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Alcatel-Lucent Makes OpenPlug App Development Tools Free-for-All

Poster: SySAdmin
Posted on April 27, 2011 at 9:07:01 AM
Alcatel-Lucent Makes OpenPlug App Development Tools Free-for-All

OpenPlug Studio Toolkit License Now Free; Launches Certified OpenPlug Solutions Provider Program

PARIS, April 27, 2011/PRNewswire-FirstCall/ --     Alcatel-Lucent (Euronext Paris and NYSE: ALU) (
http://www.alcatel-lucent.com/wps/portal?COUNTRY_CODE=US&COOKIE_SETĂșlse)
today announced two initiatives to fuel the growth of applications that work
across platforms and devices.

    Effective immediately, OpenPlug Studio (formerly OpenPlug
ELIPS Studio) will now be available to application developers free of charge.
OpenPlug Studio is a development toolkit that allows developers to
efficiently create native applications for smart phones, tablets and other
web-connected devices from a single code base using well-known web
development technologies such as JavaScript, ActionScript and XML. Developers
can download OpenPlug Studio at http://developer.openplug.com

    The company also launched a Certified OpenPlug Solutions
Provider Program focused on application development and developer training.
Initial members include Exuvis, Nexworld and On3. They will teach developers
how to use the OpenPlug tools, while also building mobile applications for
businesses that run on any platform or device and leverage service providers'
network-based APIs (application programming interfaces).

    These new initiatives will make it easier for a new generation
of applications to be developed and rolled out "at the speed of ideas" - a
core commitment of Alcatel-Lucent in its support of the application developer
community.

    The tremendous growth in mobile applications is largely fueled
by the consumer and enterprise adoption of smartphones and tablets.
Industries such as transportation are looking to these devices to more
efficiently mobilize their staffs and deliver an entirely new level of
service. Media and entertainment industries are using the technology to
extend the value of content subscriptions across as many platforms as
possible - keeping paid content in play.

    Alcatel-Lucent acquired OpenPlug (
http://www.alcatel-lucent.com/wps/portal/!ut/p/kcxml/04_Sj9SPykssy0xPLMnMz0vM
0Y_QjzKLd4x3tXDUL8h2VAQAURh_Yw!!?LMSG_CABINET=Docs_and_Resource_Ctr&LMSG_CONT
ENT_FILE=News_Releases_2010/News_Article_002180.xml) in September 2010, one
of several aggressive moves it has made to advance Alcatel-Lucent's
Application Enablement (
http://www2.alcatel-lucent.com/application_enablement/) vision. Application
Enablement combines the service provider's trusted network capabilities with
the speed and innovation of the Web to enable a new generation of richer
services for consumers and business users. The OpenPlug tools are also
incorporated into the company's Open API Platform (
http://www.alcatel-lucent.com/wps/portal/Solutions/detail?LMSG_CABINET=Soluti
on_Product_Catalog&LMSG_CONTENT_FILE=Solutions/Solution2_Detail_000252.xml)
which enables service providers and enterprises to open up their networks and
attract a community of application and content providers.

    "One of the things we set out to do when we created the Open
API Platform was address the entire API and app ecosystem," said Laura
Merling, senior vice president of Alcatel-Lucent's Application Enablement
Strategy and Platform. "Making OpenPlug Studio free puts one of the
industry's most powerful tools into the hands of more developers. And
building a formal partner program further supports the need across all
industries to provide the education and tools to meet the demands of the
connected business."

    Developers can catch the new OpenPlug Solutions Provider
Program members at several upcoming events:

    - Exuvis and Alcatel-Lucent will present together at the
International Classified Media Association conference on April 30, 2011, in
Nice, France. Exuvis will detail how it used OpenPlug Studio to develop its
Hebbes Immo classified ad publishing app.

    - On3 will host a pre-conference workshop on May 24, 2011, at
the Alcatel-Lucent-sponsored Glue Conference in Broomfield, Colorado. The
workshop is open to all conference attendees and will explore the process of
developing native cross-platform applications with OpenPlug Studio.

    Partner Quotes:

    Marc Muller, CEO at Nexworld: "Thanks to OpenPlug Studio, our
customers will open their enterprise systems to new use cases enabled by
smartphones and tablets. Nexworld will bring them the best architecture and
software solutions to guarantee agility, efficiency and performance."

    Scott Guthman, Director of Sales and Marketing at On3: "On3 is
proud to be the first North American Certified OpenPlug Solutions Provider.
The OpenPlug Studio supports ActionScript which lets us leverage our
expertise in Adobe Flex. This one tool allows for the deployment of native
applications to the major mobile platforms: iOS, Android, Symbian, and
Windows Mobile. Combining these tools for mobile software development
increases productivity and will lower the cost of multiplatform development
for us."

    About Alcatel-Lucent (Euronext Paris and NYSE : ALU)

    The long-trusted partner of service providers, enterprises,
strategic industries and governments around the world, Alcatel-Lucent is a
leader in mobile, fixed, IP and optics technologies, and a pioneer in
applications and services. Alcatel-Lucent includes Bell Labs, one of the
world's foremost centres of research and innovation in communications
technology.

    With operations in more than 130 countries and one of the most
experienced global services organizations in the industry, Alcatel-Lucent is
a local partner with global reach.

    The Company achieved revenues of Euro 16 billion in 2010 and
is incorporated in France and headquartered in Paris.

    For more information, visit Alcatel-Lucent on:
http://www.alcatel-lucent.com, read the latest posts on the Alcatel-Lucent
blog http://www.alcatel-lucent.com/blog and follow the Company on Twitter:
http://twitter.com/Alcatel_Lucent.

    (Due to the length of the URLs, it may be necessary to copy and paste
the hyperlinks into your Internet browser's URL address field. Remove the
space if one exists.)

Source: Alcatel-Lucent

Alcatel-Lucent Press Contacts: Peter Benedict, Tel: +33(0)1-40-76-50-84, peter.benedict@alcatel-lucent.com; Mark Hudson, Tel: +1-405-844-68-27, mark.hudson@alcatel-lucent.com; Alcatel-Lucent Investor Relations: Frank Maccary, Tel: +33(0)1-40-76-12-11, frank.maccary@alcatel-lucent.com; Don Sweeney, Tel: +1-908-582-61-53, don.sweeney@alcatel-lucent.com; Tom Bevilacqua, Tel: +1-908-58279-98, thomas.bevilacqua@alcatel-lucent.com
 
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