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Nordic Gaming Launches Online Bingo With Playtech

Poster: SySAdmin
Posted on January 24, 2011 at 4:42:01 AM
Nordic Gaming Launches Online Bingo With Playtech

DOUGLAS, Isle of Man, January 24, 2011/PRNewswire-FirstCall/ --

    - Playtech's Virtue Fusion Becomes Online Bingo Supplier to Nordic
Gaming, Including NordicBet.com, Triobet.com and Tobet.com

    Playtech Ltd, the international designer, developer and licensor of
software for the online, mobile, TV and land-based gaming industry, has
established a bingo licensing agreement with Nordic Gaming for
NordicBet.com, Triobet.com and Tobet.com.

     (Logo:
http://www.newscom.com/cgi-bin/prnh/20090929/360954 )

    Nordic Gaming will become Virtue Fusion's second major Scandinavian bingo
licensee, confirming its capabilities in the region. It will see Nordic
Gaming add online bingo to its sportsbook, poker, casino and games offerings
at all three of its sites through Playtech's award-winning Virtue Fusion
platform.

    Playtech's Virtue Fusion is the world's leading developer and licensor of
internet bingo products and operates in 12 languages and six currencies.
Nordic Gaming's localised and specialised offerings will benefit from their
feature-rich products and unrivalled prize pool liquidity.

    Mor Weizer, Playtech's Chief Executive, said: 'It gives us great pleasure
to announce this agreement with Nordic Gaming, an operator with impressive
B2C marketing capabilities and a strong local profile. The deal expands
Playtech's increasing portfolio of significant operators across Europe and to
what is already a strong presence in the Scandinavian region.'

    Ben Clemes, Nordic Gaming Head of Casino Operations, said: 'Launching
bingo is something that we have been planning for a long time and we at
Nordic Gaming are very confident that we have chosen the right partners to do
this with in Playtech and its Virtue Fusion network.'

     About Playtech

    Playtech develops unified software platforms and content for the remote
and land-based gaming industry. Leading gaming applications include casino,
poker, bingo, sports betting, live gaming, casual and fixed odds games.
Playtech provides licensees with the tools to maximise cross-selling
opportunities, player loyalty and yield, all through the powerful management
interface - the IMS. The system's fully integrated, cross-platform capability
enables players to access online, broadcast, mobile and server-based gaming
terminals, through a single account.

    New licensees include existing online operators upgrading or diversifying
their offering, land based casino groups, government sponsored companies such
as lotteries, and new entrants making their online gaming debut, particularly
in the newly regulated markets.

    Founded in 1999, Playtech is headquartered in the Isle of Man and has
over 1,000 employees located in development centres in five countries, the
majority of whom are engaged in research and development of current and
future gaming technologies.

    http://www.playtech.com

    About Virtue Fusion

    Based and licensed in Alderney, Virtue Fusion, the world's leading
developer and licensor of internet bingo products and winner of 'Best Bingo
software' as voted by the industry at this year's Bullet Bingo Summit 2010,
was acquired by Playtech Ltd in February 2010.

    The Virtue Fusion multi-lingual and multi-currency European network
offers the largest bingo prizes to be found, with peak traffic of over 9,500
concurrent players driving over GBP100,000,000 in total stakes-per-month.

    Developing bingo and networked gaming solutions for the online gambling
industry, some of the world's best-known gaming operators, bookmakers,
land-based operators and media companies use Virtue Fusion's bingo solutions,
including Unibet, Maria Bingo, Bingo.com, Mecca, Ladbrokes, William Hill,
Sky, Bet365, Crown Bingo, Virgin and Paddy Power.

    http://www.virtuefusion.com

    Nordic Gaming Group
Nordic Gaming Group Ltd. has been expanding rapidly in Europe since its
founding in 2002. All three of its brands, NordicBet, Triobet and Tobet,
offer a competitive gaming and betting service that attracts customers from
all over the world, but their main focus is on European sports, including a
wide range of local sports in their target countries.

    The NordicBet brand focuses on Denmark, Norway, Sweden and Finland.
Triobet is NGG's Baltic brand, covering Estonia, Latvia and Lithuania. Tobet,
meanwhile, is geared toward the lucrative Polish, Hungarian and Romanian
markets.

   For further information contact:

     
   
    Playtech Ltd                            +44(0)20-7861-3232
    Mor Weizer, Chief Executive Officer
    Ross Hawley, Director of Investor Relations
    c/o Pelham Bell Pottinger

    Square in the Air                       +44(0)20-7239-8242
    Ollie Drew

    Pelham Bell Pottinger                   +44(0)20-7861-3232
    David Rydell / Olly Scott / Guy Scarborough

Photo:
http://www.newscom.com/cgi-bin/prnh/20090929/360954

Source: Playtech

Playtech Ltd +44(0)20-7861-3232, Mor Weizer, Chief Executive Officer, Ross Hawley, Director of Investor Relations, c/o Pelham Bell Pottinger,  Square in the Air, +44(0)20-7239-8242, Pelham Bell Pottinger, +44(0)20-7861-3232, David Rydell / Olly Scott / Guy Scarborough
 
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