The Holidays are Here and the Angry Birds are Celebrating!
LONDON, December 5, 2011/PRNewswire/ --
Rovio and Samsung Team up to Give Fans Special Holiday Treats
SQUAWK! Those loveable Angry Birds and the pesky pigs are celebrating the season with
fantastic new levels for Chrome! Angry Birds fans can enjoy 25 levels of Winter Wonderland
fun, as well as a special advent challenge on December 5th, courtesy of Samsung and Rovio.
Upon playing the December 5th level of the Chrome holiday game, fans will be invited
into a new microsite experience. They can check out the Angry Birds advent challenge,
participate in a competition to win Samsung Galaxy mobile devices, watch a funny new
video, and send Angry Birds themed holiday e-cards.
"The holiday season is all about giving back and giving thanks, and this year we
wanted to thank our millions of fans by giving them some great Angry Birds experiences,"
said Peter Vesterbacka, CMO and Mighty Eagle of Rovio. "Not only are they receiving 25 new
levels in our Advent game, but they're also getting a chance to win the best Samsung
products around and participate in a fun advent challenge."
"It's so good to team up with Rovio again. Samsung has had a brilliant year and our
Galaxy devices are popular all over the world, so to be able to launch a holiday
experience inside the most popular mobile game in the world, is awesome!" said YH Lee, SVP
of Global Marketing at Samsung Mobile Communications Business. "To all those Angry Birds
fans out there: enjoy yourselves and check out the Galaxy Note for an even better mobile
gaming experience!"
About Samsung:
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication,
digital media and digital convergence technologies with 2010 consolidated sales of
US$135.8 billion. Employing approximately 190,500 people in 206 offices across 68
countries, the company consists of nine independently operated business units: Visual
Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT
Solutions, Digital Imaging, and Digital Solutions. Recognized as one of the fastest
growing global brands, Samsung Electronics is a leading producer of digital TVs,
semiconductor chips, mobile phones and TFT-LCDs. For more information, please visit http://www.samsung.com.
About Rovio:
Rovio is an entertainment media company, and the creator of the globally successful
Angry Birds franchise. Rovio was founded in 2003 as a mobile game development studio, and
the company has developed several award-winning titles for various mobile platforms.
In 2009, Rovio released Angry Birds, a casual puzzle game for touchscreen smartphones
that became a worldwide phenomenon from 2010 onwards. The Angry Birds games have enjoyed
continuing worldwide chart success, and the franchise has since expanded to a variety of
new business areas. Rovio is rapidly expanding its activities in broadcast media,
merchandising, publishing and services. Rovio's headquarters are located in Finland.
Press contact:
Jayne Stala at Komodo PR
Jayne.stala@komodopr.com
+44(0)207-680-5520