Samsung Canada Freshens Things Up with the Launch of the World's First Four-Door Refrigerator Featuring a Sparkling Water Dispenser
Poster: SySAdmin
Posted on May 8, 2013 at 11:35:01 PM
Samsung Canada Freshens Things Up with the Launch of the World's First Four-Door Refrigerator Featuring a Sparkling Water Dispenser
Think you can only get sparkling water in store? Allow Samsung Canada to
burst your bubble!
TORONTO, May 8, 2013 /CNW/ - Samsung Canada today announced that it is
bringing the premium taste of fresh, crisp sparkling water right to
Canadians' kitchens with the launch of the Samsung 36" Four-Door
Refrigerator featuring the industry's first-ever automatic sparkling
water dispenser. Powered by SodaStream, the recognized leader in
personalized carbonation technology, the integrated system delivers
cold, filtered sparkling water from the same mechanism on the
refrigerator door that produces still water and ice.
"We believe that thirsty Canadians will be as thrilled as we are about
the Samsung Four-Door Refrigerator Featuring a Sparkling Water
Dispenser - a remarkable innovation in convenience," says Warner Doell,
Vice President of Home Appliance Sales and Marketing for Samsung
Canada. "Sparkling water at the touch of a button, at a customizable
carbonation level, reflects our commitment to creating products that
suit the growing needs of Canadians. This partnership with SodaStream
is the perfect marriage of leading brands creating best in class
technology."
According to a recent survey conducted by Vision Critical, 42% of
Canadians surveyed prefer carbonated water to still water and 50% say
that summer is their favourite season to enjoy sparkling water. With
the summer quickly approaching, Samsung is thrilled to quench the
thirst of Canadian sparkling water drinkers by launching the Samsung
Four-Door Refrigerator with Automatic Sparkling Water.
For the 64% of respondents who prefer their sparkling water lightly
carbonated, Samsung's Four-Door Refrigerator with Automatic Sparkling
Water provides three different levels of carbonation and SodaStream
offers a variety of flavourings that consumers can add to their water
once poured. 55% of Canadians are unaware that in-home carbonation
products exist and 29% would drink more sparkling water with access to
this technology. Luckily, Samsung's constant innovation and
anticipation of consumer needs makes this possible.
Other interesting survey results include:
-- 54% of respondents state that sparkling water improves their
dining experience.
-- 51% of Canadians polled drink sparkling water with particular
foods
-- 48% of respondents prefer to drink carbonated water with dinner
-- 1 in 4 (24%) respondents associate an automatic sparkling water
dispenser with luxury
-- 1 in 4 (26%) Canadians would buy a refrigerator that dispensed
both still and sparkling water
Samsung Four-Door Refrigerator with Automatic Sparkling Water Dispenser
Features:
Customize your sparkling water experience with the following easy-to-use
features:
-- Activate the SodaStream co2 canister with just the touch of a
button
-- Easily replace the SodaStream canister that is nestled just
inside the refrigerator door
-- Enjoy three levels of carbonation in your sparkling water
-- Enjoy a range of SodaStream flavours to your sparkling water
This new Samsung Four-Door Refrigerator with Automatic Sparkling Water
is revolutionizing the refrigeration category with best-in class
features:
-- Keep produce, snacks or meat fresh, organized and accessible
for your entire family with the flexible and unique FlexZone®
four temperature, adjustable drawer at counter height
-- Food will stay fresher for longer with Samsung's award winning
Twin Cooling Plus® that uses two evaporators to independently
control the temperatures of the refrigerator and freezer
compartments
-- Illuminate all corners of your sophisticated fridge with
eco-friendly, high efficiency LED lighting
-- Enjoy unbeatable technology, premium design and the elegant
stainless finish of a striking and efficient home appliance for
the dynamic Canadian home
The Samsung Four-Door Refrigerator with Automatic Sparkling Water
dispenser featuring Twin Cooling Plus® and the convenient FlexZone®
drawer is available in stores nationwide. For more information on this
and other products, please visit: http://www.samsung.com.
About the Poll
From April 9th to April 11th, 2013, an online survey was conducted among
3,018 randomly selected Canadian adults who are Angus Reid Forum
panelists. Out of the full base, 1044 respondents are carbonated water
drinkers (i.e. those that drink it often or sometimes). The margin of
error on the full base --which measures sampling variability--is +/-
1.6%, 19 times out of 20. The results have been statistically weighted
according to education, age, gender and region (and in Quebec language)
Census data to ensure a sample representative of the entire adult
population of Canada. Discrepancies in or between totals are due to
rounding.
