Central Street Games Announces Partnership with uBid Holdings, Inc. to Pilot Online Game "Word2Win"

Central Street Games Announces Partnership with uBid Holdings, Inc. to Pilot Online Game "Word2Win"

CHICAGO, April 4, 2012 /PRNewswire/ -- Central Street Games recently announced a partnership with uBid Holdings, Inc. to pilot its "Word2Win" online game on uBid.com, and via Facebook and mobile download.  (http://www.ubid.com/word2win)

uBid's version of Word2Win blends trivia and the traditional "hangman" style game to test players' knowledge in a variety of categories such as Television, Sports, Movies and Current Events. Topical questions covering NASCAR and NCAA March Madness are also included.

The uBid pilot features four games over the course of 30 days, offering weekly prizes including a Garmin GPS, iLuv ArtStation Pro, Keurig Coffee Maker and a Canon PowerShot Camera.

Game play can occur via Facebook Connect or anonymously, and players have the choice of testing their skill via uBid.com's website, Facebook Page or they can download Word2Win via iTunes and Android Marketplace.

When playing Word2Win via Facebook connect, a lively Leader board reminds players where they and other competitors are at in "real time" as questions are answered.  uBid.com also shows live "Auctions Closing Soon" streaming on the game page which allows players to shop as they move up the Word2Win Leader board.

Players "earn" entries to win weekly prizes through game play, and through a variety of other point-related options that uBid has set forth to help them gain more entries.

It's already proving to be a fun and challenging way for our customers and visitors to go 'beyond the bid' and compete in a new and exciting way."

"Games are a great tool for engaging and building online communities," said Andy McKenna, Founder of Central Street Games.

The uBid Word2Win pilot will run on uBid.com through early April 2012.

About Central Street Games
Chicago tech startup Central Street Games (http://www.CentralStreetGames.com) is already starting to get its share of the $23 billion dollar sales-promotion market. Central Street Games creates online mobile games that entice players to buy a company's products. The startup is developing games for consumer brands and capitalizing on the growing influence of smartphones and mobile communications.

About uBid Holdings, Inc.
uBid Holdings, Inc., (http://www.ubid.com) based in Itasca, IL, is a technology-focused enterprise that along with its wholly owned subsidiaries owns and operates the online marketplace uBid.com which has been one of the top web retail markets selling excess, closeout and recertified products covering more than 25 categories since its launch in 1997. uBid's longstanding partnerships with thousands of top sellers and manufacturers, representing brands including HP, Sony, Samsung, Toshiba, Asus, Dell, Olympus, Lenovo and many others, gives its 6 million members access to one of the web's largest online marketplaces, while offering the unique options of both fixed price and multi-unit auction-style sales of multiple products. uBid.com also powers a sister site called RedTag.com, which offers a single new deal every day, consistently representing outstanding values that can be found nowhere else on the web.

Contacts:

Michael Rhodes
Director of Fun and Games
Central Street Games
872.213.1144
mike@centralstreetgames.com

Nancy L. Ragont
Vice President, Marketing uBid
773.272.5000 Ext. 260
Nancy.Ragont@ubid.com

SOURCE  Central Street Games

Central Street Games

Web Site: http://www.CentralStreetGames.com