forge Ahead Today: Latest RTC Conferencing, Recording, Deployment and Fallback Routing Features Available in the forge by Xura Platform

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August 1, 2016
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forge Ahead Today: Latest RTC Conferencing, Recording, Deployment and Fallback Routing Features Available in the forge by Xura Platform

WAKEFIELD, Massachusetts, August 1, 2016 /PRNewswire/ --

    New version of forge platform enables enhanced video and audio conferencing, flexible
recording, and greater control with hybrid deployment, routing and delivery options - sign

                up to forge today to enhance your mobile app or website 

    Xura [http://www.xura.com ], Inc. (NASDAQ: MESG), a major innovator in Real-Time
Communication (RTC) technology, today announced the latest advanced features for its forge
RTC platform. These include enhanced conferencing functionality, for easier usage and
management of video and audio calls, as well as more flexible recording features and the
ability for on-premise deployment and fallback routing, meaning users can keep all
decrypted and stored media under their own control, and have more power over what happens
to messages or calls which can't be delivered.  

    All accessible now via the forge platform at forge.xura.com [https://forge.xura.com ]
via a self-service portal, enterprises and developers can effortlessly integrate any forge
feature, such as SMS, IP messaging, push notifications, video and voice chat, as well as
intelligent routing, rich media file transfer, recording and presence, into their mobile
apps and websites to create better communication experiences with their customers. The
most recent unique features available on forge now include:

       
        - Hybrid deployment options
        - Flexible recording
        - Easy to use audio and video conferencing
        - Advanced routing control

    With hybrid deployment users of the forge RTC platform can now keep all decrypted and
stored media under their own control, directly addressing any privacy, regulatory, and
security concerns users may have today with cloud-based real-time communications. This
also means that with the updated forge recording appliance (when installed on-premise)
users can control the post-processing of recordings before final storage and can easily
playback and use the recordings that they have produced. Also, now with fallback routing
in forge, users have total flexibility in terms of what happens to messages and calls that
cannot be immediately delivered to a forge destination, giving greater control over when
messages and calls should be discarded, held until the destination is available, or
delivered through another mechanism. Lastly, enhancements to the forge conferencing
features make audio and video conferences much easier to manage and use.

    JF Sullivan, EVP Enterprise & CMO at Xura, stated: "The forge platform was built to
give any enterprise or developer the power to inject smarter communications into any
mobile application (iOS and Android) or website. With the broadest and most flexible
feature set on the market, anyone using the forge platform can easily create at the touch
of a button, click-to-communicate and contextual communications within their app to drive
a new era of customer experience and relationships. Users in the forge ecosystem can bring
state of the art interaction capabilities, such as those announced today for conferencing,
recording, deployment and delivery, into any enterprise or consumer app, from financial
services, healthcare, retail and entertainment to gaming and more, without having to spend
time on complex developments and supporting multiple platforms."

    By simply signing up, activating an account and joining the forge community @
http://portal.forge.xura.com, enterprises and developers can enhance the experience of
their app or pioneer new services or use cases, while growing and managing engagement
opportunities by implementing real-time, secure peer-to-peer, one-to-many and group
interaction. To find out more or sign up for a forge account, visit: forge.xura.com
[https://forge.xura.com ]

    About Xura, Inc. 

    Xura, Inc (NASDAQ: MESG) offers a portfolio of digital services solutions that enable
global communications across a variety of mobile devices and platforms. We help
communication service providers (CSPs) and enterprises navigate and monetize the digital
ecosystem to create innovative, new experiences through our cloud-based offerings. Our
solutions touch more than three billion people through 350+ service providers and
enterprises in 140+ countries. You can find us at Xura.com [http://www.xura.com ].

    Forward-Looking Statements 

    This press release includes "forward-looking statements." Forward-looking statements
include statements of plans and objectives for future operations, statements of future
economic performance, and statements of assumptions relating thereto. In some cases,
forward-looking statements can be identified by the use of terminology such as "may,"
"expects," "plans," "anticipates," "estimates," "believes," "potential," "projects,"
"forecasts," "intends," or the negative thereof or other comparable terminology. By their
very nature, forward-looking statements involve known and unknown risks, uncertainties and
other important factors that could cause actual results, performance and the timing of
events to differ materially from those anticipated, expressed or implied by the
forward-looking statements in this press release. These risks and uncertainties discussed
above, as well as others, are discussed in greater detail in our filings with the SEC. The
documents and reports we file with the SEC are available through us, or our website,
http://www.Xura.com, or through the SEC's Electronic Data Gathering, Analysis, and Retrieval
system (EDGAR) at http://www.sec.gov [http://www.sec.gov ] .

Xura, Inc.

CONTACT: Media Contact: Maria Hudson, Xura, maria.hudson@xura.com +44-7967813429 Investor Relations Contact: Luke Todd, Xura, Luke.todd@Xura.com +1-781-213-2131

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