About Samsung Electronics Canada
Samsung Electronics Canada offers a broad range of award-winning
consumer electronics including televisions, smartphones, personal
computers, printers, cameras, home appliances, medical devices,
semiconductors and LED solutions. The Canadian arm, selected as one of
Canada's Top 10 Marketers of the Year in 2012 by Marketing Magazine,
upholds Samsung's global mission to open new possibilities for people
everywhere, providing users premium experiences that are unparalleled
due to Samsung's innovative technology and stylish design. As a result,
Samsung has become a true leader in the consumer electronics industry
both in terms of business leadership and brand strength. In 2012,
Samsung was ranked #9 in the Interbrand "100 Best Global Brands"
breaking the top ten for the first time, and was named as one of Fast
Company's "50 Most Innovative Companies of 2011".
To discover more, please visit www.samsung.com
Follow Samsung Canada at facebook.com/SamsungCanada or on Twitter @SamsungCanada.
About SodaStream
SodaStream is the world's largest manufacturer, distributor and marketer
of Home Carbonation Systems. Our brands are sold in over 55,000 retail
stores in 43 countries including home & electrical appliance stores,
hypermarkets, supermarkets, department stores, convenience stores, DIY,
specialty and "green" stores, water specialists & dealers, as well as
online and in catalogs.
Our long standing and deep heritage dates back to 1903, when we
introduced innovative solutions to the beverage market. We continue to
grow as market leaders in both technological advancements and the
quality of our products. Every year SodaStream provides 600 million
liters of carbonated beverage to millions of households, making it one
of the largest beverage companies in the world.
SodaStream maintains strict quality assurance in design and production
according to the highest international standards: ISO 9001:2008, TUV
NORD & SVTI (EU, Switzerland), TPED and PED (EU), DOT (USA), TC
(Canada) BRC & HACCP, and Green Label.
To learn more, please visit SodaStream on: http://www.sodastream.ca
Follow them on Facebook at http://www.facebook.com/SodaStreamCanada or on Twitter @SodaStream_ca
SOURCE Samsung Electronics Canada
Samsung Electronics Canada
CONTACT: Natalie Preddie
North Strategic (for Samsung Canada)
natalie.preddie@northstrategic.com
647 222 7972
Think you can only get sparkling water in store? Allow Samsung Canada to
burst your bubble!
TORONTO, May 8, 2013 /CNW/ - Samsung Canada today announced that it is
bringing the premium taste of fresh, crisp sparkling water right to
Canadians' kitchens with the launch of the Samsung 36" Four-Door
Refrigerator featuring the industry's first-ever automatic sparkling
water dispenser. Powered by SodaStream, the recognized leader in
personalized carbonation technology, the integrated system delivers
cold, filtered sparkling water from the same mechanism on the
refrigerator door that produces still water and ice.
"We believe that thirsty Canadians will be as thrilled as we are about
the Samsung Four-Door Refrigerator Featuring a Sparkling Water
Dispenser - a remarkable innovation in convenience," says Warner Doell,
Vice President of Home Appliance Sales and Marketing for Samsung
Canada. "Sparkling water at the touch of a button, at a customizable
carbonation level, reflects our commitment to creating products that
suit the growing needs of Canadians. This partnership with SodaStream
is the perfect marriage of leading brands creating best in class
technology."
According to a recent survey conducted by Vision Critical, 42% of
Canadians surveyed prefer carbonated water to still water and 50% say
that summer is their favourite season to enjoy sparkling water. With
the summer quickly approaching, Samsung is thrilled to quench the
thirst of Canadian sparkling water drinkers by launching the Samsung
Four-Door Refrigerator with Automatic Sparkling Water.
For the 64% of respondents who prefer their sparkling water lightly
carbonated, Samsung's Four-Door Refrigerator with Automatic Sparkling
Water provides three different levels of carbonation and SodaStream
offers a variety of flavourings that consumers can add to their water
once poured. 55% of Canadians are unaware that in-home carbonation
products exist and 29% would drink more sparkling water with access to
this technology. Luckily, Samsung's constant innovation and
anticipation of consumer needs makes this possible.
Other interesting survey results include:
-- 54% of respondents state that sparkling water improves their
dining experience.
