Magneti Marelli: Activities at the Las Vegas CES 2016 and at the Detroit Auto Show (NAIAS) 2016
Poster: SySAdmin
Posted on January 18, 2016 at 1:00:01 PM
Magneti Marelli: Activities at the Las Vegas CES 2016 and at the Detroit Auto Show (NAIAS) 2016
MILAN, January 18, 2016 /PRNewswire/ --
Magneti Marelli has entered 2016 by displaying its advanced technologies and products
at two important American events for the automotive sector: the CES (Consumer Electronics
Show) in Las Vegas and the NAIAS (North American International Auto Show) in Detroit.
(Logo:
http://photos.prnewswire.com/prnh/20150122/726967 )
(Photo:
http://photos.prnewswire.com/prnh/20160118/323115 )
At the CES, two of the main themes for the automotive sector were connectivity and
displays. Magneti Marelli reflected these themes at the off-site demo event staged in Las
Vegas and also exhibited advanced technologies for lighting, infotainment, telematics and
powertrain.
Regarding the 2016 North American International Auto Show (NAIAS), scheduled from 11th
to 24th January, many of the Magneti Marelli technological solutions are adopted on the
new Alfa Romeo Giulia Quadrifoglio, displayed at the show in Detroit.
Magneti Marelli is contributing to Alfa Romeo Giulia Quadrifoglio technologies and
components, first and foremost within the area of electronic systems: at the forefront is
the CDC (Chassis Domain Control) electronic control unit, the "brain" of the car, and the
new infotainment system equipped with an 8.8 "black panel" TFT (Thin Film Transistor)
display which integrates innovative "optical bonding" technologies designed for perfect
display readability.
With regard to lighting systems, Magneti Marelli has collaborated with Alfa Romeo to
produce the headlamps and rear lamps of the Giulia, distinctive and characteristic design
elements of the car. The Giulia Quadrifoglio headlamps are made with Xenon technology
equipped with AFS (Adaptive Frontlight System) technology and with a 35W lighting module,
a solution that increases the lighting capability by 200% compared to standard halogen
headlamps, thus ensuring greater safety when driving. The LED technology is adopted for
position lights, DRL (Daytime Running Light), cornering lights and for the indicators. The
LED rear tail lights, a synthesis of stylistic and technological excellence, identify the
rear of the car uniquely and distinctively, further enhancing the straight and dynamic
line of the car.
Magneti Marelli also produced the components of the front and rear suspensions,
the exhaust system, the pedal board and the plastic parts and, in the electronic systems
area, the body computer.
The Alfa Romeo 4C Spider showed in Detroit is equipped with many Magneti Marelli
technologies: Xenon headlamps and LED rear tail lights, shock absorbers and, in relation
to Powertrain, ECU (Electronic Control Unit) and electro-hydraulic actuators of the
dual-clutch gearbox.Â
The new Chrysler Pacifica is equipped with Magneti Marelli Automotive Lighting
technologies and, in particular, headlamps (halogen and Xenon) and rear lamps (bulb and
LED).
The second generation Chevrolet Volt hybrid electric vehicle is equipped with Magneti
Marelli Automotive Lighting eLight LED headlamps as well as rear lamps. Â In addition, both
halogen and Xenon headlamps as well as LED tail lamps are on the new Chevrolet Camaro.
Magneti Marelli lighting technologies are present on the new Audi A4, that is debuting
in Detroit with the All-Road version, with LED rear lamps for the Avant version, Bi-Xenon
25 watt headlamps, LED headlamps and Matrix LED headlamps, fitted with individual and
independent LEDs that harmonise in real-time light emission intensity depending on the
speed and type of route.
Magneti Marelli Automotive Lighting LED rear lights are supplied for the new
Mercedes-Benz E-Class.
With regard to the Electronic Systems, the Porsche 911 Turbo adopts the instrument
cluster with the traditional five circular element design that collects all the
information useful for the driver with TFT reconfigurable display.
At the International Consumer Electronics Show (CES) in Las Vegas, Nevada, for the
second year Magneti Marelli had an exclusive off-site demo event staged in Las Vegas to
display some selected hi-end technologies. Magneti Marelli showed its solutions for
lighting, infotainment, telematics and display, powertrain.
Magneti Marelli placed the focus on lighting with the full-LED Matrix Beam module (LED
full beam with adaptive system for the guidance of the light beam through the LEDs'
selective activation) and on the OLED (organic led) technology rear lamps, that contains
red and amber OLEDs which give a homogeneous appearance regardless of perspective. Even
when the tail light is off, the OLED elements are extremely elegant and appear to be a
silvery mirror. Magneti Marelli also showed signalling lamps with pedestrian notification
of turning. Automotive Lighting also made available a special app for iPad to give the
opportunity to set up the colours and the luminous intensity of the headlamps and rear
lamps.
