Player Wins Over GBP1.3m During Playtech Bingo's Biggest Network Promotion
LONDON, July 2, 2012/PRNewswire-FirstCall/ --
Playtech, the international designer, developer and licensor of software for the
online, mobile, TV and land-based gaming industry, just completed its biggest ever bingo
network progressive jackpot promotion with over GBP2.5m in prize money.
Starting May 21st, Playtech's bingo licensees gave away prizes ranging from GBP25 to
GBP25,000 through 10 selected slot games with progressive jackpots. By the end of the
promotion, almost 40,000 individual prizes were distributed.
In addition to the GBP2.5m progressive jackpot promotion, there was a single
progressive jackpot win of GBP1,364,745.23 six weeks into the promotion on Playtech
bingo's hugely popular Clover Rollover slot. This is the network's third biggest payout to
date in a single prize.
Playtech's bingo network is the world's largest online bingo network with over 25
licensees operating major bingo brands such as Mecca Bingo, William Hill Bingo, Ladbrokes
Bingo, Sky Bingo, Paddy Power Bingo, Maria Bingo, bet365 Bingo and many more.
Andrew Steddy, Head of Bingo Networks, said "We were delighted to deliver another
unique market leading promotion for our licensees. Yet again, Playtech's ability to share
liquidity across our entire network allowed us to offer self-funding promotions and prizes
that are unparalleled in the bingo market. That a player on the network has won a single
jackpot of over GBP1.3m in addition to the GBP2.5m slots promotion clearly demonstrates
once more that Playtech is at the forefront of delivering value through networked gaming
solutions".
About Playtech
Playtech develops unified software platforms and content for the online and land-based
gaming industry, together with providing a range of ancillary services such as marketing,
hosting and CRM services.
Leading gaming applications include casino, poker, bingo, sports betting, live gaming,
casual and fixed odds games. Playtech provides licensees with the tools to maximise
cross-selling opportunities, player loyalty and yield, all through the powerful management
interface - the IMS. The Group's capabilities enable the delivery of an integrated
software or turnkey solution, with players accessing online, broadcast, mobile and
server-based gaming terminals through a single account.
New licensees include existing online operators upgrading or diversifying their
offering, land-based casino groups, government sponsored entities such as lotteries, and
new entrants making their online gaming debut, particularly in newly-regulated markets.
Founded in 1999, Playtech has some 2,000 employees located in development centres in
five countries, the majority of whom are engaged in research and development of current
and future gaming technologies.