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AuraSound Introduces Sound Station -- the World's First Universal Media Player

Poster: SySAdmin
Posted on February 14, 2011 at 9:07:01 AM
AuraSound Introduces Sound Station -- the World's First Universal Media Player

Sound Station Uniquely Melds Audiophile-Grade Sound System With 7-Inch Color Touch Screen, Internet Radio, iPod Docking Station, Video Player

SANTA FE SPRINGS, Calif., Feb. 14, 2011 /PRNewswire-Asia/ -- AuraSound, Inc. (OTC Bulletin Board: ARUZ) unveiled today the innovative Sound Station, a high-performance media player which at last unleashes the full potential of digital media. By combining an audiophile-class acoustic design with a 7" color screen and a full array of state-of-the-art connectivity features, it is the first true Universal Media Player.  It uniquely combines into one elegant compact design the features of multiple devices, including Internet Radio, iPod/iPhone docking, digital picture frame, alarm clock, FM radio, and video player. It is a complete integrated solution, and does not require a computer to set up or operate. The product will be available next month initially via selected retailers in the U.S. and Europe, with global expansion to follow.

(Photo: http://photos.prnewswire.com/prnh/20110214/CN42538 )

The Sound Station was designed to deliver maximum audio integrity for music purists. Instead of encumbering music with processing effects which distort the original recording, it utilizes advanced amplifier and driver technology to cleanly recreate the full spectrum of sound as the artist intended. Featuring proprietary long-throw woofers for incredible bass response and optimized tweeters for precise sound staging, it is engineered to handle any musical style with ease and fill the room with thundering lows, clear vocals, and crisp soaring highs.

With a 7-inch color screen and powerful sound system, the Sound Station is a stunning movie and video player. The large touch screen also gives the Sound Station unrivaled ease of use, allowing music and movie lovers to quickly and easily select media for playback, or search for Internet radio stations with an intuitive on-screen touch keyboard. A built-in upgrade capability makes the Sound Station a "living, learning machine" and ensures that it will never become obsolete. New features will be made available regularly by AuraSound for easy upgrades, simply by touching an onscreen button. 

"Just as we have done with the success of our industry leading TV Soundbars in the U.S. retail market, our Sound Station gives people an uncompromised music listening experience. It offers superior sonic performance, a gorgeous design, and an unprecedented level of functional integration by combining multiple different products into one complete, simple and sleek box," Harald Weisshaupt, CEO & President stated.  "The initial customer response has been outstanding and we are hard at work fulfilling demand. The innovative features reinforce our commitment to elevate the user experience in the digital living room." 

Contacts for Additional Information

    Asia Pacific/    Pete Andreyev
     Japan           (pandreyev@aurasound.com)
    U.S.            Vaughn Rhodes (vrhodes@aurasound.com)
    Europe          Ove Kristensen (ove@tandis.no)

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Reliance should not be placed on forward-looking statements because they involve both known and unknown risks, uncertainties and other factors, which are, in some cases, beyond the control of AuraSound. Any statements in this press release that are not statements of historical fact are forward-looking statements, including, but not limited to, those relating to the AuraSound's long-term strategic objectives. Actual events, performance or results could differ materially from the anticipated events, performance or results expressed or implied by such forward-looking statements. BEFORE MAKING ANY INVESTMENT DECISIONS REGARDING OUR COMPANY, WE STRONGLY ADVISE YOU TO READ THE SECTION ENTITLED "RISK FACTORS" IN OUR MOST RECENT ANNUAL REPORT ON FORM 10-K, WHICH CAN BE ACCESSED AT http://www.SEC.GOV.  We undertake no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise.

About AuraSound, Inc.   

AuraSound has almost 25 years experience specializing in the design and manufacturing of high-end speakers, consistently providing people with an optimal audio experience. AuraSound's broad range of products include high-quality drivers for TV's and laptops, state-of-the art subwoofers and tactile transducers. AuraSound's products are based on patented and proprietary NRTĀ® Drivers, BassShakers, Line Source tweeters and more. With their recent acquisition of ASI Audiotechnologies, they have added an industry leading TV soundbar business, additional proprietary transducer technology, application specific amplifier designs, and award winning ID designs. For more information visit the company web site at http://www.aurasound.com.

    Contact:
    Pete Andreyev
    Executive VP, Sales & Marketing
    AuraSound, Inc.
    + 852 6194-8333 (Hong Kong)
    + 86-156-2607-8084 (China)
    pandreyev@aurasound.com

SOURCE  AuraSound Hong Kong Ltd

Photo:http://photos.prnewswire.com/prnh/20110214/CN42538
http://photoarchive.ap.org/
AuraSound Hong Kong Ltd

CONTACT: Pete Andreyev, Executive VP, Sales & Marketing of AuraSound, Inc., + 852 6194-8333 (Hong Kong) or + 86-156-2607-8084 (China), or pandreyev@aurasound.com

Web Site: http://www.aurasound.com
 
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