Concerning infotainment, telematics and display, Magneti Marelli presented a selection
of the latest generation of instrument panels with AMOLED technology, which are
characterised by reduction of power consumption, greater display speed and very sharp
colours with a more defined contrast. A devoted exhibition space has been dedicated to
AMOLED cluster and AMOLED customizable infotainment and also to a curved AMOLED passenger
display with wireless charging, gesture control, and NFC (Near Field Communication ) to
customize user interface.
In order to give customers the best experience possible, both hands-on displays were
set up as well as a seating buck to give customers an in-vehicle experience.
Regarding telematics, Magneti Marelli explored all the potential features that allow
to enable additional services related to connectivity, presenting the Smart Antenna, an
"intelligent" antenna equipped with a modem capable of receiving and transmitting data
from the car to operators of external services.
Concerning motorsport technologies, Magneti Marelli exhibited cutting-edge solutions
such as the Fast Camera, capable of capturing 400 frames per second, which will be
introduced this year to improve passive safety in F1 and the advanced Magneti Marelli
telemetry system supplied to nearly all the F1 teams.
To complement the exhibition, regarding powertrain technologies, Magneti Marelli
exhibited the latest solutions in terms of strategic components and systems for
hybrid-electric propulsion.
Magneti Marelli produces advanced systems and components for the automobile industry.
With 89 production units, 12 R&D centres and 26 application centres in 19 countries, more
than 38,000 employees and a turnover of 6,5 billion Euro in 2014, the Group supplies all
the major carmakers in Europe, North and South America and the Far East. The business
areas include Electronic Systems, Lighting, Motor Control, Suspension Systems and Shock
Absorbers, Exhaust Systems, Aftermarket Parts & Services, Plastic Components and Modules,
and Motorsport. Magneti Marelli is part of FCA.Â
Photo:
http://photos.prnewswire.com/prnh/20150122/726967
http://photos.prnewswire.com/prnh/20160118/323115
Photo:http://photos.prnewswire.com/prnh/20150122/726967
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160118/323115
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20150122/726967
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160118/323115
http://photoarchive.ap.org/
Magneti Marelli SpA
CONTACT: For further information: Magneti Marelli S.p.A., Maurizio Scrignari, Tel. +39-02-972-27-262, Cell. +39-335-7577830, e-mail: maurizio.scrignari@magnetimarelli.com; Chiara Selvitella, Tel. +39-02-972-27-288, e-mail: chiara.selvitella@magnetimarelli.com
MILAN, January 18, 2016 /PRNewswire/ --
Magneti Marelli has entered 2016 by displaying its advanced technologies and products
at two important American events for the automotive sector: the CES (Consumer Electronics
Show) in Las Vegas and the NAIAS (North American International Auto Show) in Detroit.
(Logo:
http://photos.prnewswire.com/prnh/20150122/726967 )
(Photo:
http://photos.prnewswire.com/prnh/20160118/323115 )
At the CES, two of the main themes for the automotive sector were connectivity and
displays. Magneti Marelli reflected these themes at the off-site demo event staged in Las
Vegas and also exhibited advanced technologies for lighting, infotainment, telematics and
powertrain.
Regarding the 2016 North American International Auto Show (NAIAS), scheduled from 11th
to 24th January, many of the Magneti Marelli technological solutions are adopted on the
new Alfa Romeo Giulia Quadrifoglio, displayed at the show in Detroit.
Magneti Marelli is contributing to Alfa Romeo Giulia Quadrifoglio technologies and
components, first and foremost within the area of electronic systems: at the forefront is
the CDC (Chassis Domain Control) electronic control unit, the "brain" of the car, and the
new infotainment system equipped with an 8.8 "black panel" TFT (Thin Film Transistor)
display which integrates innovative "optical bonding" technologies designed for perfect
display readability.
With regard to lighting systems, Magneti Marelli has collaborated with Alfa Romeo to
produce the headlamps and rear lamps of the Giulia, distinctive and characteristic design
elements of the car. The Giulia Quadrifoglio headlamps are made with Xenon technology
equipped with AFS (Adaptive Frontlight System) technology and with a 35W lighting module,
a solution that increases the lighting capability by 200% compared to standard halogen
headlamps, thus ensuring greater safety when driving. The LED technology is adopted for
position lights, DRL (Daytime Running Light), cornering lights and for the indicators. The
LED rear tail lights, a synthesis of stylistic and technological excellence, identify the
rear of the car uniquely and distinctively, further enhancing the straight and dynamic
line of the car.
Magneti Marelli also produced the components of the front and rear suspensions,
the exhaust system, the pedal board and the plastic parts and, in the electronic systems
area, the body computer.
