Brand-New Apps Based on Nickelodeon's 23rd Annual Kids' Choice Awards, AddictingGames and Nick Jr. Properties Now Available For iPhone(TM) and iPod(R) touch

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March 25, 2010
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Brand-New Apps Based on Nickelodeon's 23rd Annual Kids' Choice Awards, AddictingGames and Nick Jr. Properties Now Available For iPhone(TM) and iPod(R) touch

First-Ever Kids' Choice Awards App Delivers Live Video Streams from the Orange Carpet and Back Stage and the Ability to Cast Votes

NEW YORK, March 25 -- Nickelodeon announced the launch of several new apps for the iPhone and iPod touch based on its most popular television properties and leading online games.  The first-ever app themed to the Nickelodeon's 23rd Annual Kids' Choice Awards, airing Saturday, March 27, will provide fans with a new level of interactivity including live streams of the star-studded Orange Carpet arrivals and the backstage action of the Awards show, and the ability to cast their votes at the touch of a button.

New apps to join Nickelodeon's full suite of apps, which have generated almost 5 million downloads over the past year, include a gaming application based on the popular Nick Jr. characters Moose and Zee; AddictingGames' Sky Storm and High School Cheerleader, Diego Snowboard Rescue.

  New Nickelodeon apps for iPhone and iPod touch include:

  --  Nick Kids' Choice Awards (free): In the first-ever Nickelodeon's Kids'
      Choice Awards app, fans can view three different live streams from the
      Orange Carpet and the show, as well as cast their votes.

  --  A to Z with Moose & Zee ($1.99): Learn the letters of the alphabet
      with Moose and Zee in their iPhone debut.

  --  Diego Snowboard Rescue ($1.99): Help Diego snowboard down the mountain
      so he can save animals.

  --  Sky Storm ($0.99): Fly multiple aircrafts on a variety of missions and
      use airports and carriers to resupply.  Unlock bigger and better
      aircrafts as you level up and prepare to battle sophisticated enemies.

  --  High School Cheerleader ($1.99): In this multi-player game based on
      AddictingGames' High School Cheerleader, players tilt their devices to
      dance like a cheerleader.

Free versions of fan favorites Dora Saves the Crystal Kingdom and Go, Diego, Go: Musical Missions will also be available soon:

  --  Dora Saves Crystal Kingdom--Rainbow Ride Lite (free): Join Dora in
      this easy-to-play adventure along a twisty rainbow slide to collect
      and count crystals.

  --  Go, Diego, Go: Musical Missions Lite (free): Help Diego play his
      Animal Rescuer flute to get the baby animals to emerge from their
      hiding places.

The Nickelodeon Kids and Family Group portfolio of digital sites, which serve kids, teens and parents, focus on its audiences' core activities online: games, community and video. The group of sites include Nick.com; Nickjr.com; TeenNick.com; Neopets; Shockwave; AddictingGames; and ParentsConnect; among others.

Nickelodeon, now in its 30th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in almost 100 million households and has been the number-one-rated basic cable network for 15 consecutive years. For more information or artwork, visit http://www.nickpress.com/.  Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE:VIA)(NYSE:VIA.B).

Source: Nickelodeon
   

CONTACT:  Joanna Roses, +1-212-846-7326, joanna.roses@nick.com

Web Site:  http://www.nick.com/

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