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Cricket Introduces its Cricket Products Into Kmart Locations Nationwide
~ Continuation of Strategic Expansion Plan Company Begun Last Year
~~ Award-Winning Muve Music Service Available Now
SAN DIEGO, June 11, 2012 /PRNewswire/ -- Cricket Communications, Inc., a leading provider of innovative and value-driven wireless services and a wholly-owned subsidiary of Leap Wireless International, Inc. (NASDAQ: LEAP) today announced the introduction of Muve Music and all-inclusive nationwide Cricket monthly voice products into more than 1,200 Kmart stores nationwide. These products are available now, and further enable Cricket to bring its industry-leading value proposition to an expanded nationwide audience. The introduction into Kmart locations nationwide is a continuation of Cricket's major retail expansion begun last year that has resulted in Cricket products and services being available to more consumers across the country.
(Logo: http://photos.prnewswire.com/prnh/20120202/LA46949LOGO)
"A critical success factor for growing our business is expanding the access of consumers to our products and services. We are pleased to bring Cricket's innovative wireless products to Kmart customers who until now have not been able to take advantage of the tremendous value these products provide," said Doug Hutcheson, president and CEO of Cricket. "We are especially pleased to bring Muve Music, our popular music service to music lovers in even more locations nationwide."
Cricket's fast-growing music service Muve Music(1), that is winning the praise of customers and critics alike, will headline the selection of Cricket's products and services in Kmart. Four handsets will be available with at launch in Kmart including the Samsung Vitality smartphone available for $199.99 (MSRP). In addition, Muve Music will be available on the ZTE Score smartphone for $129.99 (MSRP).
Kmart customers can also choose from two feature phones, the Huawei Pillar at $69.99 (MSRP) and the Samsung Chrono at $39.99 (MSRP). The Pillar features a QWERTY keyboard for fast and easy text and picture messaging. Customers can enjoy easy talk and texting with one simple flip with the Samsung Chrono.
With the Muve Music Smartphone rate plan, Kmart customers will enjoy unlimited song downloads, ringtones, and ringback tones, as well as nationwide calling; unlimited text, picture, video messaging and 3G mobile data; mobile video; data back-up, and 411 assistance all for just $55 per month.
Both feature phones will be available on a Cricket PAYGo service plan at $25 per month. The plan includes unlimited text, picture and video messaging and unlimited mobile web along with 300 voice minutes per month.
Standard PAYGo Rate Plan Muve Music Rate Plan
------------------------ --------------------
$25/month Smartphone
$55/month
--- ---------
· Unlimited Text · Unlimited Song Downloads
· Unlimited Picture Msg · Unlimited Ringtones
· Unlimited Video Msg · Unlimited Ringback Tones
· Unlimited 3G Mobile Web · Unlimited Text Msg
· 300 Minutes U.S. Talk · Unlimited Picture Msg
· Unlimited Video Msg
· Unlimited 3G Mobile Web
· 1,000 Minutes U.S. Talk
---
Cricket Feature Phones Cricket Muve Music Phones
---------------------- -------------------------
Samsung Chrono - M.S.R.P
$39.99 ZTE Score - M.S.R.P. $129.99
Huawei Pillar - M.S.R.P $69.99 Samsung Vitality - M.S.R.P. $199.99
---
For more information about Muve Music, visit http://www.muvemusic.com, and for Cricket's dynamic device lineup, visit http://www.mycricket.com. For the latest Cricket news and updates online, follow us on Facebook and Twitter.
About Cricket
Cricket is the pioneer and leader in delivering innovative value-rich prepaid wireless services with no long-term contracts serving approximately 6.2 million customers. Cricket offers wireless voice and mobile data services over the latest, high-quality, all-digital 4G (LTE) and 3G CDMA wireless networks. In 2011, Cricket launched its award-winning Muve Music® product, the first music service designed for a wireless phone that now has more than 600,000 customers. Cricket's innovative products and services are available at Cricket branded retail stores, dealers, national retailers and at http://www.mycricket.com. For more information about Cricket, please visit http://www.mycricket.com.
(1) 600,000 customers as of March 31, 2012
SOURCE Cricket Communications, Inc.
Photo:http://photos.prnewswire.com/prnh/20120202/LA46949LOGO
http://photoarchive.ap.org/
Cricket Communications, Inc.
