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Toyota Claims Ownership of Fan Wallpapers
Toyota, one of the biggest car companies in the world, is often a name synonymous with quality. There is even a philosophy of doing business, called “The Toyota Way", which emphasizes that the right result will come from the right process, and that solving the root problems brings the organization the greatest benefit.
This ‘Way’ is probably not communicated to its lawyers in great detail, which is why Desktopnexus, a site that provides desktop backgrounds, has been contacted by them. In perhaps one of the most wildly arrogant demands in DMCA history, Toyota’s lawyers are demanding the withdrawal of all wallpapers that feature a Toyota, Scion, or Lexus. The site’s owner, Harry Maugans contacted Toyota to clarify. He was told that all images featuring Toyota vehicles should be removed, even images with copyright belonging to others.
Speaking to TorrentFreak, Maugans said: "Their lawyer, Garrett Biggs, told us that if we wanted them to specifically identify their images, we would have to pay for them to do so." Maugans also said he was afraid it would come to a lawsuit, fearing the attrition effect that is so common now in copyright disputes. Toyota, with cash assets of over $23Billion can surely afford to spin out the legal costs in an attempt to bankrupt the site, the same strategy that is often used to ‘encourage‘ a settlement in RIAA cases.
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Over a period of twelve hours, between this Thursday night and Friday morning, American Rights Counsel LLC sent out over 4000 DMCA takedown notices to YouTube, all making copyright infringement claims against videos with content critical of the Church of Scientology. Clips included footage of Australian and German news reports about Scientology, A Message to Anonymous/Scientology , and footage from a Clearwater City Commission meeting. Many accounts were suspended by YouTube in response to multiple allegations of copyright infringement.
YouTube users responded with DMCA counter-notices. At this time, many of the suspended channels have been reinstated and many of the videos are back up. Whether or not American Rights Counsel, LLC represents the notoriously litigious Church of Scientology is unclear, but this would not be the first time that the Church of Scientology has used the DMCA to silence Scientology critics. The Church of Scientology DMCA complaints shut down the YouTube channel of critic Mark Bunker in June, 2008. Bunker’s account, XenuTV, was also among the channels shut down in this latest flurry of takedown notices.
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The backstory on the case involved, Blueport v. United States, borders on the absurd. It started when Sergeant Mark Davenport went to work in the group within the US Air Force that ran its manpower database. Finding the existing system inefficient, Davenport requested training in computer programming so that he could improve it; the request was denied. Showing the sort of personal initiative that only gets people into trouble, Davenport then taught himself the needed skills and went to work redesigning the system.
Although Davenport did his development on a personal system at home, he began to bring beta versions of his code in for testing, and eventually started distributing his improved system within his unit, giving the software a timed expiration. A demonstration to higher-ups led to a recommendation for his immediate promotion, but that was followed by demands that the code for his software be turned over to the USAF.
Davenport responded by selling his code to Blueport, which attempted to negotiate a license with the Air Force, which responded by hiring a company to hack the compiled version by deleting the code that enforced the expiration date. Blueport then sued, citing copyright law and the DMCA.
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But the court also addressed the DMCA claims made by Blueport, and its decision here is quite striking. "The DMCA itself contains no express waiver of sovereign immunity," the judge wrote, "Indeed, the substantive prohibitions of the DMCA refer to individual persons, not the Government." Thus, because sovereign immunity is not explicitly eliminated, and the phrasing of the statute does not mention organizations, the DMCA cannot be applied to the US government, even in cases where the more general immunity to copyright claims does not apply.
It appears that Congress took a "do as we say, not as we need to do" approach to strengthening digital copyrights.
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I'm currently engaged in a legal disagreement with the Associated Press, which claims that Drudge Retort users linking to its stories are violating its copyright and committing "'hot news' misappropriation under New York state law." An AP attorney filed six Digital Millenium Copyright Act takedown requests this week demanding the removal of blog entries and another for a user comment.
The Retort is a community site comparable in function to Digg, Reddit and Mixx. The 8,500 users of the site contribute blog entries of their own authorship and links to interesting news articles on the web, which appear immediately on the site. None of the six entries challenged by AP, which include two that I posted myself, contains the full text of an AP story or anything close to it. They reproduce short excerpts of the articles -- ranging in length from 33 to 79 words -- and five of the six have a user-created headline.
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Let's take the studios' argument to its extreme. A buyer could be subject to legal liability for ripping purchased DVDs at home onto a purchased portable video player without either first seeking permission or purchasing the content again for specific use on the portable video player. One wonders whether a court would embrace such an argument. Load 'N Go Video likely will assert that it has engaged in "fair use" for copyright purposes, and that such fair use trumps the claims of the motion picture studios under the Copyright Act and the Digital Millennium Copyright Act. While Load 'N Go Video under these facts does have a defense to assert, one must keep in mind that the motion picture studios, like the music industry, have been very successful to date in seeking to protect their copyright works. Stay tuned to see how this case plays out.
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Congress is mandating the use of DRM, plain and simple. Although one part of the bill seems to give a nod to fair use, it's done in the same way as it was under the DMCA. Meaning, the bill ignores fair use. It reads that the FCC's regulation won't affect fair use rights-well, it wont. Those fair use limitations still exist under the copyright law-but as we know well, DRM legally trumps fair use thanks to the DMCA.