WISeKey Leads at the Intersection of Security and the Social Web to Pioneer the Social Media Security Graph

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April 25, 2012
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WISeKey Leads at the Intersection of Security and the Social Web to Pioneer the Social Media Security Graph

GENEVA, April 25, 2012/PRNewswire/ --

    WISeKey, using its leadership in Digital Identity Management, has developed the Social
Media Security Graph methodology for personal information protection. The security company
advocates that personal data protection need not be neglected for the enjoyment of social
media or surrendered to the network provider. A number of social graphs have emerged
controlling slices of social media, but as isolated models each becomes a de-facto
resource, compromising individual privacy.

    WISeKey's Social Media Security Graph provides trusted digital identities for
individuals to interact in social media and perform confidential transactions on open
graphs.

    WISeKey's WISeID is part of the Social Media Security Graph solution. The WISeID app
is a set of online tools intended to empower people by providing secure, authenticated,
and private digital identification. WISeID special edition apps use private IDs of WISeID
to build Social Media Security Graphs in the intersection between people, brands, and
advertisements by distributing official content to a certified community of fans.

    Many people have a false sense of anonymity, privacy, and data security when
interacting online and digital identities are one way to add a layer of security.
WISeKey's development promotes the growth of the social web and individual security
towards an objective of personal ownership of online profile details.

    WISeKey technology is currently used to enhance the social experience for world
renowned football clubs, Hublot, Geneva Time Exhibition, Dimension Films, Troublemaker
Studios, among others.

    For more information: http://www.wisekey.com

    Download WISeID: http://www.wiseid.mobi

    About WISeKey:

    Established in 1999 and headquartered in Geneva, Switzerland, WISeKey is a leading
information security company, providing specialized technologies for identity management
and authentication to secure communications and transactions without compromising trust.

   
    Contact:
    WISeKey SA
    Eileen Weinberg
    E-Mail: eweinber@wisekey.com
    Tel.: +41-22-594-30-00

Source: WISeKey SA

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