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Ceragon Networks Aligns Integrated Operations with Market Requirements

Poster: SySAdmin
Posted on March 15, 2011 at 8:35:01 AM
Ceragon Networks Aligns Integrated Operations with Market Requirements

Integrated Organization Combines Focus on Customers' Unique Challenges With Operational Efficiency and Responsiveness

PARAMUS, New Jersey, March 15, 2011/PRNewswire-FirstCall/ --     Ceragon Networks Ltd. (NASDAQ: CRNT), the premier wireless backhaul
specialist, today announced detailed plans to optimize its organizational
structure following the acquisition of Nera Networks in January 2011. The new
organizational structure consists of three solution groups - Short Haul
Solutions, Long Haul Solutions and Projects & Services - supported by a
global sales organization. Dedicated resources within each group will provide
Ceragon with the ability to respond quickly with the best solution and stay
close to its customers. As part of this process, Ceragon will reduce its
workforce by approximately 200 full-time positions, which will enable the
company to achieve its target level of operating expense in the combined
business.

    The Short Haul Solutions group will focus on products and solutions in
the Access and Aggregation backhaul segments. This group will be led by Hagai
Zyss, previously Ceragon's EVP of Research & Development.

    The Long Haul Solutions group will focus on trunk and multi-carrier
solutions for long haul and wireless backbone applications. This group will
be led by Eyal Assa, previously Ceragon's EVP & COO Sales.

    The Projects & Services group will focus on providing a complete turnkey
project offering including engineering, installation, commissioning and
project management services. This group will be led by Ole Lars Oye,
previously the Senior Vice President, Global Projects at Nera Networks

    Supporting these three groups will be a Corporate Marketing organization
lead by Udi Gordon. Worldwide sales will be organized under the Global
Business organization led by Eran Westman in six geographies.

    - North America, headed by Ms. Jayne Leighton

    - South America, headed by Mr. Billy Cain

    - Asia Pacific, led by Mr. Peter Humphreys

    - India, led by Mr. Ram Prakash Tripathi

    - Europe, led by Mr. Thomas Knudsson

    - Africa, led by Mr. John Earley

    "One of the major benefits of merging with Nera is the complementary
nature of the two companies. In combining the two organizations, our
challenge is to capitalize on these complementary characteristics, while also
identifying sufficient synergies to reach an appropriate operating expense
level for the company," said Ira Palti, President and CEO of Ceragon
Networks. "During the integration, we identified the areas where Nera is
adding a higher level of operating expenses - and we also have been able to
identify a similar amount of additional efficiencies. Therefore, we are
retaining our original target for operating expenses once the integration is
completed.

    "It is always difficult to lose talented people, even as a result of job
redundancies. This move will enable Ceragon to achieve our objective of
creating a fully-integrated global organization, consisting of 1,200
employees, strategically aligned to focus on our customer needs."

    About Ceragon Networks Ltd.

    Ceragon Networks Ltd. (NASDAQ: CRNT) is the premier wireless backhaul
specialist. Ceragon's high capacity wireless backhaul solutions enable
cellular operators and other wireless service providers to deliver 2G/3G and
LTE/4G voice and data services that enable smart-phone applications such as
Internet browsing, music and video. With unmatched technology and cost
innovation, Ceragon's advanced point-to-point microwave systems allow
wireless service providers to evolve their networks from circuit-switched and
hybrid concepts to all IP networks. Ceragon solutions are designed to support
all wireless access technologies, delivering more capacity over longer
distances under any given deployment scenario. Ceragon's solutions are
deployed by more than 230 service providers of all sizes, and hundreds of
private networks in more than 130 countries. Visit Ceragon at
http://www.ceragon.com.

    Ceragon Networks(R) is a registered trademark of Ceragon Networks Ltd. in
the United States and other countries. Other names mentioned are owned by
their respective holders.

    Join the discussion:

    http://www.facebook.com/ceragonnetworks

    http://twitter.com/Ceragon

    http://www.youtube.com/user/CeragonNetworks?feature=mhum

    This press release may contain statements concerning Ceragon's future
prospects that are "forward-looking statements" under the Private Securities
Litigation Reform Act of 1995. These statements are based on current
expectations and projections that involve a number of risks and
uncertainties. There can be no assurance that future results will be
achieved, and actual results could differ materially from forecasts and
estimates. These are important factors that could cause actual results to
differ materially from forecasts and estimates. Some of the factors that
could significantly impact the forward-looking statements in this press
release include the risk that Nera and Ceragon's businesses will not be
integrated successfully; the risk that any synergies from the transaction may
not be fully realized or may take longer to realize than expected; disruption
from the Nera transaction making it more difficult to maintain relationships
with customers, employees or suppliers, the risk that Nera business may not
perform as expected, and other risks and uncertainties, which are discussed
in greater detail in Ceragon's Annual Report on Form 20-F and Ceragon's other
filings with the Securities and Exchange Commission. Forward-looking
statements speak only as of the date on which they are made and Ceragon
undertakes no commitment to revise or update any forward-looking statement in
order to reflect events or circumstances after the date any such statement is
made. Ceragon's public filings are available from the Securities and Exchange
Commission's website at http://www.sec.gov or may be obtained on Ceragon's
website at http://www.ceragon.com .

   
    Company and Investor Contact:
    Yoel Knoll
    Ceragon Networks Ltd.
    Tel. +201-853-0228
   
    yoelk@ceragon.com
    Media Contact:
    Karen Quatromoni
    Rainier Communications
    Tel. +508-475-0025 x150
    kquatromoni@rainierco.com

Source: Ceragon Networks Ltd

Company and Investor Contact: Yoel Knoll, Ceragon Networks Ltd., Tel. +201-853-0228,    yoelk@ceragon.com; Media Contact: Karen Quatromoni, Rainier Communications, Tel. +508-475-0025 x150, kquatromoni@rainierco.com
 
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