Tagetik Launches New Corporate Identity: 'Performance With Passion'
LUCCA, Italy, March 22, 2012/PRNewswire/ --
New tag-line, website, video, and awareness campaign for the
most specialized, innovative, leading-edge vendor
in the Performance Management market
Tagetik, a global provider of enterprise software solutions for Performance
Management, Enterprise Governance, Risk & Compliance and Business Intelligence, today
announced its new corporate identity 'Performance with Passion' and in conjunction
unveiled a completely revamped website (http://www.tagetik.com), a 'performance with
passion' themed video,and an extensive awareness campaign. The focal point of the
company's restyled image and messaging is customers' and partners' signatures as
validation that Tagetik's dedication, innovation and unrivaled passion is a proven recipe
for success.
"It all stems from our passion for doing things well," says Manuel Vellutini,
Executive Vice President, Chief Operating Officer at Tagetik( http://www.tagetik.com/about/company/management/manuel-vellutini). "In a
supermarket-like sector full of standardized products, homogenized, complex solutions, and
weak personal relationships, Tagetik acts as a 'global boutique' (or say: a specialized
craftsman) focused on only one thing, performance management software, and doing it well.
Our specialization and 'one-to-one' service enable us to satisfy specific needs through an
ever-changing, simplifying, performance management product. This specialization and
passion is something we firmly believe are key differentiators in the market, which is why
we selected 'Performance with Passion' as the new foundation of our corporate identity."
"Our philosophy is that mutual success is merely the first point of commitment,
because a signed agreement with Tagetik goes far beyond the contract," he continues. "The
signature represents a unique bond and dedication to success that we have forged with our
customers and partners. Many customers such as Panalpina, Grontmij, Bobrick, OCLC, M+W
Group, Peuterey, Unieco, Bolton and partners like PriceWaterhouseCoopers and Alper &
Schetter have contributed their signatures and are sharing their success stories to help
us communicate the value 'Performance with Passion' brings to the performance management
market."
Dave Kasabian, Corporate Vice President, Product Marketing at Tagetik ( http://www.tagetik.com/about/company/management/dave-kasabian), adds: "Customers and
partners choose us because of the quality of our software solution, our ability to quickly
understand and address their needs, and the dedication of the company to their success.
Our decision to exclusively focus on Finance processes and finding innovative ways to
address the specific challenges of the Office of the CFO in a single unified product has
created a strong passion in our customer base for what we do and how we do it.
'Performance with Passion' and the signature campaign give us the opportunity to share the
passion and success of our customers and partners with the performance management software
marketplace. In our opinion there is no better way to communicate this than through the
words and signatures of our customers and partners."
Tagetik is 100% dedicated to simplifying and streamlining business processes for the
Office of Finance to accelerate informed decisions that achieve strategic goals. Our
award-winning Tagetik 4.0 Performance Management software is the ideal solution for global
companies that seek a clearly superior level of financial expertise in a single unified
solution for planning, forecasting, consolidation, close, reporting, profitability
management, disclosure, governance, risk, compliance, and analysis.
Tagetik is a rapidly growing global company with operations in more than 20 countries
and 500 customers yet provides an exceptional experience by focusing solely on the needs
of finance and doing it better than anyone else. To learn more: http://www.tagetik.com