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TWLV & Team Saatchi Now Present a New "Game of Chance" for the First Time Since Camelot - With a Twist
LONDON, April 10, 2012/PRNewswire/ --
TWLV (pronounced 'twelve') is a new type of social network game in which the player
buys tickets to win money. While being drawn like a bingo game, TWLV offers more, because
it's social and the more the player's friends are involved, the greater their chance of
winning. TWLV's fascinating mix of hard, scientific returns blended with that wonderfully
unknown quantity of social guile and persuasion make it a unique and intriguing
proposition.
Serially successful Dutch entrepreneur, Ab Olde-Scheper, has appointed Team Saatchi,
London as TWLV's marketing partner to help launch this fantastic new online game.
TWLV's unique setup of having social networks at its core will attract a wide variety
of players. On one side, enthusiast poker players or city traders will "do the math" and
be enticed to invest big - with the anticipation of winning even greater returns. Yet
others, like bingo-loving housewives or social network addicts will be tempted by the
unshakable self-confidence in their own social prowess (and ability to activate an army of
friends) as a surefire reason to play - and win.
It starts when a player buys one GBP12 ticket, which enters them into 12 monthly draws
- multiplying out to a full house of 12 friends. Players can employ different strategies
and play into different prize funds (from local pots to bigger global pots). How they play
that world of possibilities is entirely up to them.
Ab Olde-Scheper, Founder of TWLV, said: "An online cash game like TWLV, combining
strategic gameplay, social experience, a high level of engagement and the ability to play
with friends and win with friends is unique to the industry. We are striving to meet the
best returns and highest level of transparency of any game of chance offered online
adopting the highest standards towards responsible gaming and player protection."
Peter Lovatt, Chairman of Team Saatchi, said: "We believe this game has the potential
to rapidly become a real phenomenon. Whilst constantly improving game play and user
experience taking into account players feedback and demands, TWLV is promoting involvement
by special offers for early adopters. So my advice is to get in early!"
Notes: TWLV tickets can be bought online in various currencies and the game will soon
be available in all major languages and on multiple social networks targeting a global
network of players.
Ab Olde-Scheper
After a short career in international trade and recycling of non-ferrous metals, Ab
Olde-Scheper started pioneering in the European bottled water and water cooler industry in
1996. With the start-up of Dolphin Fresh Water Company he built a water bottling and
distribution company in the Netherlands, Germany, Spain and Slovakia, that was sold to
Danone Springs of Eden in 2007. Driven by his entrepreneurial ambitions he then switched
to e-gaming, developing online bingo & lottery software together with his new technical
partner, Dutchman Guus Janssen. The idea for TWLV, an i-network game of chance, developed
into a business plan resulting in the company starting up mid 2011. The tier 1, white
listed, online gambling license was obtained in December 2011 and TWLV officially launched
its website on the 12th of January 2012.
Resources TWLV
http://www.twlv.com
[http://www.twlv.com/en/12.cgi?utm_source=saatchi&utm_medium=pressrelease&utm_campaign=press%2Brelease%2Bsaatchi ]
http://twlv-gaming.totemapp.com
Resources Team Saatchi
http://www.teamsaatchi.co.uk
Media Contact
Ab Olde-Scheper (TWLV)
+44(0)20-7740-7610
Peter Lovatt (Team Saatchi)
+44(0)20-7462-7304
Source: TWLV
TWLV & Team Saatchi Now Present a New "Game of Chance" for the First Time Since Camelot - With a Twist
LONDON, April 10, 2012/PRNewswire/ --
TWLV (pronounced 'twelve') is a new type of social network game in which the player
buys tickets to win money. While being drawn like a bingo game, TWLV offers more, because
it's social and the more the player's friends are involved, the greater their chance of
winning. TWLV's fascinating mix of hard, scientific returns blended with that wonderfully
unknown quantity of social guile and persuasion make it a unique and intriguing
proposition.
Serially successful Dutch entrepreneur, Ab Olde-Scheper, has appointed Team Saatchi,
London as TWLV's marketing partner to help launch this fantastic new online game.
TWLV's unique setup of having social networks at its core will attract a wide variety
of players. On one side, enthusiast poker players or city traders will "do the math" and
be enticed to invest big - with the anticipation of winning even greater returns. Yet
others, like bingo-loving housewives or social network addicts will be tempted by the
unshakable self-confidence in their own social prowess (and ability to activate an army of
friends) as a surefire reason to play - and win.
It starts when a player buys one GBP12 ticket, which enters them into 12 monthly draws
- multiplying out to a full house of 12 friends. Players can employ different strategies
and play into different prize funds (from local pots to bigger global pots). How they play
that world of possibilities is entirely up to them.
Ab Olde-Scheper, Founder of TWLV, said: "An online cash game like TWLV, combining
strategic gameplay, social experience, a high level of engagement and the ability to play
with friends and win with friends is unique to the industry. We are striving to meet the
best returns and highest level of transparency of any game of chance offered online
adopting the highest standards towards responsible gaming and player protection."
Peter Lovatt, Chairman of Team Saatchi, said: "We believe this game has the potential
to rapidly become a real phenomenon. Whilst constantly improving game play and user
experience taking into account players feedback and demands, TWLV is promoting involvement
by special offers for early adopters. So my advice is to get in early!"
Notes: TWLV tickets can be bought online in various currencies and the game will soon
be available in all major languages and on multiple social networks targeting a global
network of players.
Ab Olde-Scheper
After a short career in international trade and recycling of non-ferrous metals, Ab
Olde-Scheper started pioneering in the European bottled water and water cooler industry in
1996. With the start-up of Dolphin Fresh Water Company he built a water bottling and
distribution company in the Netherlands, Germany, Spain and Slovakia, that was sold to
Danone Springs of Eden in 2007. Driven by his entrepreneurial ambitions he then switched
to e-gaming, developing online bingo & lottery software together with his new technical
partner, Dutchman Guus Janssen. The idea for TWLV, an i-network game of chance, developed
into a business plan resulting in the company starting up mid 2011. The tier 1, white
listed, online gambling license was obtained in December 2011 and TWLV officially launched
its website on the 12th of January 2012.
Resources TWLV
http://www.twlv.com
[http://www.twlv.com/en/12.cgi?utm_source=saatchi&utm_medium=pressrelease&utm_campaign=press%2Brelease%2Bsaatchi ]
http://twlv-gaming.totemapp.com
Resources Team Saatchi
http://www.teamsaatchi.co.uk
Media Contact
Ab Olde-Scheper (TWLV)
+44(0)20-7740-7610
Peter Lovatt (Team Saatchi)
+44(0)20-7462-7304
Source: TWLV