Gilt Groupe Launches New App for iPad -- Now Available on the App Store
NEW YORK, April 2 -- Gilt Groupe, the exclusive flash-sale retailer that has been an innovator in online retail since its inception in 2007, announced today the launch of its Gilt App for iPad; now available on the App Store.
"We have significantly transformed ecommerce at Gilt by injecting a sense of entertainment and competition into the online shopping experience. Our iPad app takes that experience to a whole new level," says Jag Bath, Vice President, Product Management at Gilt Groupe. "With our iPad app users feel like they are physically touching all the products. What's also amazing, especially for our members, is the speed at which they can browse through the sales and add items to their cart."
By taking full advantage of the iPad's large Multi-Touch display, members are immersed into the Gilt experience like never before. The pinch-and-zoom feature allows members to view the first class photography and rich details of each item in high resolution across the full screen in either portrait or landscape. The split-screen view lets users jump from sale to sale in a single tap by showing all the live sales alongside the sale you are currently shopping. And the shopping cart, that is always visible, allows members to quickly touch and drag items into their cart.
The invitation-only site will grant instant Gilt Groupe membership to all iPad owners who download the app and is also giving a $10 credit to the first 10,000 iPad owners who register for new membership through the app.
About Gilt Groupe, Inc.
Launched in November 2007 and headquartered in New York City, Gilt Groupe has rapidly established itself as one of the leading online fashion and travel retailers in the US. Gilt curates a broad range of daily sales for its exclusive, invitation-only membership. Each sale lasts just 36 hours and features many of the world's most sought-after designers. To find out more please visit us at http://www.gilt.com.