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Printemps Partners With Wirecard and Becomes the First Department Store in France to Accept Payments via Alipay
PARIS, November 9, 2016 /PRNewswire/ --
The Printemps group has partnered with Wirecard to offer a new payment solution to
customers using the mobile app Alipay. As a result, Printemps Haussmann has become the
first department store in France to accept this payment solution, which has more than 450
million Chinese users already.
(Photo:
http://photos.prnewswire.com/prnh/20161109/437371 )
In this way, Printemps is pushing forward with its goal of offering customers an even
more unique and exclusive shopping experience with this payment method, which offers
significant benefits for Chinese clientele who regularly enjoy shopping in Paris. Among
other things, the Alipay solution allows them to make luxury purchases in a quick, easy
and completely secure way, as transactions are carried out using the QR code generated by
their smartphones. So there's no need to carry large amounts of cash around.
Additionally, with Alipay, Printemps provides its Chinese clientele with a familiar
payment set-up. Alipay has over 450 million active user, and has been completely
integrated into everyday Chinese life, regardless of age, income, or maturity. As a bonus,
it is interconnected and highly compatible with Chinese social networks.
Printemps can also better respond to customers' specific expectations by making use of
this solution's features, particularly the ability to communicate targeted and
geolocalised offers to the app's users.
Thanks to its collaboration with Wirecard, Printemps can integrate Alipay payments
directly into its central management system, allowing the offer to be enrolled in over
time. The system will be rolled out at all 18 Printemps stores by the end of the year. In
addition, Wirecard is taking charge of the entire payment process with Wirecard's
Connected POS technology.
"Chinese tourists are an important target clientele for Printemps, which is why we are
developing various unique offers and services to ensure the best response. Today we are
especially proud to be offering them the exclusive opportunity to make purchases at
Printemps through the Alipay application. We were able to embark on this adventure thanks
to the professionalism and experience of Wirecard, which has guided and advised us
throughout this process and is a strong and reliable partner for the future," said
Annalisa Loustau, Chief Marketing Officer for the Printemps group.
Rita Liu, Director of Alipay Europe, continued: "For our customers, this roll out is
synonymous with greater added value, as they can now pay with the same method they use at
home. Paris is one of the most popular destinations for Chinese tourists. Through our
marketing platform, Global Lifestyle Platform, we can provide them with relevant
information, such as promotions, notifications and commentary, even before they arrive in
Paris. We are confident that the new Alipay offers rolled out with Printemps, in terms of
payment methods and marketing, will be quickly adopted."
Christian Reindl, Executive Vice President of Sales Consumer Goods at Wirecard, added:
"We are pleased to partner with Printemps, one of the world's most renowned players in the
luxury goods market, who has now become the first French department store to offer its
customers the Alipay mobile payment solution. We believe the increasing number of Chinese
tourists travelling to Europe presents an opportunity for significant growth, particularly
in the luxury goods sector, and we are also planning many other collaborations in this
sector."
Wirecard has been providing European distributors with an innovative payment concept
at point of sale with the Alipay app since December 2015. For more information on
Wirecard's Alipay payment solutions, visit https://www.wirecard.com/alipay
About AlipayÂ
Alipay currently has over 450 million active users and more than 200 domestic
financial institution partners. Alipay has evolved from a digital wallet to a lifestyle
enabler. Users can hail a taxi, book a hotel, buy movie tickets, pay utility bills, make
doctors' appointments or transfer money to each other directly from various modules within
the app and purchase wealth management products such as Yu'e Bao. In addition to online
payments, Alipay is expanding to in-store offline payments both inside and outside of
China. Over 2,000,000 brick-and-mortar merchants now accept Alipay as a payment method
across China. As of June 2016, Alipay was supported in 70 overseas markets, with in-store
payments covering more than 80,000 retail stores, and tax reimbursement via Alipay is
supported in 24 countries and regions, including South Korea, Germany and France. Alipay
works with over 40 overseas financial institutions and payment solution providers to
enable cross-border payments for Chinese travelling overseas and overseas customers who
purchase products from Chinese e-commerce sites. Alipay supports the settlement of 18
currencies.
