Lekkerland and Wirecard Expand Their Strategic Alliance: New Payment Method for eCommerce - Pay Cash Online
MUNICH, February 14, 2012/PRNewswire/ --
Munich-based Wirecard Bank AG, a Wirecard Group company, and Lekkerland AG & Co. KG,
Frechen, are expanding their existing strategic alliance for prepaid products and online
payment processing.
Both companies have developed a new payment method for the German market together with
Berlin-based EZV Gesellschaft für Zahlungssysteme mbH, to allow cash payments for
products ordered online. "BarPay" allows customers to order goods or services on the
Internet and to pay for these in cash with immediate effect at 18,000 petrol stations,
shops and kiosks in the Lekkerland network in Germany.
BarPay is a payment method for consumers that do not have access to credit cards or
who have reservations about payment methods such as prepayment. Companies who want to cut
their cash on delivery or debt collection costs, and at the same time increase their
conversion rates, can benefit from BarPay.
"Our national infrastructure ensures that almost all consumers can reach one of our
BarPay acceptance agents within a maximum of ten minutes. The flexible opening hours that
petrol stations offer makes this even more user friendly," commented Jonny Natelberg,
Executive Vice President with Lekkerland GmbH & Co. KG.
Oliver Bellenhaus, Wirecard Bank's chief representative said: "I am convinced that we
will also meet with great interest for this payment method from many of the Wirecard
Group's trade customers."
About Lekkerland:
Lekkerland AG supplies approximately 130,700 filling station shops, kiosks,
convenience stores, fast-food chains, tobacconists, specialist drinks stores, department
stores, supermarkets, bakeries and canteens in nine European countries with a full range
of confectionery, drinks, snacks, convenience ranges, ice cream, deep-frozen food, fresh
products, tobacco goods, prepaid products and non-food articles. In the business year
2010, the company generated sales of 12.2 billion euros.
Wirecard AG is one of the leading international providers of electronic payment and
risk management solutions. Worldwide, the Wirecard Group supports over 12,000 companies
from various industry segments in their efforts to automate their payment processes and
minimize cases of default. Wirecard Bank AG is a Principal Member of Visa, MasterCard and
JCB and operates as a credit card acquirer in 69 countries around the world, involving
over 100 transaction currencies and 18 payout currencies. Part of the Wirecard Group,
Wirecard Bank provides innovative solutions in the fields of corporate banking, prepaid
and co-branded cards, along with account products for both business and private customers.
Wirecard AG is listed on the Frankfurt Securities Exchange (TecDAX, ISIN DE0007472060,
WDI).