Healthline.com Recipe Contest Searches for Healthiest Holiday Dessert

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November 15, 2010
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Healthline.com Recipe Contest Searches for Healthiest Holiday Dessert

Facebook Promotion Looks for Healthy Cookie, Pastry, Candy Recipes

SAN FRANCISCO, Nov. 15, 2010/PRNewswire/ -- With the holiday season getting into full swing, medical information site Healthline.com is searching for the healthiest holiday dessert recipes. The site is asking people to submit original healthy holiday dessert recipes - it doesn't matter what kind, as long as it's healthier than the standard holiday fare. The contest will run on Facebook through November 30 and award Amazon.com gift certificates of $100 and $50 to the grand prize winner and runner-up recipe, plus a collection of healthy recipe cookbooks.

During the holidays, many delicious, but not necessarily healthy, desserts are readily available, and Healthline.com is encouraging its users to offer healthy alternatives through its contest. Many people overindulge on excess sugar, fat and calories during November and December, but healthy eating is critical to overall wellness and health. While it's fine to occasionally have a sweet treat, it's still important to focus on choosing the healthiest options because the quantity and quality of the food we eat significantly affects our energy levels and overall well-being.

"As a whole, Americans overeat during the holiday season, and a big factor in the holiday weight gain is dessert," said Healthline managing editor Elijah Wolfson. "It's very tempting to try all of the holiday goodies, and we want to help our audience find great-tasting, healthy desserts that will stand up against the full-fat, big-calorie versions."

The Facebook community will be asked to vote for their favorites, and the top five recipes will be judged by a panel of nutrition and food professionals and Healthline.com's editorial staff. The winning recipes will be announced in mid-December.

Holiday cooks can enter the Healthline.com Healthy Holiday Dessert Recipe Contest by visiting the contest tab at http://www.facebook.com/#!/healthlinenetworks or submitting via the Healthline.com website at http://www.healthline.com/corporate/healthy-recipe-contest.html.

About Healthline

Healthline Networks is a leading provider of intelligent health information services, enabling 100 million consumers a month to make more confident, informed healthcare decisions. The company's proprietary consumer healthcare taxonomy, the largest of its kind, powers a suite of intelligent health search, content and advertising services. Combining advanced search technology with deep medical expertise, Healthline partners with a network of over 40 trusted destination sites that include publishers, portals, search engines, employers and health plans. Headquartered in San Francisco, Healthline is backed by Aetna, GE/NBC Peacock Fund, Investor Growth Capital, Kaiser Permanente, Reed Elsevier, U.S. News & World Report, and VantagePoint Venture Partners. For more information visit http://www.healthline.com.

SOURCE  Healthline.com

Healthline.com

CONTACT: Jennifer Conway, Dotted Line Communications, +1-978-463-0289, Jennifer@dottedlinecomm.com

Web Site: http://www.healthline.com

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