About PrintempsÂ
Founded in 1865 by Jules Jaluzot, the Printemps group is one of the top French names
in fashion, luxury and beauty; it owns and operates 19 department stores in France. The
Group is also active in the lifestyle sector, with 5 Citadium stores, and has become a
formidable player in fashion e-commerce through the Place des Tendances website, which it
acquired in 2013.Â
As the inventor of the department store concept, Printemps boasts an exceptional
cultural and artistic heritage with its flagship store on Boulevard Haussmann the best
known representation of this heritage. The iconic store is a listed building and recently
celebrated its 150th anniversary.
With over 3,500 brands and a total surface area of 180,000msquared, the Group reported
turnover of EUR1.7 billion in 2015. Three thousand employees, all driven by a unique sense
of service and whose expertise is one of the Group's cornerstones, welcome 70 million
visitors to stores annually, including over 20 million at Printemps Haussmann.
With Paolo de Cesare at the helm, the Printemps group has been owned by a Qatari
investment company since 2013.
About Wirecard Â
Wirecard AG is a global technology group that supports companies in accepting
electronic payments from all sales channels. As a leading independent supplier, the
Wirecard Group offers outsourcing and white label solutions for electronic payments. A
global platform bundles international payment acceptances and methods with supplementary
fraud prevention solutions. With regard to issuing own payment instruments in the form of
cards or mobile payment solutions, the Wirecard Group provides companies with an
end-to-end infrastructure, including the requisite licences for card and account products.
Wirecard AG is listed on the Frankfurt Securities Exchange (TecDAX, ISIN DE0007472060,
WDI). For further information about Wirecard, please visit http://www.wirecard.com or
follow us on twitter @wirecard.
Â
Contact:Â
Wirecard AGÂ
Jana TilzÂ
Tel.: +49(0)89-4424-1363Â
E-Mail: jana.tilz@wirecard.com Â
Â
Photo:
http://photos.prnewswire.com/prnh/20161109/437371
Photo:http://photos.prnewswire.com/prnh/20161109/437371
http://photoarchive.ap.org/
Wirecard AG
Printemps Partners With Wirecard and Becomes the First Department Store in France to Accept Payments via Alipay
PARIS, November 9, 2016 /PRNewswire/ --
The Printemps group has partnered with Wirecard to offer a new payment solution to
customers using the mobile app Alipay. As a result, Printemps Haussmann has become the
first department store in France to accept this payment solution, which has more than 450
million Chinese users already.
(Photo:
http://photos.prnewswire.com/prnh/20161109/437371 )
In this way, Printemps is pushing forward with its goal of offering customers an even
more unique and exclusive shopping experience with this payment method, which offers
significant benefits for Chinese clientele who regularly enjoy shopping in Paris. Among
other things, the Alipay solution allows them to make luxury purchases in a quick, easy
and completely secure way, as transactions are carried out using the QR code generated by
their smartphones. So there's no need to carry large amounts of cash around.
Additionally, with Alipay, Printemps provides its Chinese clientele with a familiar
payment set-up. Alipay has over 450 million active user, and has been completely
integrated into everyday Chinese life, regardless of age, income, or maturity. As a bonus,
it is interconnected and highly compatible with Chinese social networks.
Printemps can also better respond to customers' specific expectations by making use of
this solution's features, particularly the ability to communicate targeted and
geolocalised offers to the app's users.
Thanks to its collaboration with Wirecard, Printemps can integrate Alipay payments
directly into its central management system, allowing the offer to be enrolled in over
time. The system will be rolled out at all 18 Printemps stores by the end of the year. In
addition, Wirecard is taking charge of the entire payment process with Wirecard's
Connected POS technology.
"Chinese tourists are an important target clientele for Printemps, which is why we are
developing various unique offers and services to ensure the best response. Today we are
especially proud to be offering them the exclusive opportunity to make purchases at
Printemps through the Alipay application. We were able to embark on this adventure thanks
to the professionalism and experience of Wirecard, which has guided and advised us
throughout this process and is a strong and reliable partner for the future," said
Annalisa Loustau, Chief Marketing Officer for the Printemps group.
