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Zebra Technologies Evolves Mobile Retail Offering and Debuts New Solutions at the National Retail Federation's 103rd Annual Convention

Poster: SySAdmin
Posted on January 9, 2014 at 9:07:01 AM
Zebra Technologies Evolves Mobile Retail Offering and Debuts New Solutions at the National Retail Federation's 103rd Annual Convention

Zebra Commerce Expands to Offer Additional Mobile Solutions Supporting Engagement, Efficiencies and Insights Across Retail Operations

LINCOLNSHIRE, Ill., Jan. 9, 2014 /PRNewswire/ -- Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in products and solutions that provide real-time visibility into organizations' assets, people and transactions, today announced it has expanded the Zebra Commerce brand and will be showcasing its latest retail solutions at the National Retail Federation's (NRF) Annual Convention 2014 beginning on January 13, 2014. Featured at booth #1419, the latest additions to Zebra's retail portfolio demonstrate Zebra's commitment to providing a spectrum of solutions that support a broad range of retail operations from distribution centers to back-of-store management to customer engagement on the store floor.

"We are excited to demonstrate how Zebra's offerings for our retail customers have evolved in the past year, and how we help retailers be more competitive than ever with innovative solutions that support every step in their value chains," said Keith LeFebvre, vice president of product marketing and management, Zebra Technologies. "The latest solution enhancements and acquisitions we are showcasing at NRF further solidify our commitment to the retail industry."

Zebra continues to evolve and expand its solution offering for retailers. In July 2013 the company fully integrated its investment in StepOne and launched the Zebra Commerce brand with a suite of software and hardware solutions and services targeted at mobilizing the operations of retailers and field service organizations. At NRF 2014, Zebra will showcase how Zebra Commerce has expanded, with a focus on how these solutions drive better engagement, efficiency and insight across retail operations. Booth highlights will include:

    --  New Zebra Commerce Engagement and Efficiency Solutions - Zebra Commerce
        includes a variety of applications meant to keep customers engaged and
        informed throughout their shopping experience. Featured applications at
        the event include sales assist, item locator, mobile checkout and mobile
        payment. Efficiency applications will also be featured and include price
        mark-down, inventory cycle counting and out-of-stock management.
    --  Addition of the ZD500R - Released publicly in November 2013, the ZD500R
        is the company's first desktop Ultra High Frequency (UHF) RFID desktop
        printer which makes it easy for retailers to benefit from item-level
        RFID tagging.
    --  Merchandise Display Management - In late 2013, Zebra made a strategic
        investment in ZBD Solutions, a leading provider of fully dynamic digital
        display solutions for retailers. ZBD will showcase how retailers can use
        Electronic Shelf Labeling (ESL) to support promotional strategies and
        labeling at the shelf.
    --  Custom Inventory Solutions - Zebra recently announced the acquisition of
        Hart Systems, a leading provider of cloud-based physical inventory
        management solutions. Zebra will be showcasing how the
        Software-as-a-Service (SaaS) solution helps retailers lower costs and
        improve inventory accuracy through easy self-managed physical inventory.
    --  Zatar iBeacon Application Demo - Zebra's new Zatar platform provides the
        capability to integrate beacons, location software and in-store displays
        to deliver personalized messaging to consumers for a better shopping
        experience. An iBeacon demonstration will show how retailers can connect
        information from multiple sources, including smart phone applications,
        video and shopper history through Zatar to send targeted advertising to
        in- store displays.
    --  Made for iPod, iPhone and iPad (MFi) Certification for QLn Series- The
        QLn Series can now print from Apple® devices via Bluetooth and the new
        functionality will be featured at the event. In addition to supporting
        Apple's platform, the QLn Series also supports other leading smartphone
        and tablet platforms including Android(TM) and Windows® Mobile. In
        addition, Zebra has added Link-OS(TM) Print Touch functionality to the
        full QLn series. New QLn features, which will vary in availability by
        geographic region throughout 2014.
In addition to showcasing solutions during the convention, Zebra will be hosting a "Big Idea" session at the event on Monday, January 13, 2014, at 9:15 a.m. Eastern Time, titled "Closing the Consumer Expectation Gap: Enabling Mobile POS." Led by Zebra's Todd Berner, vice president of Zebra Commerce and Nick D'Alessio, retail global practice lead, the session will provide insights into how retailers can close the gap between consumer expectations and retail performance with the use of mobile point-of-sale solutions.

For more information about Zebra Commerce solutions in Mobile POS, Mobile Payment or Retail Operations, please contact ZebraCommerce@zebra.com or visit http://www.zebra.com/zebracommerce. Follow Zebra at NRF (@ZebraTechnology and @ZebraRetail) and use the hashtag #WalkWithZebra.

About Zebra Technologies
A global leader respected for innovation and reliability, Zebra Technologies Corporation (NASDAQ: ZBRA) offers technologies that give a virtual voice to an organization's assets, people and transactions, enabling organizations to unlock greater business value. The company's extensive portfolio of marking and printing technologies, including RFID and real-time location solutions, illuminates mission-critical information to help customers take smarter business actions. For more information about Zebra's solutions, visit http://www.zebra.com.

SOURCE  Zebra Technologies Corporation

Zebra Technologies Corporation

CONTACT: Stephanie Kneisler, Zebra Technologies Corporation, Manager, PR & Social Media, 847-793-2606, skneisler@zebra.com

Web Site: http://www.zebra.com
 
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