Berjaya Group Introduces State-Of-The-Art Reward App "B Infinite" in Collaboration with Wirecard
Poster: SySAdmin
Posted on December 8, 2016 at 1:35:01 AM
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<div xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/" class="xn-newslines">
<h1 class="xn-hedline">Berjaya Group Introduces State-Of-The-Art Reward App "B Infinite" in Collaboration with Wirecard</h1>
<p class="xn-distributor">PR Newswire</p>
<p class="xn-dateline">ASCHHEIM, Germany and KUALA LUMPUR, Malaysia, December 8, 2016</p>
</div>
<div class="xn-content" xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/">
<p>ASCHHEIM, <span class="xn-location">Germany</span> and <span class="xn-location">KUALA LUMPUR, Malaysia</span>, <span class="xn-chron">December 8, 2016</span> /PRNewswire/ --</p>
<ul type="square">
<li>
<b>Based on Wirecard</b><b>'</b><b>s mobile payment platform and infrastructure</b><b> </b> </li>
<li>
<b>Users profit from new</b> <b>omni</b><b>channel experience</b> </li>
</ul>
<p>Today the Berjaya Group, who is one of <span class="xn-location">Malaysia's</span> largest conglomerates with a wide range of interests across various business sectors, announces the launch of the new reward app B Infinite. The mobile application is powered by Wirecard, one of the global leaders in internet and payment technology. Thanks to a variety of loyalty and couponing functions, B Infinite offers a multi-faceted capabilities to its users: functioning as a mobile marketing platform to find out about the latest local merchant flash deals, payment gateway and redemption service for its members.</p>
<p>With the new B Infinite app powered by Wirecard, users will get a detailed real-time overview of their loyalty points, balance and purchases, allowing them to have better control and convenience over their own rewarding experience. In addition to this, users have the ability to manage their own omnichannel experience through B Infinite. For example, members can personalize the app through filtering merchant offers by category of interest.</p>
<p>
<span class="xn-person">Yau Su Peng</span>, Director of Retail and Innovation at Berjaya Corporation Berhad, said, "On the enhanced B Infinite rewards program network, there are many opportunities for merchants to communicate directly to consumers, as well as upsell and cross-sell to both consumers and the merchant's customers. As part of the network, merchants are able to collaborate with global payment brands MasterCard and Wirecard. This allows them to access tools and abilities without the need to build anything themselves. I am delighted to now offer merchants and members this enhanced rewards experience with B Infinite."</p>
<p>"The B Infinite launch by Berjaya Corporation marked another milestone for technological innovation. We are delighted that our mobile payment platform and infrastructure are being selected for this project. We believe that this initiative, designed for better convenience and control for members will further entrench Berjaya's engagement with their members", said <span class="xn-person">Markus Eichinger</span>, Vice President Value Added Services at Wirecard.</p>
<p>B Infinite builds on the success of BCARD, a member rewards program that quickly found success from its launch in 2011. To date, the program counts more than 5 million members, 80 merchants and over 4000 stores nationwide as part of its network. Wirecard Payment Solutions Malaysia Sdn Bhd, a Wirecard Group Company, has partnered with Berjaya Group's wholly-owned subsidiary BLoyalty Sdn Bhd ("BLoyalty") since <span class="xn-chron">March 2016</span>.</p>
<p>
<b>About</b><b> Wirecard:</b> </p>
<p>Wirecard AG is a global technology group that supports companies in accepting electronic payments from all sales channels. As a leading independent supplier, the Wirecard Group offers outsourcing and white label solutions for electronic payments. A global platform bundles international payment acceptances and methods with supplementary fraud prevention solutions. With regard to issuing own payment instruments in the form of cards or mobile payment solutions, the Wirecard Group provides companies with an end-to-end infrastructure, including the requisite licences for card and account products. Wirecard AG is listed on the Frankfurt Securities Exchange (TecDAX, ISIN DE0007472060, WDI). For further information about Wirecard, please visit <a href="http://www.wirecard.com" rel="nofollow">http://www.wirecard.com</a> or follow us on twitter @wirecard.</p>
<p>
<b>About BLoyalty Sdn Bhd & B Infinite:</b> </p>
