LeEco Continues the Success Trail, Blockbuster New Superphone Le 1s Eco Gets 100,000 Registrations in 24 Hours

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LeEco Continues the Success Trail, Blockbuster New Superphone Le 1s Eco Gets 100,000 Registrations in 24 Hours

BANGALORE, May 5, 2016 /PRNewswire/ --

    LeEco's recently launched Superphone Le 1s Eco, is the first-of-its-kind in the
category with exceptional features and a unique ecosystem-based membership program. This
new Superphone has received such a tremendous response from users securing 1,00,000
registrations on Flipkart in 24 hours, given the unmatched value proposition of its
features and content at an extremely attractive introductory price
[http://www.flipkart.com/leeco-le-1s-eco/p/itmehw7t45yzkdhg?pid=MOBEHW7TE727ZPQA ].

    Le 1s Eco is truly a game changer in this cluttered Indian smartphone market by
redefining the way content is consumed. Its unique content ecosystem brings alive the
company's partnerships with Eros Now and YuppTV. Le 1s Eco packs seamless interface
through unique platforms like LeVidi and Live, which allow users to enjoy high quality
supertainment - anytime, anywhere!

    The LeEco Membership Program, a first-of-its-kind gives users access to watch videos
from a wide range of premium 2000+ movies and 100+ live TV channels and *3.5 + million
songs. Additionally, members get the privilege of 5TB cloud personal storage space,
exclusive deals and discounts and live streaming of concerts from all over the world.

    The device is equipped with:

       
        - The latest Android 5.0 eUI
        - 3 GB RAM, 32 GB ROM
        - 13.9cm (5.5) 403 ppi screen of FHD 1920x1080 resolution, full floating edge-to-edge
          glass display
        - Sleek full metal Unibody design
        - And the LeEco Membership

    While registration for Le 1s Eco opened from May 3rd, the flash sale will begin on May
12th, 2016, on Flipkart starting at 2 PM, presenting a never-before opportunity for
consumers to get their hands on to much more than a smartphone, a superphone with
supertainment on the go.

    The blockbuster Le 1s (Eco) is backed by best-in-class 555 after-sales centres across
prominent locations pan-India and 24*7 toll-free call centre support. 

    LeEco entered the India market and created waves with the launch of its Superphones in
early 2016 - the Le 1s and the Le Max - which have truly disrupted the market with their
features, build quality and elegant looks at compelling prices.

    Commenting on this, Mr. Atul Jain COO, Smart Devices, LeECo said, "We are truly
humbled by the continued overwhelming response to our latest Superphone Le 1s Eco. We
thank our users and will strive to make our LeEco Membership package even better and bring
more value to our users. We are changing the playground for entertainment consumption
through mobile screens in India."

    *to be live in Q3 

    About LeEco: 

    LeEco, formerly known as Letv, is a global pioneering Internet and technology company
with multiple Internet ecosystems across content, devices, applications and platforms.
Founded in November 2004 by Jia Yueting and Liu Hong, LeEco employs more than 10,000
people and is the world's first video company to go public with a market capitalization of
more than $12 billion USD. Headquartered in Beijing, China, it has regional headquarters
in Hong Kong, Los Angeles and Silicon Valley.

    With 'Complete Ecosystem, ground-breaking technologies, and disruptive pricing' as the
guiding principle, LeEco is engaged in a myriad of businesses, spanning from
Internet-based Super TV and Superphones, video production and distribution, smart
devices/accessories and large-screen applications to e-commerce and even connected
super-electric cars. The company also features one of the world's largest content
libraries, comprising of movies, TV dramas, entertainment shows, sports and music, which
can be conveniently viewed on LeEco products, including the Superphones, Super TVs, and in
the near future, Le Autos. Breaking the barriers of industries, LeEco provides
personalized products and services for an enhanced user experience at disruptive prices.

       
         
        Media Contact: 
        Aaron Samuel 
        aaronsamuel@le.com 
        +91-9686100143 
        LeEco, India 

     

Le Ecosystem Technology India Pvt. Ltd.

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