New, Innovative Link Building Program Announced From SmartSearch Marketing

New, Innovative Link Building Program Announced From SmartSearch Marketing

Designed to Dramatically Improve Organic Search Results

BOULDER, Colo., Nov. 15, 2010 /PRNewswire/ -- SmartSearch Marketing, a full-service search engine marketing agency, announced a new Link Building service offering designed to increase the quality and quantity of in-bound links to a website.

(Logo:  http://photos.prnewswire.com/prnh/20101115/LA00811LOGO)

(Logo:  http://www.newscom.com/cgi-bin/prnh/20101115/LA00811LOGO)

"In-bound links play a critical role in improving organic search rankings, visibility, traffic, and results," says Barry Bowman, VP SEO. "Yet link building can be one of the most difficult, confusing, and time consuming aspects of Search Engine Optimization (SEO)."

Importance of Link Building

Search engines analyze many factors associated with in-bound links to a website when determining the importance and popularity of a site. This is a significant part of the algorithm by which they determine the ranked order of organic results displayed on each Search Engine Results Page (SERP).

Link building has always been a part of SmartSearch Marketing's SEO programs, but has expanded into its own offering due to the increasing importance of quality link building.

Unique Content Distribution

"Our new program capitalizes on unique content creation and distribution across the World Wide Web.  The content is created by SmartSearch, with review and approval by the client," said Bowman. "The content is optimized to be aligned with the client's SEO strategy and keyword map, and contains back-links to important, strategic pages."

SmartSearch creates and distributes the content, in various formats/versions, to appropriate (relevant) sites across their proprietary distribution network.  As this content is picked-up and displayed across the web -- and indexed by search engines -- the in-bound links boost the organic rank of the client's web pages, which inevitably drives more traffic.

Advantages of this Program

    --  Turn-key Solution
        --  Content is created and distributed by SmartSearch.  No changes are
            required to client's website. No content is added to client's
            website.
    --  Reduced Compliance
        --  Content is attributed to the individual websites and blogs that
            pick-up the articles (not owned by the client).  This lessens the
            need for legal/brand compliance review.
    --  Fast Results
        --  A significant amount of content and in-bound links can be generated
            efficiently by SmartSearch. No implementation is needed from the
            client.
    --  Significant Improvements
        --  Organic search ranking and corresponding traffic increase
            substantially in a relatively short period of time.

Contact SmartSearch Marketing, if you'd like more information on this innovative approach to link building and organic search improvements.

About SmartSearch Marketing

SmartSearch Marketing is an agency focused exclusively on search engine marketing solutions including:  Search Engine Optimization (SEO), Pay-Per-Click (PPC) Advertising, Website Usability, Conversion Improvement and Web Analytics. The company's strategic approach transforms website visitors into leads and sales, increasing clients' marketing ROI. SmartSearch Marketing's client base includes national and global enterprises, B2B firms, and companies with complex sales cycles. For more information, please visit SmartSearchMarketing.com.

SOURCE  SmartSearch Marketing

Photo:http://photos.prnewswire.com/prnh/20101115/LA00811LOGO
http://photoarchive.ap.org/
Photo:http://www.newscom.com/cgi-bin/prnh/20101115/LA00811LOGO
http://photoarchive.ap.org/
SmartSearch Marketing

CONTACT: Shellie Foriska of SmartSearch Marketing, PublicRelations@SmartSearchMarketing.com

Web Site: http://smartsearchmarketing.com