Adlucent Named to Austin Business Journal's FAST 50

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October 19, 2012
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Adlucent Named to Austin Business Journal's FAST 50

Award picks out Adlucent as one of the region's fastest growing private companies

AUSTIN, Texas, Oct. 19, 2012 /PRNewswire/ -- Adlucent announced today that it has been named to the Austin Business Journal 2012 FAST 50 as one of the fastest growing private companies.  The award picks out the businesses who have posted impressive revenue growth over the past three years.  Adlucent, which recently relocated its headquarters to a former movie theatre at 2900 S. Congress, has grown to 85 employees and is on track to post 50% year-over-year growth in 2012.

"Adlucent sits at the intersection of the trends that define online retail: search, mobile commerce, and big data," said Jon Armstrong, CEO of Adlucent.  "As shoppers continue to turn to digital sources to research and buy, we are seeing tremendous traction for our solution as a way to acquire and engage consumers to drive measurable ROI.  We provide an incredibly unique value to retailers, and we're very excited about our growth and the tremendous opportunity in front of us right now."

Adlucent, which was also named an Advertising Age Best Place to Work in 2012, powers performance marketing and retail analytics for innovative retail brands such as Oriental Trading Company, Buy.com, Harry & David, Jewelry Television, and Free People.  The company has expanded its services into areas such as re-marketing, mobile ad management and Google Product Listing Ads to meet accelerated client demand. Most recently, Adlucent launched Precision Product Matching to help clients capitalize on the recent changes with Google Shopping by leveraging its unique retail experience and proven methodologies for driving profitable revenue growth via paid search.

As Adlucent grows, its unique culture continues to set it apart and attract the best people in the area. The company was recently profiled in Austin Monthly magazine for its fun workplace benefits such as a wi-fi enabled rooftop deck and healthy snacks. Adlucent continually strives to build openness and collaboration into every aspect of its business and environment.

"Online retail is a fast moving industry and our ability to grow and thrive in it is directly tied to how quickly we learn and evolve as a company," said Michael Griffin, co-founder and CTO at Adlucent. "The ABJ Fast 50 is quite fitting, given the way we operate, and I am honored to share this award with our people and clients who make our business so exciting and successful."

About the Austin Business Journal FAST 50
The Austin Business Journal Fast 50 honors Central Texas businesses that can show impressive average revenue growth when combining figures from 2009, 2010 and 2011. All submissions are verified by an accountant and reviewed by Maxwell Locke & Ritter for ranking purposes.  Winners and nominees are recognized in a special publication in the Austin Business Journal, and were honored at an Oct. 18 award reception hosted by the Austin Business Journal, along with sponsors Jones Lang LaSalle and Maxwell Locke & Ritter.

About Adlucent
Adlucent is a marketing technology and analytics agency based in Austin, Texas, focusing solely on retail and eCommerce companies. Leveraging its Deep Search® search marketing and retail analytics platform, Adlucent's experts help the smartest retailers acquire new customers and grow revenue profitably through digital marketing. Expanding from a decade-long relationship with Amazon.com, Adlucent's current client base includes innovative retail brands such as Oriental Trading Company, Buy.com, Harry & David, Jewelry Television, and Free People.

Media contact:
Lisa Roberts
Adlucent
lisa.roberts@adlucent.com
1.800.788.9152 x1917
http://www.adlucent.com

SOURCE  Adlucent

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