Rita Liu, Director of Alipay Europe, continued: "For our customers, this roll out is
synonymous with greater added value, as they can now pay with the same method they use at
home. Paris is one of the most popular destinations for Chinese tourists. Through our
marketing platform, Global Lifestyle Platform, we can provide them with relevant
information, such as promotions, notifications and commentary, even before they arrive in
Paris. We are confident that the new Alipay offers rolled out with Printemps, in terms of
payment methods and marketing, will be quickly adopted."
Christian Reindl, Executive Vice President of Sales Consumer Goods at Wirecard, added:
"We are pleased to partner with Printemps, one of the world's most renowned players in the
luxury goods market, who has now become the first French department store to offer its
customers the Alipay mobile payment solution. We believe the increasing number of Chinese
tourists travelling to Europe presents an opportunity for significant growth, particularly
in the luxury goods sector, and we are also planning many other collaborations in this
sector."
Wirecard has been providing European distributors with an innovative payment concept
at point of sale with the Alipay app since December 2015. For more information on
Wirecard's Alipay payment solutions, visit https://www.wirecard.com/alipay
About AlipayÂ
Alipay currently has over 450 million active users and more than 200 domestic
financial institution partners. Alipay has evolved from a digital wallet to a lifestyle
enabler. Users can hail a taxi, book a hotel, buy movie tickets, pay utility bills, make
doctors' appointments or transfer money to each other directly from various modules within
the app and purchase wealth management products such as Yu'e Bao. In addition to online
payments, Alipay is expanding to in-store offline payments both inside and outside of
China. Over 2,000,000 brick-and-mortar merchants now accept Alipay as a payment method
across China. As of June 2016, Alipay was supported in 70 overseas markets, with in-store
payments covering more than 80,000 retail stores, and tax reimbursement via Alipay is
supported in 24 countries and regions, including South Korea, Germany and France. Alipay
works with over 40 overseas financial institutions and payment solution providers to
enable cross-border payments for Chinese travelling overseas and overseas customers who
purchase products from Chinese e-commerce sites. Alipay supports the settlement of 18
currencies.
About PrintempsÂ
Founded in 1865 by Jules Jaluzot, the Printemps group is one of the top French names
in fashion, luxury and beauty; it owns and operates 19 department stores in France. The
Group is also active in the lifestyle sector, with 5 Citadium stores, and has become a
formidable player in fashion e-commerce through the Place des Tendances website, which it
acquired in 2013.Â
As the inventor of the department store concept, Printemps boasts an exceptional
cultural and artistic heritage with its flagship store on Boulevard Haussmann the best
known representation of this heritage. The iconic store is a listed building and recently
celebrated its 150th anniversary.
With over 3,500 brands and a total surface area of 180,000msquared, the Group reported
turnover of EUR1.7 billion in 2015. Three thousand employees, all driven by a unique sense
of service and whose expertise is one of the Group's cornerstones, welcome 70 million
visitors to stores annually, including over 20 million at Printemps Haussmann.
With Paolo de Cesare at the helm, the Printemps group has been owned by a Qatari
investment company since 2013.
About Wirecard Â
Wirecard AG is a global technology group that supports companies in accepting
electronic payments from all sales channels. As a leading independent supplier, the
Wirecard Group offers outsourcing and white label solutions for electronic payments. A
global platform bundles international payment acceptances and methods with supplementary
fraud prevention solutions. With regard to issuing own payment instruments in the form of
cards or mobile payment solutions, the Wirecard Group provides companies with an
end-to-end infrastructure, including the requisite licences for card and account products.
Wirecard AG is listed on the Frankfurt Securities Exchange (TecDAX, ISIN DE0007472060,
WDI). For further information about Wirecard, please visit http://www.wirecard.com or
follow us on twitter @wirecard.
Â
Contact:Â
Wirecard AGÂ
Jana TilzÂ
Tel.: +49(0)89-4424-1363Â
E-Mail: jana.tilz@wirecard.com Â
Â
Photo:
http://photos.prnewswire.com/prnh/20161109/437371
Photo:http://photos.prnewswire.com/prnh/20161109/437371
http://photoarchive.ap.org/
Wirecard AG