ROBLOX Expands its Imagination Platform Through the Windows 10 Store

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June 14, 2016
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ROBLOX Expands its Imagination Platform Through the Windows 10 Store

New and Innovative Features Provide All-in-One ROBLOX Experience in the Windows 10 App

SAN FRANCISCO, June 14, 2016 /PRNewswire/ -- ROBLOX is announcing the launch of a new Windows 10 app, now available for free in the Windows Store for PCs and tablets. Previously only accessible to Windows 10 users via web browser, the app makes it easier than ever to tap into the growing ROBLOX ecosystem. Whether playing on a tablet or a desktop PC, users will now have the ability to easily discover and play user-generated adventures, games and experiences, as well as seamlessly transition to ROBLOX social features without leaving the app.   

"We currently have over 12 million people who come to ROBLOX every month, and we expect that number to continue to grow as a result of our Windows 10 app launch," says David Baszucki, CEO of ROBLOX. "Through the Windows 10 app, we're able to set the stage for a truly cross-platform ecosystem, where kids from around the world can easily connect via their favorite devices to play, learn and imagine together."

The app provides several additional innovative features that allow users to carry out their favorite ROBLOX activities in one place. Users can search for games within the app without having it open by typing or using voice activated phrases, such as "Hey Cortana, ROBLOX Search Tiny Tanks" through Cortana. Live Tiles, a Windows feature that allows a user to pin ROBLOX to their Start menu, also makes accessing the platform more convenient than ever before.

"We are very excited that ROBLOX is launching in our Windows Store, as we always strive to have the most intuitive products available to our community," said Warren Wilbee, Sr. Director Partner Business Evangelism, in the US DX group at Microsoft Corp. "We hold ROBLOX in high regards and are looking forward to the additional cross-platform capabilities our users will now enjoy through the ROBLOX Windows 10 app."

This launch unlocks another realm of creativity, which supports the company's mission to unite and inspire the creators, dreamers and explorers of the next generation. ROBLOX's cross-platform capabilities now stretch across nearly every existing platform, from PC and Mac to mobile and Xbox One, as well as virtual reality on Oculus Rift, providing seamless connectivity and convenience for players on any popular digital arena.

ABOUT ROBLOX:
ROBLOX is building the future of play as the premiere user-generated online gaming platform, with over 15 million games and experiences created by users. Virtual explorers come to ROBLOX to create adventures, play games, role play, and learn with their friends in a family-friendly, immersive, 3D environment. ROBLOX is accessible from all popular mobile devices, computers, Xbox and now VR.  For more information, please visit http://www.roblox.com.

SOURCE  ROBLOX

ROBLOX

CONTACT: Austin Rotter, arotter@5wpr.com, 646-862-6866

Web Site: http://www.roblox.com

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