<p>BLoyalty Sdn Bhd, a wholly-owned subsidiary of Berjaya Corporation Berhad, owns and manages a customer rewards program known as B Infinite (Formerly BCARD). Aimed at promoting customer rewards, B Infinite is <span class="xn-location">Malaysia's</span> lifestyle and brand-focused rewards program, partnering with merchants from various industries and businesses to offer their members an unparalleled value for their lifestyle choices.</p>
<p>B Infinite started out as BCARD and it was launched to the public in Klang Valley on <span class="xn-chron">15 December 2010</span> and subsequently nationwide on <span class="xn-chron">30 September 2011</span>. In <span class="xn-chron">July 2016</span>, BCARD was officially rebranded as B Infinite. Today, B Infinite has a network of more than 80 merchant partners, over 4,000 stores nationwide. The B Infinite mobile customer loyalty program and mobile wallet payment app can be downloaded from the Google Play Store for Android users and the ITunes App Store for IOS users. For the latest promotions from B Infinite merchant partners, follow BInfiniteRewards/ on Facebook and @binfinitereward on Twitter.</p>
<p>
<br>
<b>Wirecard media contact:</b>
<br>
Wirecard AG<br>
Jana Tilz<br>
Tel.: +49-(0)-89-4424-1363<br>
E-Mail: <a href="mailto:jana.tilz@wirecard.com" rel="nofollow">jana.tilz@wirecard.com</a>
<br>
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<META http-equiv="Content-Type" content="text/html; charset=UTF-8">
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/* /\/\/\/\/\/\/\/\/ RESET STYLES /\/\/\/\/\/\/\/\/ */
body{margin: 0; padding: 0;}
img{border: 0; height: auto; line-height: 100%; outline: none; text-decoration: none;}
table{border-collapse: collapse !important;}
body, #bodyTable, #bodyCell{height: 100% !important; margin: 0; padding: 0; width: 100% !important;}
/* /\/\/\/\/\/\/\/\/ TEMPLATE STYLES /\/\/\/\/\/\/\/\/ */
/* ========== Page Styles ========== */
#bodyCell{padding: 20px;}
#templateContainer{
width: 600px;
background-color: #ffffff;
}
/**
* @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
* @theme page
*/
body, #bodyTable{
background-color: #DEE0E2;
}
/**
* @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
* @theme page
*/
#bodyCell{
border-top: 4px solid #BBBBBB;
}
/**
* @tip Set the border for your email.
*/
#templateContainer{
border: 1px solid #BBBBBB;
}
/**
* @tip Set the styling for all first-level headings in your emails. These should be the largest of your headings.
* @style heading 1
*/
h1{
color: #404040 !important;
display: block;
font-family: Helvetica;
font-size: 26px;
font-style: normal;
font-weight: bold;
line-height: 100%;
letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
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/**
* @tip Set the styling for all second-level headings in your emails.
* @style heading 2
*/
h2{
color: #404040 !important;
display: block;
font-family: Helvetica;
font-size: 20px;
font-style: normal;
font-weight: bold;
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letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
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/**
* @tip Set the styling for all third-level headings in your emails.
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*/
h3{
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font-family: Helvetica;
font-size: 16px;
font-weight: normal;
line-height: 100%;
letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
}
/**
* @tip Set the styling for all fourth-level headings in your emails. These should be the smallest of your headings.
* @style heading 4
*/
h4{
color: #808080 !important;
display: block;
font-family: Helvetica;
font-size: 14px;
font-weight: normal;
line-height: 100%;
letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
}
h4.subtitle {
color: #808080 !important;
font-size: 14px;
}
/* ========== Header Styles ========== */
/**
* @tip Set the background color and bottom border for your email's preheader area.
* @theme header
*/
#templatePreheader{
background-color: #F4F4F4;
border-bottom: 1px solid #CCCCCC;
}
/**
* @tip Set the styling for your email's preheader text. Choose a size and color that is easy to read.
*/
.preheaderContent{
color: #808080;
font-family: Helvetica;
font-size: 10px;
line-height: 125%;
text-align: left;
}
/**
* @tip Set the styling for your email's preheader links. Choose a color that helps them stand out from your text.
*/
.preheaderContent a:link, .preheaderContent a:visited, /* Yahoo! Mail Override */ .preheaderContent a .yshortcuts /* Yahoo! Mail Override */{
color: #606060;
font-weight: normal;
text-decoration: underline;
}
/**
* @tip Set the background color and borders for your email's header area.
* @theme header
*/
#templateHeader{
background-color: #F4F4F4;
border-top: 1px solid #FFFFFF;
border-bottom: 1px solid #CCCCCC;
}
/**
* @tip Set the styling for your email's header text. Choose a size and color that is easy to read.
