Webkinz leads the way in social gaming co-play!

Webkinz leads the way in social gaming co-play!

Parents & kids can now share their beloved brand with the Webkinz
Friends game on Facebook!

TORONTO, May 16, 2012 /PRNewswire/ - Ganz, creator of Webkinz World(TM), the
original kids' online world, is excited to introduce a game-changing
innovation in family-friendly virtual fun: Webkinz Friends(TM) on
Facebook.  Now teen and adult Webkinz(TM) fans can play the new Webkinz
Friends social game, growing their Webkinz Friends family and creating
the Kinzville of their dreams.

The Webkinz Friends team worked with Facebook to launch some exclusive
innovations in Facebook gaming:

        --  Webkinz Friends has the first virtual representation of plush
            pets in a Facebook game
        --  Players can register new Webkinz pets within the game, receive
            a pet- specific prize and choose between KinzCash and an
            additional room for their home
        --  Players of Webkinz Friends will also earn great prizes which
            they can send to a Webkinz World account online!

The game is based on building the best Kinzville possible and sharing
with friends. Homes, gardens, restaurants, stores and of course, the
Clubhouse can all be added to your own Kinzville.

"Webkinz World is a family-friendly brand, and we want fans to enjoy our
online world on the platforms they have embraced", said Howard Ganz,
president of Ganz and creator of Webkinz. "In 7 years we have seen
players grow up with the game. Webkinz Friends on Facebook lets teens
and adults enjoy the sharing and caring aspect of Webkinz World in a
format that suits them best. We want parents to be able to play on
Facebook and send prizes to their children's Webkinz World accounts.
It's the new face of co-play, where everyone can have fun in their own
age-appropriate environments."

Webkinz Friends is free to play. To enhance gameplay, a Webkinz pet can
be registered in Webkinz Friends (and Webkinz World too!) for virtual
prizes. Utilizing the cross-platform tool, players of Webkinz Friends
can earn virtual prizes which can be sent anonymously to any Webkinz
World account online!

"When imagining Webkinz Friends, we looked at the areas of our site that
could be fun if shared" said Creative Director Karl Borst. "Live in a
loft surrounded by cupcake trees...park mobile homes beside a mansion!
Visit your friends' Kinzville and comment on their Facebook page."

While Webkinz Friends is the first Facebook game for the family-friendly
Webkinz brand, Ganz has extended the co-play experience with Webkinz
arcade-style mobile applications for the iPad, iPhone and iPod touch.
Earn rewards for Webkinz World accounts by playing Webkinz iOS games
such as Polar Plunge, Goober's Lab and the newest, Cloud Corral. Next?
Webkinz Friends for the iPad, bringing this Kinzville game to all ages
of Webkinz fans.

    Contact: Susan O'Halloran, Communications Manager, Ganz
             susanv@ganz.com
             905-851-6661 x2375
             www.ganz.com

 

SOURCE  GANZ

GANZ

CONTACT:  Susan O'Halloran, Communications Manager, Ganz
susanv@ganz.com  905-851-6661 x2375
http://www.ganz.com