The Alfa Romeo 4C Spider showed in Detroit is equipped with many Magneti Marelli
technologies: Xenon headlamps and LED rear tail lights, shock absorbers and, in relation
to Powertrain, ECU (Electronic Control Unit) and electro-hydraulic actuators of the
dual-clutch gearbox.Â
The new Chrysler Pacifica is equipped with Magneti Marelli Automotive Lighting
technologies and, in particular, headlamps (halogen and Xenon) and rear lamps (bulb and
LED).
The second generation Chevrolet Volt hybrid electric vehicle is equipped with Magneti
Marelli Automotive Lighting eLight LED headlamps as well as rear lamps. Â In addition, both
halogen and Xenon headlamps as well as LED tail lamps are on the new Chevrolet Camaro.
Magneti Marelli lighting technologies are present on the new Audi A4, that is debuting
in Detroit with the All-Road version, with LED rear lamps for the Avant version, Bi-Xenon
25 watt headlamps, LED headlamps and Matrix LED headlamps, fitted with individual and
independent LEDs that harmonise in real-time light emission intensity depending on the
speed and type of route.
Magneti Marelli Automotive Lighting LED rear lights are supplied for the new
Mercedes-Benz E-Class.
With regard to the Electronic Systems, the Porsche 911 Turbo adopts the instrument
cluster with the traditional five circular element design that collects all the
information useful for the driver with TFT reconfigurable display.
At the International Consumer Electronics Show (CES) in Las Vegas, Nevada, for the
second year Magneti Marelli had an exclusive off-site demo event staged in Las Vegas to
display some selected hi-end technologies. Magneti Marelli showed its solutions for
lighting, infotainment, telematics and display, powertrain.
Magneti Marelli placed the focus on lighting with the full-LED Matrix Beam module (LED
full beam with adaptive system for the guidance of the light beam through the LEDs'
selective activation) and on the OLED (organic led) technology rear lamps, that contains
red and amber OLEDs which give a homogeneous appearance regardless of perspective. Even
when the tail light is off, the OLED elements are extremely elegant and appear to be a
silvery mirror. Magneti Marelli also showed signalling lamps with pedestrian notification
of turning. Automotive Lighting also made available a special app for iPad to give the
opportunity to set up the colours and the luminous intensity of the headlamps and rear
lamps.
Concerning infotainment, telematics and display, Magneti Marelli presented a selection
of the latest generation of instrument panels with AMOLED technology, which are
characterised by reduction of power consumption, greater display speed and very sharp
colours with a more defined contrast. A devoted exhibition space has been dedicated to
AMOLED cluster and AMOLED customizable infotainment and also to a curved AMOLED passenger
display with wireless charging, gesture control, and NFC (Near Field Communication ) to
customize user interface.
In order to give customers the best experience possible, both hands-on displays were
set up as well as a seating buck to give customers an in-vehicle experience.
Regarding telematics, Magneti Marelli explored all the potential features that allow
to enable additional services related to connectivity, presenting the Smart Antenna, an
"intelligent" antenna equipped with a modem capable of receiving and transmitting data
from the car to operators of external services.
Concerning motorsport technologies, Magneti Marelli exhibited cutting-edge solutions
such as the Fast Camera, capable of capturing 400 frames per second, which will be
introduced this year to improve passive safety in F1 and the advanced Magneti Marelli
telemetry system supplied to nearly all the F1 teams.
To complement the exhibition, regarding powertrain technologies, Magneti Marelli
exhibited the latest solutions in terms of strategic components and systems for
hybrid-electric propulsion.
Magneti Marelli produces advanced systems and components for the automobile industry.
With 89 production units, 12 R&D centres and 26 application centres in 19 countries, more
than 38,000 employees and a turnover of 6,5 billion Euro in 2014, the Group supplies all
the major carmakers in Europe, North and South America and the Far East. The business
areas include Electronic Systems, Lighting, Motor Control, Suspension Systems and Shock
Absorbers, Exhaust Systems, Aftermarket Parts & Services, Plastic Components and Modules,
and Motorsport. Magneti Marelli is part of FCA.Â
Photo:
http://photos.prnewswire.com/prnh/20150122/726967
http://photos.prnewswire.com/prnh/20160118/323115
Photo:http://photos.prnewswire.com/prnh/20150122/726967
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160118/323115
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20150122/726967
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160118/323115
http://photoarchive.ap.org/
Magneti Marelli SpA
CONTACT: For further information: Magneti Marelli S.p.A., Maurizio Scrignari, Tel. +39-02-972-27-262, Cell. +39-335-7577830, e-mail: maurizio.scrignari@magnetimarelli.com; Chiara Selvitella, Tel. +39-02-972-27-288, e-mail: chiara.selvitella@magnetimarelli.com