Sony Announces Development of New Wireless Lighting Control System at WPPI 2016

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March 7, 2016
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Sony Announces Development of New Wireless Lighting Control System at WPPI 2016

LAS VEGAS, March 7, 2016 /PRNewswire/ -- Sony Electronics, a worldwide leader in digital imaging and the world's largest image sensor manufacturer, has today announced plans to release a new wireless lighting control system to meet the growing demands of professional Sony photographers. 

https://photos.prnewswire.com/prnvar/20160307/341058

Designed for compatibility with their a interchangeable cameras and external flash units, the new lighting system will include the FA-WRC1M wireless radio commander as well as the FA-WRR1 wireless radio receiver.  A prototype of the new system will be on display in Sony's booth at WPPI 2016. 

With a maximum range of 30m (approx. 98 feet), the new radio controlled system will allow for an extremely flexible wireless flash shooting experience with exceptional performance in all types of shooting conditions. In total, the system can control a maximum of 15 separate flash units in up to 5 groups of flashes.   While using the system, photographers have the ability to control the exposure of connected flash units either manually or automatically depending on preference.   Additionally, the new lighting control system will be capable of flash sync speeds of up to 1/250(th) of a second with high speed sync (HSS) available as well. 

The new Wireless Lighting Control system will be available this summer at authorized retailers throughout the US and Canadian markets.  Pricing and detailed specifications will be released at a later date.

A variety of exclusive stories and exciting new content shot with Sony imaging products can be found at http://www.alphauniverse.com, Sony's growing community site built to educate, inspire and showcase all fans and customers of the Sony imaging brand. 

Please follow #SonyAlpha on twitter and visit @SonyAlpha on Instagram for all of the latest a camera news and content direct from Sony.

http://photos.prnewswire.com/prnvar/20140206/LA60150LOGO

Photo - http://photos.prnewswire.com/prnh/20160307/341058
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SOURCE  Sony Electronics

Photo:https://photos.prnewswire.com/prnh/20160307/341058
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20140206/LA60150LOGO
http://photoarchive.ap.org/
Photo:https://photos.prnewswire.com/prnh/20160307/341058
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20140206/LA60150LOGO
http://photoarchive.ap.org/
Sony Electronics

CONTACT: Matt Parnell, Sony Electronics Inc., (858) 942-7975, matt.parnell@am.sony.com

Web Site: http://www.sony.com/news

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