Grundig Unveils Built-In Collection Striking a Note at EuroCucina
MILAN, April 15, 2016 /PRNewswire/ --
Grundig, the premium home appliance brand, is unveiling its collection of built-in
products at EuroCucina, the world's most prestigious international design event held in
Milan from 12th to 17th April.Â
To view the Multimedia News Release, please click:
Sustainability and resource efficiency are the key areas on which Grundig focuses. The
premium range of Grundig built-in appliances attaches great significance to eco
friendliness along with the brand's strong attributes - high quality, refined pleasures,
ease of use and exclusive design. Established 70 years ago, Grundig's German heritage is
synonymous with cutting edge technologies that offer durable, high-end products married
with refined, timeless design. Â
Grundig has a well-rooted German quality heritage. It has a strong foothold in home
technologies offering a full range of appliances, which provides unique advantages in
today's connected world.
"Grundig is our premium brand and one of our best resources. Since Grundig launched
its range of white goods in 2013, we have been on a constant growth track. Last year we
achieved almost three-fold sales growth and we will continue to invest heavily in the
brand." Hakan Bulgurlu, the CEO of Arcelik says.
Grundig's inspiring portfolio of home appliances is growing fast worldwide, with
rolling out plans in China, the US, South Africa, South America and Australia.
Pioneering product range on display Â
Grundig's hero products and technologies on display at EuroCucina include: VUX - the
new control system by means of light projection, introducing a new era in the field of
kitchen appliances, Homewhiz - connected home concept that enables customers to control
all Grundig smart appliances like a refrigerator, washing machine, tumble dryer,
dishwasher and built-in oven, easily with a mobile device or television, Divide & Cook
oven that creates two cooking spaces within one oven, gas hobs with highly efficient gas
burners saving time and energy, the EcoChamp A+ hood with EcoSilent Technology, the
dishwasher using as little as 5.5l of water and Custom Fresh+ refrigerator that maintains
freshness (of meat, fish, dairy products) up to 3 times longer and Vitamin Care Zone in
Cooling products.
Grundig welcomes visitors to its stand (Hall 11, Booth B11/C16) where they can
experience Grundig's technology first-hand.
About GrundigÂ
As a European full-range manufacturer, Grundig - a subsidiary of Arcelik, sets new
standards with its home electronics products in terms of design, innovation and
resource-efficiency, with a portfolio of more than 500 different products - ranging from
Ultra HD TVs, mobile audio devices, hair styling devices, vacuum cleaners and kitchen
appliances to ovens, dishwashers and washing machines. http://www.grundig.com
Press Contacts: Elisa Tonghini tonghini@spoongroup.it
Carolina Guidi  guidi@spoongroup.it