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Sonic's DivX Division to Provide Japanese Consumers Convenient Entertainment Access

Poster: SySAdmin
Posted on December 27, 2010 at 7:35:01 AM
Sonic's DivX Division to Provide Japanese Consumers Convenient Entertainment Access

As Part of this Offering, the First Six "Harry Potter" Movies come Pre-loaded on Buffalo Hard Drives Protected using DivX Technology for High-quality Playback

NOVATO, Calif., Dec. 27, 2010 /PRNewswire/ -- Sonic Solutions® (Nasdaq: SNIC) today announced the first six Harry Potter movies from Warner Bros. Pictures, as well as extra features from these blockbuster films, are now available in the DivX® format on USB hard disk drives from Buffalo Inc. in Japan.

Offering outstanding visual quality, content security, and broad device interoperability, DivX technology will enable Japanese consumers to play the Harry Potter movies preloaded to the Buffalo hard disk drive when connected to a home entertainment system. Users may also transfer the movies in the DivX format to a flash drive and enjoy them on a broad range of additional DivX Certified® home and mobile consumer electronics including gaming consoles, Blu-ray Disc players, digital televisions, and mobile devices.

"Offering hit movies to the Japanese marketplace is an important milestone," said Matt Milne, Executive Vice President and General Manager, DivX. "It not only helps reinforce the quality and flexibility of the DivX format for premium content distribution, it also signals the continuation of Sonic's multi-phase plan for international expansion."

The only Internet video format widely available in consumer electronics products, DivX is integrated into virtually every kind of device capable of playing back video, such as gaming consoles, Blu-ray Disc players, digital televisions, and mobile devices from the most popular consumer brands.

DivX creates, distributes, and licenses digital video technologies that span the "three screens" comprising today's consumer media environment -- the PC, television, and mobile devices. Over 350 million DivX devices have shipped into the market worldwide from leading consumer electronics manufacturers. DivX also offers content providers and publishers a complete solution for the distribution of secure, high-quality digital video content. Driven by a globally recognized brand and a passionate community of hundreds of millions of consumers, DivX is simplifying the video experience to enable the digital home.

For more information about DivX, visit http://www.divx.com. 

About Sonic Solutions

Sonic Solutions® (NASDAQ: SNIC) enables digital media from Hollywood to Home. For more than two decades, Sonic products, service, and technology brands including Roxio®, RoxioNow(TM), DivX®, and MainConcept®,have fueled home entertainment, powered rich digital media functionality on a range of platforms for a variety of partners, and inspired unique personal media experiences for hundreds of millions of consumers. Sonic technologies are now combining to deliver a universal platform for Hollywood Studios, retailers, consumer electronics manufacturers, and PC OEMs that provides consumers instant access to premium entertainment from virtually anywhere. Sonic Solutions is headquartered in Marin County, California. Learn more at http://www.sonic.com.

Forward Looking Statements

This release may contain forward looking statements that are based upon current expectations, including the launch, distribution, and market acceptance of the partnership between Warner Bros. and Sonic. Actual results could differ materially from those projected in the forward looking statements as a result of various risks and uncertainties, including those discussed in Sonic Solutions' annual and quarterly reports on file with the Securities and Exchange Commission. This press release should be read in conjunction with Sonic Solutions' most recent annual report on Form 10-K, Form 10-Q and other reports on file with the Securities and Exchange Commission, which contain a more detailed discussion of the Company's business including risks and uncertainties that may affect future results. Sonic Solutions does not undertake to update any forward looking statements.

Sonic, Sonic Solutions, Roxio, RoxioNow, DivX, MainConcept, and Hollywood to Home are trademarks or registered trademarks owned by Sonic Solutions in the United States and/or other countries. All other company or product names are trademarks of their respective owners and, in some cases, are used by Sonic Solutions under license. Specifications, pricing and delivery schedules are subject to change without notice.

SOURCE  Sonic Solutions

Sonic Solutions

CONTACT: Chris Taylor of Sonic Solutions, +1-408-367-5231, chris_taylor@sonic.com

Web Site: http://www.divx.com/
 
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