedia.com or email Mark Elfenbein at mark.elfenbein@moodmedia.com.
About PopCap
PopCap Games is the leading global developer, publisher and operator of
casual video games: fun, easy-to-learn, captivating games that appeal
to all ages across PC, mobile, social and other platforms. Based in
Seattle, Washington, PopCap was founded in 2000 and has a worldwide
staff of more than 350 people in Seattle, San Francisco, Chicago,
Vancouver, B.C., Dublin, Seoul, Shanghai and Tokyo. PopCap's games have
been downloaded over 1.5 billion times by consumers worldwide, and its
flagship franchise, Bejeweled(R), has sold more than 50 million units.
The PopCap logo and all other trademarks used herein that are listed at http://www.popcap.com/trademarks are owned by PopCap Games, Inc. or its licensors and may be registered
in some countries. Other company and product names used herein may be
trademarks of their respective owners and are used for the benefit of
those owners.
SOURCE Mood Media Corporation
Mood Media Corporation
CONTACT: <p><b>Press Contacts:</b></p> <p>Lorne Abony<br/> Mood Media Corporation<br/> +1 416 510 0527</p> <p>Mark Elfenbein<br/> Mood Media North America<br/> +1 858 362 2304</p>
Bejeweled, Zuma and Bookworm to be sold through Somerset Interactive
Displays
TORONTO, Nov. 15 /PRNewswire/ - Mood Media Corporation (TSX:MM / LSE AIM:MM)
announces today that its retail point of sale division, Somerset
Entertainment, has added PopCap Games' multi-million selling casual
games Bejeweled, Zuma and Bookworm to its increasingly popular casual
games retail program.
Under the agreement with PopCap, the games will be sold through
interactive displays, which allow customers to sample the game before
purchasing. The overall strategy involves providing multiple
entertainment titles and continuing to bring innovation to the shopping
experience.
"Mood Media has the largest retail footprint of interactive displays
totaling over 23,000 locations at select national retailers and we are
excited to be partnered with one of the most successful casual games
brands of all time," says Lorne Abony, Chief Executive Officer and
Chairman for the company. "Our agreement with PopCap enables us to
provide shoppers direct access to purchase the most prominent casual
game of all-time, Bejeweled, as well as other popular titles at many
leading retailers throughout North America. The popularity of casual
games within retail continues to accelerate as these games broaden
their footprint via social networking and mobile applications giving
the premium versions on our displays instant consumer recognition."
"As a company who is used to having titles consistently in the top 10 of
the casual games channel, this agreement with Mood Media excites us
because it gives us direct access to our core 35-55 year old female
audience as they shop in retail stores such as Costco, Bed Bath &
Beyond, Jo-Ann Fabrics and several others," said Glenn Drover, Senior
Director of Retail Sales at PopCap.
About Somerset Entertainment, a subsidiary of Mood Media Corporation
Somerset Entertainment, is Mood Media Corporation's retail
point-of-purchase business and is a leading provider of multi-media
entertainment products such as compilation CD's, casual PC games and
interactive visual displays.
Somerset currently produces 18 separate music lines representing a
variety of genres including relaxation, children's and hit compilation
and has also recently launched its casual game retail program. All
Somerset products are targeted at predominantly the female shopper and
are sold in retail stores with high shopper traffic. Today, Somerset
has an extensive network of over 23,900 interactive displays and sells
its services across 20 countries.
Mood Media Corporation was formed in June 2010, following the
acquisition of Mood Media Group SA by Fluid Music Canada, Inc. through
its subsidiaries Mood Media, Somerset Entertainment and Trusonic Inc.,
Mood Media Corporation is driving growth of in-store media solutions
across multiple markets.
About Mood Media Corporation
About Mood Media Corporation Mood Media (TSX:MM / LSE AIM:MM) is a
leading in-store media specialist that uses a mix of music, visual and
scent media to help its clients communicate with consumers with a view
to driving incremental sales at the point-of-purchase. Operating
through its two principal divisions, In-Store Media and Retail
Point-of-Purchase, Mood Media works with more than 800 retail chains in
more than 30 countries throughout North America, Europe, Asia and
Australia.
The Directors believe that Mood Media's services can have a direct
impact on consumer purchasing decisions, which makes in-store media an
effective marketing tool. The Directors believe that in-store media
services can enhance branding in real-time and influence shopper
decisions by improving the shopping experience for consumers. The
in-store media business generates revenue via sales of its
multi-sensory services to businesses; the retail point-of-purchase
sells specialty compilations through its retail clients.
Mood Media has also compiled an extensive rights-included music library
with over 1.8 million tracks. Mood Media operates an international
in-store media and music retail business with an extensive geographic
footprint and a broad client base including several multinational blue
chip organizations.
For further information about Mood Media, please visit http://www.moodmedia.com or email Mark Elfenbein at mark.elfenbein@moodmedia.com.
About PopCap
PopCap Games is the leading global developer, publisher and operator of
casual video games: fun, easy-to-learn, captivating games that appeal
to all ages across PC, mobile, social and other platforms. Based in
Seattle, Washington, PopCap was founded in 2000 and has a worldwide
staff of more than 350 people in Seattle, San Francisco, Chicago,
Vancouver, B.C., Dublin, Seoul, Shanghai and Tokyo. PopCap's games have
been downloaded over 1.5 billion times by consumers worldwide, and its
flagship franchise, Bejeweled(R), has sold more than 50 million units.
The PopCap logo and all other trademarks used herein that are listed at http://www.popcap.com/trademarks are owned by PopCap Games, Inc. or its licensors and may be registered
in some countries. Other company and product names used herein may be
trademarks of their respective owners and are used for the benefit of
those owners.
SOURCE Mood Media Corporation
Mood Media Corporation
CONTACT: <p><b>Press Contacts:</b></p> <p>Lorne Abony<br/> Mood Media Corporation<br/> +1 416 510 0527</p> <p>Mark Elfenbein<br/> Mood Media North America<br/> +1 858 362 2304</p>