CONTACT: Greg Lund, Media Relations, +1-858-882-9238, glund@cricketcommunications.com, or Amy Wakeham, Investor Relations, +1-858-882-9876, awakeham@cricketcommunications.com
Web Site: http://www.mycricket.com
Cricket Introduces its Cricket Products Into Kmart Locations Nationwide
~ Continuation of Strategic Expansion Plan Company Begun Last Year
~~ Award-Winning Muve Music Service Available Now
SAN DIEGO, June 11, 2012 /PRNewswire/ -- Cricket Communications, Inc., a leading provider of innovative and value-driven wireless services and a wholly-owned subsidiary of Leap Wireless International, Inc. (NASDAQ: LEAP) today announced the introduction of Muve Music and all-inclusive nationwide Cricket monthly voice products into more than 1,200 Kmart stores nationwide. These products are available now, and further enable Cricket to bring its industry-leading value proposition to an expanded nationwide audience. The introduction into Kmart locations nationwide is a continuation of Cricket's major retail expansion begun last year that has resulted in Cricket products and services being available to more consumers across the country.
(Logo: http://photos.prnewswire.com/prnh/20120202/LA46949LOGO)
"A critical success factor for growing our business is expanding the access of consumers to our products and services. We are pleased to bring Cricket's innovative wireless products to Kmart customers who until now have not been able to take advantage of the tremendous value these products provide," said Doug Hutcheson, president and CEO of Cricket. "We are especially pleased to bring Muve Music, our popular music service to music lovers in even more locations nationwide."
Cricket's fast-growing music service Muve Music(1), that is winning the praise of customers and critics alike, will headline the selection of Cricket's products and services in Kmart. Four handsets will be available with at launch in Kmart including the Samsung Vitality smartphone available for $199.99 (MSRP). In addition, Muve Music will be available on the ZTE Score smartphone for $129.99 (MSRP).
Kmart customers can also choose from two feature phones, the Huawei Pillar at $69.99 (MSRP) and the Samsung Chrono at $39.99 (MSRP). The Pillar features a QWERTY keyboard for fast and easy text and picture messaging. Customers can enjoy easy talk and texting with one simple flip with the Samsung Chrono.
With the Muve Music Smartphone rate plan, Kmart customers will enjoy unlimited song downloads, ringtones, and ringback tones, as well as nationwide calling; unlimited text, picture, video messaging and 3G mobile data; mobile video; data back-up, and 411 assistance all for just $55 per month.
Both feature phones will be available on a Cricket PAYGo service plan at $25 per month. The plan includes unlimited text, picture and video messaging and unlimited mobile web along with 300 voice minutes per month.
Standard PAYGo Rate Plan Muve Music Rate Plan
------------------------ --------------------
$25/month Smartphone
$55/month
--- ---------
· Unlimited Text · Unlimited Song Downloads
· Unlimited Picture Msg · Unlimited Ringtones
· Unlimited Video Msg · Unlimited Ringback Tones
· Unlimited 3G Mobile Web · Unlimited Text Msg
· 300 Minutes U.S. Talk · Unlimited Picture Msg
· Unlimited Video Msg
· Unlimited 3G Mobile Web
· 1,000 Minutes U.S. Talk
---
Cricket Feature Phones Cricket Muve Music Phones
---------------------- -------------------------
Samsung Chrono - M.S.R.P
$39.99 ZTE Score - M.S.R.P. $129.99
Huawei Pillar - M.S.R.P $69.99 Samsung Vitality - M.S.R.P. $199.99
---
For more information about Muve Music, visit http://www.muvemusic.com, and for Cricket's dynamic device lineup, visit http://www.mycricket.com. For the latest Cricket news and updates online, follow us on Facebook and Twitter.
About Cricket
Cricket is the pioneer and leader in delivering innovative value-rich prepaid wireless services with no long-term contracts serving approximately 6.2 million customers. Cricket offers wireless voice and mobile data services over the latest, high-quality, all-digital 4G (LTE) and 3G CDMA wireless networks. In 2011, Cricket launched its award-winning Muve Music® product, the first music service designed for a wireless phone that now has more than 600,000 customers. Cricket's innovative products and services are available at Cricket branded retail stores, dealers, national retailers and at http://www.mycricket.com. For more information about Cricket, please visit http://www.mycricket.com.
(1) 600,000 customers as of March 31, 2012
SOURCE Cricket Communications, Inc.
Photo:http://photos.prnewswire.com/prnh/20120202/LA46949LOGO
http://photoarchive.ap.org/
Cricket Communications, Inc.
CONTACT: Greg Lund, Media Relations, +1-858-882-9238, glund@cricketcommunications.com, or Amy Wakeham, Investor Relations, +1-858-882-9876, awakeham@cricketcommunications.com
Web Site: http://www.mycricket.com