Brand Continues to Deliver Innovative Technology to Best Outfit the American Worker
FORT WORTH, Texas, April 8, 2013 /PRNewswire/ -- Leading global work wear brand Dickies announces the launch of Shop and Compare, the newest online tool that allows users to compare products side by side, saving time for on-the-go shoppers.
Shop and Compare gives customers the ability to view up to three different pants or shirts side by side along with a detailed display of the price, fabric, fit, color, and description of each garment. With this new app, Dickies shoppers can make more informed garment choices so customers spend less time shopping and more time knowing they chose the right product the first time around.
"Dickies is dedicated to providing solutions for America's workforce," says Matthew McCartin, head of marketing for Williamson-Dickie Mfg. Co. "We are pleased to launch an innovative work wear tool that allows workers to make product selections that will best meet their personal needs."
Dickies strives to provide workers with an intuitive and hassle-free shopping experience. Offering hundreds of products for men and women, the Shop and Compare technology brings a level of personalized service unmatched among competitors.
About Williamson-Dickie Mfg. Co.
Williamson-Dickie Mfg. Co. is the world's leading provider of authentic work apparel, specializing in innovative performance workwear since 1922. The company offers premium quality products at an unmatched value across a vast assortment of apparel, footwear, and licensed goods in more than 100 countries. Williamson-Dickie operates through wholly-owned affiliates in the United States, Canada, Mexico, Europe, China, Japan and the Middle East; exclusive licensees and distributors in Africa and the Asia Pacific region; and under the Dickies®, Workrite®, Kodiak® and Terra® brands. For more information, visit http://www.williamsondickie.com.