blinkx Introduces Add-ons for Windows Internet Explorer 8, Enabling In-browser Access to the World's Largest Index of Online Video

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blinkx Introduces Add-ons for Windows Internet Explorer 8, Enabling In-browser Access to the World's Largest Index of Online Video

Four New Tools Integrate Video into the Browsing Experience for Internet Explorer 8 Users

SAN FRANCISCO, June 9 -- blinkx, the world's largest and most advanced video search engine, today launched four custom browser "add-ons" that will turn everyday Internet browsing into a true video experience for Windows Internet Explorer 8 users.

"Together or separately, these four add-ons will change the way users interact with blinkx.com, their Internet Explorer 8 browser and video on the Web," said Suranga Chandratillake, founder and CEO, blinkx. "As the Web moves increasingly towards video, our goal is to make finding that video as simple, seamless and integrated a process as possible."

"Microsoft is pleased blinkx was able to customize useful tools such as Web Slices, Accelerators and Visual Search for its site visitors who are using Internet Explorer 8," said Rob Pulciani, senior marketing manager in the Microsoft U.S. Business and Marketing Organization. "These options allow the blinkx community to enjoy the benefits of the content from blinkx.com from anywhere on the Web."

Visual Search and the blinkx Accelerator offer users immediate, integrated access to blinkx's massive library of over 35 million hours of video, conveniently built into the browser, while two distinct blinkx Remote Web Slices give entertainment lovers instant access to their top shows and movies, right from their Internet Explorer 8 Favorites Bar.

  --  blinkx Visual Search: an add-on that makes the Web's largest video
      index searchable from the Internet Explorer 8 search bar, without ever
      leaving the page you're on. Once added to Internet Explorer 8, blinkx
      instantly displays matching video previews in a drop-down menu as a
      term is typed into the browser search bar. If you want to see more
      video choices, one click loads the blinkx results page for a
      comprehensive list of videos matching your search. All the convenience
      of a browser search, but with results you can watch.
  --  blinkx Accelerator: a unique new way of finding videos about anything
      that catches your eye on the Web, whether it's a politician who just
      made a terrible gaffe or a place you're dying to visit. After
      highlighting a piece of text on a Web page, you can simply click on
      the blue Accelerator icon that appears next to the text and the blinkx
      Accelerator will show you video results most closely related to the
      highlighted text. No need to enter a separate search, this new tool
      allows you to delve deeper into any subject and experience it in video
      with one click.
  --  blinkx Remote TV Search Slice: a drop-down blinkx Remote that makes it
      easy to search for any TV show or movie, right from your Internet
      Explorer 8 Favorites Bar. The green Web Slice icon in the Command Bar
      lets a user subscribe to this feature and gain quick, instant access
      to a blinkx Remote mini-site, which displays every TV show available
      and the link to watch it in a new tab, turning your Favorites Bar into
      a virtual remote control that never gets lost in the couch cushions.
  --  blinkx Remote TV Episode Slice: a convenient add-on to fit your
      personal TV obsession. Gaga for "Grey's Anatomy"? Hooked on "How I Met
      Your Mother"? Never miss an episode again with this specialized Web
      Slice for the Internet Explorer 8 Favorites Bar. Available for any
      show on blinkx Remote and updated in real-time, a drop-down mini-site
      displays every episode of the series available to watch and even
      indicates which ones are new. Waste less time scouring the Web for
      this week's new episodes and more time actually watching them.

For more information on blinkx's convenient and easy-to-use video search add-ons, created specifically for the Internet Explorer 8 browser, please visit http://www.blinkx.com/products/ie.

About blinkx

blinkx plc (LSE AIM: BLNX) is the world's largest and most advanced video search engine. Today, blinkx has indexed more than 35 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx's founders set out to solve a significant challenge - as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx's patented search technologies listen to - and even see - the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world's most frequented sites. blinkx is based in San Francisco and London. More information is available at http://www.blinkx.com.

Source: blinkx
   

CONTACT:  Nicole Love of Marlin PR, +44 207 869 8328,
nicole.love@marlinpr.com; or Tim Turpin of Sparkpr, +1-415-321-1894,
tim.turpin@sparkpr.com; or NOMAD, Charles Lytle of Citi, all for blinkx

Web Site:  http://www.blinkx.com/

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