Redknee Puts Billing Transparency Under The Spotlight
Poster: SySAdmin
Posted on June 3, 2010 at 6:07:01 AM
Redknee Puts Billing Transparency Under The Spotlight
TORONTO, June 3, 2010--
- REGULATORY ATTENTION AND EVOLUTION TO 3G+ NETWORKS SIGNIFY BILLING
TRANSPARENCY MUST BE ADDRESSED TODAY
Redknee (TSX:RKN), a leading provider of business-critical billing and
charging software and solutions for communications service providers, today
is advising operators to review how they are providing transparent billing as
regulatory attention and the evolution towards 3G networks and beyond begins
to pick up pace. The role that greater transparency and subscriber control
has on preventing bill shock and driving data revenues will be discussed at
next week's Billing & OSS World Conference and Expo and is detailed in a
position paper 'Eliminate Shock - Know Your Subscribers'.
The urgency for greater transparency and subscriber control in the
wireless industry is twofold: regulatory action and the growing momentum of
the evolution to and beyond 3G networks. Today, operators in the European
Union (EU) are already in the process of providing a higher degree of
communication and transparency to their data roaming customers. And further
afield, the issue of bill shock is increasingly going under the microscope by
regulatory authorities including in the US, where the industry is currently
being called upon to discuss how it can protect subscribers with similar
notification and cut-off mechanisms that have been instigated in the EU. It
is expected that numerous other authorities will quickly follow suit,
particularly following a survey conducted by the Federal Communications
Commission (FCC), which demonstrated the extent of the problem by finding
that one in six mobile users has experienced bill shock related to a sudden
increase in their monthly bill without any significant changes to their
service.
In addition to providing the mechanisms to eliminate bill shock, Redknee
is advising that transparent billing and enhanced subscriber controls will
enable operators to effectively and quickly drive data revenue as they roll
out their 3G networks and continue to evolve. It has been estimated by the
Global mobile Suppliers Association (GSA) that while 41 HSPA+ networks were
commercially launched prior to February 2010, by the end of 2010 more than
100 HSPA+ networks are expected to be in service, bringing with them more
advanced services and also added complexity for the consumer. Redknee
concludes that to capitalize on the high growth of these data services it is
imperative to create an environment of real-time systems for subscriber and
service management to successfully support a business model that enhances the
subscriber experience, drives data services adoption and the monetization of
3rd party applications and services. Value can, therefore, be derived by
having true visibility of the subscriber's behavior, spending and
communication in order to deliver a contextually relevant service to their
subscribers and also create the opportunity to upsell and cross-sell
services. Lucas Skoczkowski, Redknee's chief executive commented:
"The provision of greater transparency and control to their subscribers
not only eliminates bill shock but also contributes towards increasing the
customer experience, drive data revenues and enables operators to retain
value when they interact with their customers. Redknee has been supporting
operators in tier 1 markets, including those in the European Union, to
protect their customers from bill shock and to launch transformational
business models that increase revenue and drive profitability. At Redknee, we
continue to invest in real-time monetization solutions to support the growth
of mobile data and content for wireless subscribers around the world."
Redknee's latest position paper 'Eliminate Shock - Know Your Subscribers'
is available to download on
http://www.redknee.com/solutions/bill_shock_control. Redknee will address
these issues at Billing & OSS World Expo, which is being held in Washington
from 9-11 June. For more information, please visit http://www.redknee.com
For more information about Redknee and their solutions, please go to
http://www.redknee.com.
About Redknee:
Redknee is a leading global provider of innovative communication software
products, solutions and services. Redknee's award-winning solutions enable
operators to monetize the value of each subscriber transaction while
personalizing the subscriber experience to meet mainstream, niche and
individual market segment requirements. Redknee's revenue generating
solutions provide advanced converged billing, rating, charging and policy for
voice, messaging and new generation data services to over 70 network
operators in over 50 countries. Established in 1999, Redknee Solutions Inc.
(TSX: RKN) is the parent of the wholly-owned operating subsidiary Redknee
Inc. and its various subsidiaries. References to Redknee refer to the
combined operations of those entities. For more information, visit
http://www.redknee.com.
For further information: Redknee Solutions: Humera Malik, Director of
Marketing and Product Management, +1-905-625-2102, humera.malik@redknee.com;
Redknee Solutions: David Charron, Chief Financial Officer, +1-905-625-2943;
Investor Relations: Investor_relations@redknee.com; Media Relations Contact:
Rachael Parker, Mi liberty, +44(0)20-7751-4444, rparker@miliberty.com
Source: Redknee Solutions Inc.