-- 51% of Canadians polled drink sparkling water with particular
foods
-- 48% of respondents prefer to drink carbonated water with dinner
-- 1 in 4 (24%) respondents associate an automatic sparkling water
dispenser with luxury
-- 1 in 4 (26%) Canadians would buy a refrigerator that dispensed
both still and sparkling water
Samsung Four-Door Refrigerator with Automatic Sparkling Water Dispenser
Features:
Customize your sparkling water experience with the following easy-to-use
features:
-- Activate the SodaStream co2 canister with just the touch of a
button
-- Easily replace the SodaStream canister that is nestled just
inside the refrigerator door
-- Enjoy three levels of carbonation in your sparkling water
-- Enjoy a range of SodaStream flavours to your sparkling water
This new Samsung Four-Door Refrigerator with Automatic Sparkling Water
is revolutionizing the refrigeration category with best-in class
features:
-- Keep produce, snacks or meat fresh, organized and accessible
for your entire family with the flexible and unique FlexZone®
four temperature, adjustable drawer at counter height
-- Food will stay fresher for longer with Samsung's award winning
Twin Cooling Plus® that uses two evaporators to independently
control the temperatures of the refrigerator and freezer
compartments
-- Illuminate all corners of your sophisticated fridge with
eco-friendly, high efficiency LED lighting
-- Enjoy unbeatable technology, premium design and the elegant
stainless finish of a striking and efficient home appliance for
the dynamic Canadian home
The Samsung Four-Door Refrigerator with Automatic Sparkling Water
dispenser featuring Twin Cooling Plus® and the convenient FlexZone®
drawer is available in stores nationwide. For more information on this
and other products, please visit: http://www.samsung.com.
About the Poll
From April 9th to April 11th, 2013, an online survey was conducted among
3,018 randomly selected Canadian adults who are Angus Reid Forum
panelists. Out of the full base, 1044 respondents are carbonated water
drinkers (i.e. those that drink it often or sometimes). The margin of
error on the full base --which measures sampling variability--is +/-
1.6%, 19 times out of 20. The results have been statistically weighted
according to education, age, gender and region (and in Quebec language)
Census data to ensure a sample representative of the entire adult
population of Canada. Discrepancies in or between totals are due to
rounding.
About Samsung Electronics Canada
Samsung Electronics Canada offers a broad range of award-winning
consumer electronics including televisions, smartphones, personal
computers, printers, cameras, home appliances, medical devices,
semiconductors and LED solutions. The Canadian arm, selected as one of
Canada's Top 10 Marketers of the Year in 2012 by Marketing Magazine,
upholds Samsung's global mission to open new possibilities for people
everywhere, providing users premium experiences that are unparalleled
due to Samsung's innovative technology and stylish design. As a result,
Samsung has become a true leader in the consumer electronics industry
both in terms of business leadership and brand strength. In 2012,
Samsung was ranked #9 in the Interbrand "100 Best Global Brands"
breaking the top ten for the first time, and was named as one of Fast
Company's "50 Most Innovative Companies of 2011".
To discover more, please visit www.samsung.com
Follow Samsung Canada at facebook.com/SamsungCanada or on Twitter @SamsungCanada.
About SodaStream
SodaStream is the world's largest manufacturer, distributor and marketer
of Home Carbonation Systems. Our brands are sold in over 55,000 retail
stores in 43 countries including home & electrical appliance stores,
hypermarkets, supermarkets, department stores, convenience stores, DIY,
specialty and "green" stores, water specialists & dealers, as well as
online and in catalogs.
Our long standing and deep heritage dates back to 1903, when we
introduced innovative solutions to the beverage market. We continue to
grow as market leaders in both technological advancements and the
quality of our products. Every year SodaStream provides 600 million
liters of carbonated beverage to millions of households, making it one
of the largest beverage companies in the world.
SodaStream maintains strict quality assurance in design and production
according to the highest international standards: ISO 9001:2008, TUV
NORD & SVTI (EU, Switzerland), TPED and PED (EU), DOT (USA), TC
(Canada) BRC & HACCP, and Green Label.
To learn more, please visit SodaStream on: http://www.sodastream.ca
Follow them on Facebook at http://www.facebook.com/SodaStreamCanada or on Twitter @SodaStream_ca
SOURCE Samsung Electronics Canada
Samsung Electronics Canada
CONTACT: Natalie Preddie
North Strategic (for Samsung Canada)
natalie.preddie@northstrategic.com
647 222 7972