*/
.headerContent{
color: #505050;
font-family: Helvetica;
font-size: 20px;
font-weight: bold;
line-height: 100%;
padding-top: 0;
padding-right: 0;
padding-bottom: 0;
padding-left: 0;
text-align: left;
vertical-align: middle;
}
/**
* @tip Set the styling for your email's header links. Choose a color that helps them stand out from your text.
*/
.headerContent a:link, .headerContent a:visited, /* Yahoo! Mail Override */ .headerContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
#headerImage{
height: auto;
max-width: 600px;
}
#socialShare img {
margin-right: 3px;
}
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* @tip Set the background color and borders for your email's body area.
*/
#templateBody{
background-color: #FFFFFF;
border-top: 1px solid #FFFFFF;
/*border-bottom: 1px solid #CCCCCC;*/
}
/**
* @tip Set the styling for your email's main content text. Choose a size and color that is easy to read.
* @theme main
*/
.bodyContent{
color: #505050;
font-family: Helvetica;
font-size: 16px;
line-height: 150%;
padding-top: 20px;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's main content links. Choose a color that helps them stand out from your text.
*/
.bodyContent a:link, .bodyContent a:visited, /* Yahoo! Mail Override */ .bodyContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
.bodyContent img{
display: inline;
height: auto;
max-width: 560px;
}
/**
* @tip Set the background color and border for your email's data table.
*/
.templateDataTable{
background-color: #FFFFFF;
}
.templateDataTable a:link {
text-decoration: none;
color: #3d98c6;
}
/**
* @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
*/
.dataTableHeading{
/*background-color: #E7F1FC;*/
color: #336699;
font-family: Helvetica;
font-size: 14px;
font-weight: bold;
line-height: 150%;
text-align: left;
}
/**
* @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
*/
.dataTableHeading a:link, .dataTableHeading a:visited, /* Yahoo! Mail Override */ .dataTableHeading a .yshortcuts /* Yahoo! Mail Override */{
color: #FFFFFF;
font-weight: bold;
}
/**
* @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
*/
.dataTableContent{
border-top: 1px solid #DDDDDD;
border-bottom: 0;
color: #404040;
font-family: Helvetica;
font-size: 12px;
line-height: 150%;
text-align: left;
}
/**
* @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
*/
.dataTableContent a:link, .dataTableContent a:visited, /* Yahoo! Mail Override */ .dataTableContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: bold;
}
/* ========== Column Styles ========== */
.templateColumnContainer{width: 200px;}
/**
* @tip Set the background color and borders for your email's column area.
*/
#templateColumns{
background-color: #F4F4F4;
border-top: 1px solid #FFFFFF;
border-bottom: 1px solid #CCCCCC;
}
/**
* @tip Set the styling for your email's left column content text. Choose a size and color that is easy to read.
*/
.leftColumnContent{
color: #505050;
font-family: Helvetica;
font-size: 14px;
line-height: 150%;
padding-top: 0;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's left column content links. Choose a color that helps them stand out from your text.
*/
.leftColumnContent a:link, .leftColumnContent a:visited, /* Yahoo! Mail Override */ .leftColumnContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
/**
* @tip Set the styling for your email's center column content text. Choose a size and color that is easy to read.
*/
.centerColumnContent{
color: #505050;
font-family: Helvetica;
font-size: 14px;
line-height: 150%;
padding-top: 0;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's center column content links. Choose a color that helps them stand out from your text.
*/
.centerColumnContent a:link, .centerColumnContent a:visited, /* Yahoo! Mail Override */ .centerColumnContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
/**
* @tip Set the styling for your email's right column content text. Choose a size and color that is easy to read.
*/
.rightColumnContent{
color: #505050;
font-family: Helvetica;
font-size: 14px;
line-height: 150%;
padding-top: 0;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's right column content links. Choose a color that helps them stand out from your text.
*/
.rightColumnContent a:link, .rightColumnContent a:visited, /* Yahoo! Mail Override */ .rightColumnContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
.leftColumnContent img, .rightColumnContent img{
display: inline;
height: auto;
max-width: 260px;
}
/* ========== Footer Styles ========== */
/**
* @tip Set the background color and borders for your email's footer area.
* @theme footer
*/
#templateFooter{
background-color: #F4F4F4;
border-top: 1px solid #FFFFFF;
}
/**
* @tip Set the styling for your email's footer text. Choose a size and color that is easy to read.
