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October 11, 2011
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Krispy Kreme® Halloween Doughnuts: Get Them Before They Vanish!

Enter the Krispy Skremes! Halloween Family Photo Contest at KrispySkremes.com

WINSTON-SALEM, N.C., Oct. 11, 2011 /PRNewswire/ -- What makes a ghoulishly great Halloween get-together? Fun costumes, friends and family, and fangtastically delicious Halloween treats from Krispy Kreme of course! Krispy Kreme is scaring up some special treats this season with the return of three frighteningly tasty  Halloween-themed doughnuts, and a pumpkin spiced fall favorite. The Krispy Skremes!  jack-o-lantern, chocolate iced w/Halloween sprinkles, spider web and pumpkin spice cake doughnuts are available for a limited time only in Krispy Kreme U.S. and Canadian Shops.

(Photo:  http://photos.prnewswire.com/prnh/20111011/CL79388-a )

(Photo:  http://photos.prnewswire.com/prnh/20111011/CL79388-b )

"Pair one of our wickedly tasty Halloween and yummy pumpkin spice doughnuts with a cup of our delicious new coffee brew for a sweet end to a frightful evening of Halloween fun," explains Ron Rupocinski, Krispy Kreme's Corporate Chef.  "Get tips and tricks on how to add Krispy Skremes! games and doughnuts to your next Halloween gathering at KrispySkremes.com."

You could win one of five Spook-Tacular prize packs when you enter your fun, spooky, or boo-tiful Halloween Family Photo into the Krispy Skremes! Halloween Family Photo Contest. Visit http://www.KrispySkremes.com for contest rules and entry details. No purchase necessary to enter or win.

The jack-o-lantern, spider web, and Halloween sprinkles doughnuts are available through October 31. The pumpkin spice doughnut vanishes on November 27.

    --  Jack-o-Lantern Doughnut: A pumpkin-shaped doughnut wearing a mask of
        orange icing and a jack-o-lantern face.
    --  Chocolate Iced with Halloween Sprinkles Doughnut: A festive orange and
        black sprinkled doughnut.
    --  Spider Web Doughnut: A chocolate-iced doughnut with Kreme® filling
        caught in a tasty web of white icing.
    --  Pumpkin Spice Doughnut:  An old-fashioned cake doughnut made with
        pumpkin flavors and spices and finished with Krispy Kreme's Original
        Glaze®.
Krispy Kreme Halloween doughnut assortments are also available October 26-October 31 at participating grocery stores. Visit http://www.krispykreme.com for locations.

For updates on special promotions, exclusive offers and local events, join "Friends of Krispy Kreme" by visiting http://www.KrispyKreme.com. Interact with Krispy Kreme on Facebook, foursquare and Twitter, and KrispyKremeDoughnuts on YouTube.

About Krispy Kreme Krispy Kreme is an international retailer of premium-quality sweet treats, including its signature Original Glazed® doughnut. World Headquartered in Winston-Salem, N.C., the company has offered the highest-quality doughnuts and great-tasting coffee since it was founded in 1937. Today, Krispy Kreme can be found in more than 650 locations around the world. Krispy Kreme Doughnuts, Inc. (NYSE: KKD) is listed on the New York Stock Exchange.

SOURCE  Krispy Kreme Doughnut Corporation

Photo:http://photos.prnewswire.com/prnh/20111011/CL79388-a
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20111011/CL79388-b
http://photoarchive.ap.org/
Krispy Kreme Doughnut Corporation

CONTACT: Lafeea Watson, +1-336-726-8878, lwatson@krispykreme.com

Web Site: http://www.krispykreme.com

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