For further information: Redknee Solutions: Humera Malik, Director of Marketing and Product Management, +1-905-625-2102, humera.malik@redknee.com; Redknee Solutions: David Charron, Chief Financial Officer, +1-905-625-2943; Investor Relations: Investor_relations@redknee.com; Media Relations Contact: Rachael Parker, Mi liberty, +44(0)20-7751-4444, rparker@miliberty.com
TORONTO, June 3, 2010--
- REGULATORY ATTENTION AND EVOLUTION TO 3G+ NETWORKS SIGNIFY BILLING
TRANSPARENCY MUST BE ADDRESSED TODAY
Redknee (TSX:RKN), a leading provider of business-critical billing and
charging software and solutions for communications service providers, today
is advising operators to review how they are providing transparent billing as
regulatory attention and the evolution towards 3G networks and beyond begins
to pick up pace. The role that greater transparency and subscriber control
has on preventing bill shock and driving data revenues will be discussed at
next week's Billing & OSS World Conference and Expo and is detailed in a
position paper 'Eliminate Shock - Know Your Subscribers'.
The urgency for greater transparency and subscriber control in the
wireless industry is twofold: regulatory action and the growing momentum of
the evolution to and beyond 3G networks. Today, operators in the European
Union (EU) are already in the process of providing a higher degree of
communication and transparency to their data roaming customers. And further
afield, the issue of bill shock is increasingly going under the microscope by
regulatory authorities including in the US, where the industry is currently
being called upon to discuss how it can protect subscribers with similar
notification and cut-off mechanisms that have been instigated in the EU. It
is expected that numerous other authorities will quickly follow suit,
particularly following a survey conducted by the Federal Communications
Commission (FCC), which demonstrated the extent of the problem by finding
that one in six mobile users has experienced bill shock related to a sudden
increase in their monthly bill without any significant changes to their
service.
In addition to providing the mechanisms to eliminate bill shock, Redknee
is advising that transparent billing and enhanced subscriber controls will
enable operators to effectively and quickly drive data revenue as they roll
out their 3G networks and continue to evolve. It has been estimated by the
Global mobile Suppliers Association (GSA) that while 41 HSPA+ networks were
commercially launched prior to February 2010, by the end of 2010 more than
100 HSPA+ networks are expected to be in service, bringing with them more
advanced services and also added complexity for the consumer. Redknee
concludes that to capitalize on the high growth of these data services it is
imperative to create an environment of real-time systems for subscriber and
service management to successfully support a business model that enhances the
subscriber experience, drives data services adoption and the monetization of
3rd party applications and services. Value can, therefore, be derived by
having true visibility of the subscriber's behavior, spending and
communication in order to deliver a contextually relevant service to their
subscribers and also create the opportunity to upsell and cross-sell
services. Lucas Skoczkowski, Redknee's chief executive commented:
"The provision of greater transparency and control to their subscribers
not only eliminates bill shock but also contributes towards increasing the
customer experience, drive data revenues and enables operators to retain
value when they interact with their customers. Redknee has been supporting
operators in tier 1 markets, including those in the European Union, to
protect their customers from bill shock and to launch transformational
business models that increase revenue and drive profitability. At Redknee, we
continue to invest in real-time monetization solutions to support the growth
of mobile data and content for wireless subscribers around the world."
Redknee's latest position paper 'Eliminate Shock - Know Your Subscribers'
is available to download on
http://www.redknee.com/solutions/bill_shock_control. Redknee will address
these issues at Billing & OSS World Expo, which is being held in Washington
from 9-11 June. For more information, please visit http://www.redknee.com
For more information about Redknee and their solutions, please go to
http://www.redknee.com.
About Redknee:
Redknee is a leading global provider of innovative communication software
products, solutions and services. Redknee's award-winning solutions enable
operators to monetize the value of each subscriber transaction while
personalizing the subscriber experience to meet mainstream, niche and
individual market segment requirements. Redknee's revenue generating
solutions provide advanced converged billing, rating, charging and policy for
voice, messaging and new generation data services to over 70 network
operators in over 50 countries. Established in 1999, Redknee Solutions Inc.
(TSX: RKN) is the parent of the wholly-owned operating subsidiary Redknee
Inc. and its various subsidiaries. References to Redknee refer to the
combined operations of those entities. For more information, visit
http://www.redknee.com.
For further information: Redknee Solutions: Humera Malik, Director of
Marketing and Product Management, +1-905-625-2102, humera.malik@redknee.com;
Redknee Solutions: David Charron, Chief Financial Officer, +1-905-625-2943;
Investor Relations: Investor_relations@redknee.com; Media Relations Contact:
Rachael Parker, Mi liberty, +44(0)20-7751-4444, rparker@miliberty.com
Source: Redknee Solutions Inc.
For further information: Redknee Solutions: Humera Malik, Director of Marketing and Product Management, +1-905-625-2102, humera.malik@redknee.com; Redknee Solutions: David Charron, Chief Financial Officer, +1-905-625-2943; Investor Relations: Investor_relations@redknee.com; Media Relations Contact: Rachael Parker, Mi liberty, +44(0)20-7751-4444, rparker@miliberty.com