* @theme footer
*/
.footerContent{
color: #808080;
font-family: Helvetica;
font-size: 10px;
line-height: 150%;
padding-top: 20px;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
.footerContent.social, .footerContent.social h4 {
text-align: center;
}
.footerContent.social a {
margin: 0 10px;
}
/**
* @tip Set the styling for your email's footer links. Choose a color that helps them stand out from your text.
*/
.footerContent a:link, .footerContent a:visited, /* Yahoo! Mail Override */ .footerContent a .yshortcuts, .footerContent a span /* Yahoo! Mail Override */{
color: #606060;
font-weight: normal;
text-decoration: underline;
}
/* /\/\/\/\/\/\/\/\/ MOBILE STYLES /\/\/\/\/\/\/\/\/ */
@media only screen and (max-width: 480px){
/* /\/\/\/\/\/\/ CLIENT-SPECIFIC MOBILE STYLES /\/\/\/\/\/\/ */
body, table, td, p, a, li, blockquote{-webkit-text-size-adjust: none !important;} /* Prevent Webkit platforms from changing default text sizes */
body{width: 100% !important; min-width: 100% !important;} /* Prevent iOS Mail from adding padding to the body */
/* /\/\/\/\/\/\/ MOBILE RESET STYLES /\/\/\/\/\/\/ */
#bodyCell{padding: 10px !important;}
/* /\/\/\/\/\/\/ MOBILE TEMPLATE STYLES /\/\/\/\/\/\/ */
/* ======== Page Styles ======== */
/**
* @tip Make the template fluid for portrait or landscape view adaptability. If a fluid layout doesn't work for you, set the width to 300px instead.
*/
#templateContainer{
max-width: 600px !important;
width: 100% !important;
}
/**
* @tip Make the first-level headings larger in size for better readability on small screens.
*/
h1{
font-size: 24px !important;
line-height: 100% !important;
}
/**
* @tip Make the second-level headings larger in size for better readability on small screens.
*/
h2{
font-size: 20px !important;
line-height: 100% !important;
}
/**
* @tip Make the third-level headings larger in size for better readability on small screens.
*/
h3{
font-size: 18px !important;
line-height: 100% !important;
}
/**
* @tip Make the fourth-level headings larger in size for better readability on small screens.
*/
h4{
font-size: 16px !important;
line-height: 100% !important;
}
/* ======== Header Styles ======== */
#templatePreheader{display: none !important;} /* Hide the template preheader to save space */
/**
* @tip Make the main header image fluid for portrait or landscape view adaptability, and set the image's original width as the max-width. If a fluid setting doesn't work, set the image width to half its original size instead.
*/
#headerImage{
height: auto !important;
max-width: 600px !important;
width: 100% !important;
}
/**
* @tip Make the header content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.headerContent{
font-size: 20px !important;
line-height: 125% !important;
}
/* ======== Body Styles ======== */
/**
* @tip Make the body content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.bodyContent{
font-size: 18px !important;
line-height: 125% !important;
}
.templateDataTableContainer {
background-color: #ffffff;
}
/**
* @tip Set the background color and border for your email's data table.
*/
.templateDataTable{
background-color: #FFFFFF;
border: 1px solid #DDDDDD;
}
/**
* @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
*/
.dataTableHeading{
background-color: #D8E2EA;
color: #336699;
font-family: Helvetica;
font-size: 14px;
font-weight: bold;
line-height: 150%;
text-align: left;
}
/**
* @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
*/
.dataTableHeading a:link, .dataTableHeading a:visited, /* Yahoo! Mail Override */ .dataTableHeading a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: bold;
}
/**
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<h1 class="xn-hedline">Berjaya Group Introduces State-Of-The-Art Reward App "B Infinite" in Collaboration with Wirecard</h1>
<p class="xn-distributor">PR Newswire</p>
<p class="xn-dateline">ASCHHEIM, Germany and KUALA LUMPUR, Malaysia, December 8, 2016</p>
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<div class="xn-content" xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/">
<p>ASCHHEIM, <span class="xn-location">Germany</span> and <span class="xn-location">KUALA LUMPUR, Malaysia</span>, <span class="xn-chron">December 8, 2016</span> /PRNewswire/ --</p>
<ul type="square">
<li>
<b>Based on Wirecard</b><b>'</b><b>s mobile payment platform and infrastructure</b><b> </b> </li>
<li>
<b>Users profit from new</b> <b>omni</b><b>channel experience</b> </li>
</ul>
