Quickoffice Runs Social Sweepstakes and Drives Millions of Social Impressions With Crowd Factory's Social Campaign Management Platform
The worldwide leader in mobile office solutions leverages Social Sweepstakes to generate 3 million social impressions and more than 25,000 resulting visits
SAN FRANCISCO, Feb. 1, 2012 /PRNewswire/ -- Crowd Factory, the leading Social Campaign Management Platform, announced results of a sweepstakes campaign launched by its customer Quickoffice, the leader in mobile office solutions. Leveraging emails and Crowd Factory hosted microsites, Quickoffice generated more than 20,000 social shares that resulted in more than 3 million social impressions and 25,000 visits. The sweepstakes resulted in record clickback rates for the company and incorporated strong marketing elements into the campaign:
-- Incentives: Nine prizes in nine days, with a grand prize of a multiple
prize bundle on the last day.
-- Hook: For each friend you refer back and get to register you receive an
extra entry
-- Personality: A picture of a different employee was featured in the
placement each day.
"The goal of this campaign was to promote holiday pricing of our applications, and give people an incentive to spread the word," said Tom Granese, Director of Consumer Campaigns at Quickoffice. "We saw a huge increase in our social reach with Crowd Factory and an almost 33% increase in Facebook Likes just from this single campaign."
The Crowd Factory suite helps marketers quickly deploy a wide range of highly effective social referral, promotion and engagement campaigns across all of their online marketing channels, including a corporate website, landing pages, email campaigns and banner ads.
About Crowd Factory
Crowd Factory is an award-winning Social Campaign Management Platform that includes everything a marketer needs to accelerate word-of-mouth marketing, grow their marketing database with unique social profiles and attract new customers. Hundreds of companies, including There are four components to the social marketing platform:
-- A Complete Suite of Social Campaigns
-- Cross-Channel Capabilities
-- A Unique Social CRM Database
About Quickoffice
Installed on over 300 million devices in more than 180 countries, Quickoffice is the worldwide leader in mobile office solutions. Quickoffice delivers high quality, innovative mobile office software and solutions and is revolutionizing the way people use their mobile devices. Quickoffice's flagship, award-winning software allows mobile professionals to view, edit and create Microsoft® Word, Excel and PowerPoint documents on their mobile device.
For all questions and inquires please contact David Cain, dcain@crowdfactory.com.