Nikon Corporation is pleased to announce that the Nikon D4 FX-format digital SLR
camera, the Nikon 1 V2, J3, and S1 advanced camera with interchangeable lenses, and
COOLPIX S01 compact digital camera have been awarded the "red dot award: product design
2013", sponsored by Germany's Design Zentrum Nordrhein Westfalen.
The "red dot award: product design" is a world-class award presented to products
released over the past two years that exhibit superiority in terms of a total of nine
aspects, which includes innovation, functionality, ergonomics, ecology, and durability.
4,662 products from 1,865 companies in 54 countries were submitted to the "red dot
award: product design 2013" competition. Winning products will be on display from July 2,
2013 to July 28, 2013 in the "Design on stage - winners red dot award: product design
2013" exhibition at the Red Dot Design Museum in Essen Germany.
-Nikon D4 Overview
The D4 is Nikon's flagship digital SLR camera which offers an effective pixel count of
16.2-million pixels, equipped with a Nikon FX-format CMOS image sensor. It also equipped
with the EXPEED 3 image-processing engine, which is specifically optimized for high-spec
digital SLR cameras for superior image quality rich in detail along with excellent
high-speed performance. It offers superior image quality under a broad range of lighting
conditions with its image sensor that supports sensitivities as low as ISO 50 with
expansion as high as ISO 204800.
-Nikon 1 V2, Nikon 1 J3, Nikon 1 S1 Overview
The Nikon 1, advanced camera with interchangeable lenses, proposes new forms of
imaging expression.
The Nikon 1 V2 is the world's smallest and lightest camera equipped with a number of
functions that enable better image quality and greater speed, including a new super
high-speed AF CMOS sensor with an effective pixel count of 14.25-million pixels and
high-speed AF offering 73 focus points with focal-plane phase-detection AF and 135 focus
points with contrast-detect AF, as well as the new EXPEED 3A image-processing engine.
The V2 is the perfect camera for those who primarily use a digital SLR camera, but
want a very small, yet reliable, camera that is more portable than a D-SLR. It is also for
current compact digital camera users who still want auto shooting capabilities, but are
ready to try applying and adjusting shooting settings themselves to achieve the desired
results.
-COOLPIX S01 overview
The S01 is the smallest and lightest digital camera in Nikon COOLPIX history. Smaller
in width and height than the average business card, and weighing approximately 96g, the
S01 easily fits in the palm of the hand. Nikon was very particular in the design and
materials used for the camera. It has an incredibly smooth form when viewed from any
angle. The S01 is made of stainless steel that helps to keep it slim yet durable, and also
enables a beautiful surface finish. In addition, great care in the development of the user
interface (UI) with intuitive touch panel operation ensures that the S01 is so easy and
fun to use that owners will want to take it with them wherever they go.
About Nikon: The multinational Nikon Corporation - headquartered in Tokyo, Japan - has
been specialized in optics and imaging since its inception establishment in 1917. Since
then, the company has led the optical industry through numerous accolades and
achievements; carving a name for itself as a world leader in digital imaging, precision
optics and photo imaging technology.
As such, Nikon Middle East FZE (NMEF) is involved in a broad spectrum of businesses
centered on imaging products. NMEF markets and distributes consumer and professional
digital SLR cameras, NIKKOR optics, Nikon 1 and COOLPIX digital cameras to the Middle
East, Turkey and Africa.
Globally recognized for setting new standards in product design and performance; the
unique strength of the Nikon brand is attributable to the company's unwavering commitment
to quality, performance, technology and innovation.
Nikon Corporation
CONTACT: Press contacts: Sarah Mheidly, Hill+Knowlton Strategies, +971-4-3344-930, sarah.mheidly@hkstrategies.com ; Blossom Furtado, Nikon Middle East FZE, +971-4-8840-947, Blossom.Furtado@nikonoa.net