CodeBaby's 'Dr. Funk' Character Puts the 'Funk' in the Tekno Bubbles' Website
Poster: SySAdmin
Posted on March 2, 2010 at 3:28:01 PM
CodeBaby's 'Dr. Funk' Character Puts the 'Funk' in the Tekno Bubbles' Website
December sales elevated thanks to interactive avatar
COLORADO SPRINGS, Colo., March 2 -- Since the addition of its interactive 3D CodeBaby character "Dr. Funk," Tekno Bubbles has seen a trend on the company's website -- its bubbles sales are taking off. St. Louis-based Tekno Bubbles sells patented, non-toxic blowing bubbles that glow a bright gold or blue under a blacklight. The product, which is most popular around Halloween, can be confusing and hard to understand for prospective customers so the company owner wanted a way to make the information on the Tekno Bubbles website easier to understand.
"I knew about CodeBaby and its interactive avatars and thought that could be a good way to explain our product. I helped create 'Dr. Victor Von Funkalicious,' or 'Dr. Funk' for short, and I love him. He does a great job of explaining Tekno Bubbles in a quick, simple, and cool way that makes it fun for new customers," stated John Reider, Tekno Bubbles Owner.
Dr. Funk's explanation has helped Tekno Bubbles gain popularity and become accepted by a mainstream audience. Now, there's year-round interest from churches, Boy Scout groups, school science fairs, high schools, and university fraternities across the country.
"People love Dr. Funk, and I think it's because he's so unique and different from our other CodeBaby characters. We've seen an 88 percent retention on his opening CodeBaby Conversation, which means nearly every customer is fully engaged and isn't leaving to go to another screen until he's finished talking," says Patrick Bultema, CodeBaby CEO.
Through analytics gathered from December 15, 2009 - January 15, 2010, the results show Dr. Funk's dramatic impact on sales. When Dr. Funk helped check out customers on the site, there was a 16 percent conversion [purchase] rate as opposed to three percent without him.
"Not only have we seen an increase in bubble solution sales, but we have seen an increase in sales for our bubble machines. We're looking forward to see how Dr. Funk affects the site around Halloween, when we're typically the busiest," stated Reider.
Tekno Bubbles and CodeBaby will team up at the upcoming 15th Annual Halloween & Attractions Show on March 25-28, 2010 at the America's Center in St. Louis, Mo. CodeBaby will be showcased in Tekno Bubbles' booth, which will allow customers to experience Tekno Bubbles solution under a blacklight and see "Dr. Funk" and other popular CodeBaby characters and their interactive conversations.
About CodeBaby:
CodeBaby is a privately held company with offices in Colorado Springs, Colo. and Edmonton, Alberta. Its cutting edge technology enables companies to quickly and easily create high-quality, realistic digital character conversations that engage customers to optimize results.
These customized and interactive conversations are creating value for a rapidly growing number of Fortune 500 companies as well as mid-sided web-based businesses. Further, detailed analytics enable companies to track, tune, and optimize the effect of these conversations. Leveraging web-based standards, CodeBaby Conversations are useful across a wide range of applications, including eCommerce, web-based customer service and support, and eLearning. To learn more about CodeBaby, visit http://www.codebaby.com.
About Tekno Bubbles:
Tekno Bubbles are patented, safe non-toxic blowing bubbles that look and act like normal bubbles under regular lighting, yet have a brilliant glow under UV black lit conditions. For more information on this product or to place an order, go to http://www.teknobubbles.com.
MEDIA CONTACT:
Angela Smith, Public Relations Specialist
Angela.Smith@CodeBaby.com
719.387.8358 ext. 106
Source: CodeBaby
CONTACT: Angela Smith, Public Relations Specialist, +1-719-387-8358,
ext. 106, Angela.Smith@CodeBaby.com, for CodeBaby
Web Site: http://www.codebaby.com/
December sales elevated thanks to interactive avatar
COLORADO SPRINGS, Colo., March 2 -- Since the addition of its interactive 3D CodeBaby character "Dr. Funk," Tekno Bubbles has seen a trend on the company's website -- its bubbles sales are taking off. St. Louis-based Tekno Bubbles sells patented, non-toxic blowing bubbles that glow a bright gold or blue under a blacklight. The product, which is most popular around Halloween, can be confusing and hard to understand for prospective customers so the company owner wanted a way to make the information on the Tekno Bubbles website easier to understand.
"I knew about CodeBaby and its interactive avatars and thought that could be a good way to explain our product. I helped create 'Dr. Victor Von Funkalicious,' or 'Dr. Funk' for short, and I love him. He does a great job of explaining Tekno Bubbles in a quick, simple, and cool way that makes it fun for new customers," stated John Reider, Tekno Bubbles Owner.
Dr. Funk's explanation has helped Tekno Bubbles gain popularity and become accepted by a mainstream audience. Now, there's year-round interest from churches, Boy Scout groups, school science fairs, high schools, and university fraternities across the country.
"People love Dr. Funk, and I think it's because he's so unique and different from our other CodeBaby characters. We've seen an 88 percent retention on his opening CodeBaby Conversation, which means nearly every customer is fully engaged and isn't leaving to go to another screen until he's finished talking," says Patrick Bultema, CodeBaby CEO.
Through analytics gathered from December 15, 2009 - January 15, 2010, the results show Dr. Funk's dramatic impact on sales. When Dr. Funk helped check out customers on the site, there was a 16 percent conversion [purchase] rate as opposed to three percent without him.
"Not only have we seen an increase in bubble solution sales, but we have seen an increase in sales for our bubble machines. We're looking forward to see how Dr. Funk affects the site around Halloween, when we're typically the busiest," stated Reider.
Tekno Bubbles and CodeBaby will team up at the upcoming 15th Annual Halloween & Attractions Show on March 25-28, 2010 at the America's Center in St. Louis, Mo. CodeBaby will be showcased in Tekno Bubbles' booth, which will allow customers to experience Tekno Bubbles solution under a blacklight and see "Dr. Funk" and other popular CodeBaby characters and their interactive conversations.
About CodeBaby:
CodeBaby is a privately held company with offices in Colorado Springs, Colo. and Edmonton, Alberta. Its cutting edge technology enables companies to quickly and easily create high-quality, realistic digital character conversations that engage customers to optimize results.
These customized and interactive conversations are creating value for a rapidly growing number of Fortune 500 companies as well as mid-sided web-based businesses. Further, detailed analytics enable companies to track, tune, and optimize the effect of these conversations. Leveraging web-based standards, CodeBaby Conversations are useful across a wide range of applications, including eCommerce, web-based customer service and support, and eLearning. To learn more about CodeBaby, visit http://www.codebaby.com.
About Tekno Bubbles:
Tekno Bubbles are patented, safe non-toxic blowing bubbles that look and act like normal bubbles under regular lighting, yet have a brilliant glow under UV black lit conditions. For more information on this product or to place an order, go to http://www.teknobubbles.com.
MEDIA CONTACT:
Angela Smith, Public Relations Specialist
Angela.Smith@CodeBaby.com
719.387.8358 ext. 106
Source: CodeBaby
CONTACT: Angela Smith, Public Relations Specialist, +1-719-387-8358,
ext. 106, Angela.Smith@CodeBaby.com, for CodeBaby
Web Site: http://www.codebaby.com/