Videocon Telecommunications Limited Launches Advanced Mobile Data Services Powered by Acision

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June 1, 2010
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Videocon Telecommunications Limited Launches Advanced Mobile Data Services Powered by Acision

NEW DELHI, June 2, 2010--

    - Acision Deploys Advanced Messaging, Mobile Broadband and
Charging Solutions at Videocon GSM Mobile Services

    Acision, a world leader in mobile data, today announces that
Videocon Telecommunications Limited, the newest entrant in the Indian mobile
market, has selected Acision's mobile data solutions in order to provide the
most innovative, highest-quality mobile services to users in the region. By
working with Acision, Videocon will be able to offer the latest messaging,
mobile broadband and charging solutions, enabling the operator to quickly
grow its market share.

    In the run up to its launch, Videocon will rollout a range of
rich mobile messaging, mobile broadband, advanced voicemail, prepaid data
charging and mobile marketing services. These services will be powered by a
broad range of Acision's mobile data products, all part of Acision's Data
Services Architecture and Broadband Mobility Suite, including:

   
    - The Acision SMSC, Acision MMSC and Acision Voicemail, all
    powering the core messaging services

    - Acision Message Plus enabling personalised messaging

    - Acision Open Internet Proxy supporting mobile broadband

    - Acision Mobile Data Charging Engine enabling flexible and
    reliable charging scenarios.

    - Acision Business Tools for business intelligence and
    reporting.

    With this integrated mobile data solution, Videocon can
develop highly personalised and differentiated mobile service offerings that
will support the newcomer in building a sustainable growth strategy.

    S. Krishnan, Group CTO & CIO of Videocon Telecommunications
Limited, said: "This investment represents our commitment to the Indian
market as a serious contender in providing the most advanced mobile data
services, delivering superior value to our subscribers. Through the
partnership with Acision, we have access to the broadest range of world-class
communications solutions. Furthermore, Acision has the proven experience and
expertise to enable Videocon to bring innovative services to full mass-market
adoption."

    Atanu Choudhury, Vice President & General Manager of Acision
in India, commented: "India is a highly competitive mobile market where
incremental voice traffic only has a marginal impact on revenues. Videocon
Mobile Services, supported by Acision, will aim to encourage data consumption
by responding to market demands with dynamic services that enhance the user
experience, while also controlling its total cost of ownership and ensuring
profitability. Acision looks forward to supporting Videocon as it establishes
itself as an innovative player in the Indian mobile market."

    NOTES TO EDITORS

    About Acision

    As a world leader in mobile data, Acision aims to power innovation and
profitable growth in mobile data services. As the pioneer of mobile
messaging, Acision's real-time mobile data solutions support its customers
worldwide to drive new revenues with innovative services while controlling,
optimising and monetising data traffic. For more information, visit Acision
at http://www.acision.com

    About Videocon Mobile Services

    Videocon Mobile Services is a next-generation GSM mobile
service network launched by the Rs.25,000 crore Videocon Group. The brand
will soon be present across India. The company has partnered with global
technology leaders to create a robust infrastructure featuring future-ready
mobile technologies. Powered by a 2.75G EDGE GSM network, Videocon Mobile
Services aims to redefine the Indian mobile telecommunications industry,
leveraging a combination of the parent company's strong brand recall and
retail reach with a spirit of innovation and customer centricity.

    The Videocon Group is a global business conglomerate with a
strong presence in Household Consumer Goods, Telecom, DTH, Retail, Oil & Gas
and the Power sector. The Group is rated among India's Top 15 Business Houses
and is listed among the 100 Emerging Giants of the World according to a
Boston Consulting Group study, in addition to being rated amongst the Top 15
of India's 'buzziest brands' by agencyfaqs in 2010.

Source: Acision UK Ltd

Press Contacts: Radha K Floerke, Acision, Tel: +65-6505-1021 / +65-96-7373-89, Email: radha.floerke@acision.com; Dipa Joisher, Lewis PR, Tel: +91-22-2521-1020, Email: acisionin@lewispr.com

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