<p>Today the Berjaya Group, who is one of <span class="xn-location">Malaysia's</span> largest conglomerates with a wide range of interests across various business sectors, announces the launch of the new reward app B Infinite. The mobile application is powered by Wirecard, one of the global leaders in internet and payment technology. Thanks to a variety of loyalty and couponing functions, B Infinite offers a multi-faceted capabilities to its users: functioning as a mobile marketing platform to find out about the latest local merchant flash deals, payment gateway and redemption service for its members.</p>
<p>With the new B Infinite app powered by Wirecard, users will get a detailed real-time overview of their loyalty points, balance and purchases, allowing them to have better control and convenience over their own rewarding experience. In addition to this, users have the ability to manage their own omnichannel experience through B Infinite. For example, members can personalize the app through filtering merchant offers by category of interest.</p>
<p>
<span class="xn-person">Yau Su Peng</span>, Director of Retail and Innovation at Berjaya Corporation Berhad, said, "On the enhanced B Infinite rewards program network, there are many opportunities for merchants to communicate directly to consumers, as well as upsell and cross-sell to both consumers and the merchant's customers. As part of the network, merchants are able to collaborate with global payment brands MasterCard and Wirecard. This allows them to access tools and abilities without the need to build anything themselves. I am delighted to now offer merchants and members this enhanced rewards experience with B Infinite."</p>
<p>"The B Infinite launch by Berjaya Corporation marked another milestone for technological innovation. We are delighted that our mobile payment platform and infrastructure are being selected for this project. We believe that this initiative, designed for better convenience and control for members will further entrench Berjaya's engagement with their members", said <span class="xn-person">Markus Eichinger</span>, Vice President Value Added Services at Wirecard.</p>
<p>B Infinite builds on the success of BCARD, a member rewards program that quickly found success from its launch in 2011. To date, the program counts more than 5 million members, 80 merchants and over 4000 stores nationwide as part of its network. Wirecard Payment Solutions Malaysia Sdn Bhd, a Wirecard Group Company, has partnered with Berjaya Group's wholly-owned subsidiary BLoyalty Sdn Bhd ("BLoyalty") since <span class="xn-chron">March 2016</span>.</p>
<p>
<b>About</b><b> Wirecard:</b> </p>
<p>Wirecard AG is a global technology group that supports companies in accepting electronic payments from all sales channels. As a leading independent supplier, the Wirecard Group offers outsourcing and white label solutions for electronic payments. A global platform bundles international payment acceptances and methods with supplementary fraud prevention solutions. With regard to issuing own payment instruments in the form of cards or mobile payment solutions, the Wirecard Group provides companies with an end-to-end infrastructure, including the requisite licences for card and account products. Wirecard AG is listed on the Frankfurt Securities Exchange (TecDAX, ISIN DE0007472060, WDI). For further information about Wirecard, please visit <a href="http://www.wirecard.com" rel="nofollow">http://www.wirecard.com</a> or follow us on twitter @wirecard.</p>
<p>
<b>About BLoyalty Sdn Bhd & B Infinite:</b> </p>
<p>BLoyalty Sdn Bhd, a wholly-owned subsidiary of Berjaya Corporation Berhad, owns and manages a customer rewards program known as B Infinite (Formerly BCARD). Aimed at promoting customer rewards, B Infinite is <span class="xn-location">Malaysia's</span> lifestyle and brand-focused rewards program, partnering with merchants from various industries and businesses to offer their members an unparalleled value for their lifestyle choices.</p>
<p>B Infinite started out as BCARD and it was launched to the public in Klang Valley on <span class="xn-chron">15 December 2010</span> and subsequently nationwide on <span class="xn-chron">30 September 2011</span>. In <span class="xn-chron">July 2016</span>, BCARD was officially rebranded as B Infinite. Today, B Infinite has a network of more than 80 merchant partners, over 4,000 stores nationwide. The B Infinite mobile customer loyalty program and mobile wallet payment app can be downloaded from the Google Play Store for Android users and the ITunes App Store for IOS users. For the latest promotions from B Infinite merchant partners, follow BInfiniteRewards/ on Facebook and @binfinitereward on Twitter.</p>
<p>
<br>
<b>Wirecard media contact:</b>
<br>
Wirecard AG<br>
Jana Tilz<br>
Tel.: +49-(0)-89-4424-1363<br>
E-Mail: <a href="mailto:jana.tilz@wirecard.com" rel="nofollow">jana.tilz@wirecard.com</a>
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